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Bison Meal & Rice Recipe Dry Dog Food
Wholesomes

Bison Meal & Rice Recipe Dry Dog Food

Verified Aug 28, 2026

Dog · Dry Adult All Breed Sizes

This is a dry kibble for adult dogs that uses bison meal as the main protein source, supported by rice and brown rice as the primary carbohydrates. It includes additional animal proteins like beef meal, plus chicken fat and flaxseed to supply omega-6 and omega-3 fatty acids for skin and coat. Vegetable fibers such as beet pulp and rice bran help support digestive regularity in otherwise healthy adult dogs.

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Over-the-counter AAFCO No recalls

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Official product page
KibbleLab Score
8.7 out of 10

Strong Choice

Overall this is a solid, mid- to upper-tier adult dry dog food that relies on bison meal and beef meal for protein and a rice-based carbohydrate blend. The protein and fat levels are moderate, which can work well for many average-activity adult dogs who don’t need a very high-calorie diet. It’s a good everyday option for adult dogs who do well on grain-containing diets but who might benefit from avoiding corn, wheat, and soy.

Nutritional profile 9.6
Ingredient composition 8.0
Adequacy substantiation 7.0
Health considerations 10.0

Computed from 4 of 4 applicable checks. Missing data is skipped, never counted against a food.

The KibbleLab Score (1–10) is assessed from publicly available product data. Our evaluation is science-based, not marketing-based.

Nutritional profile Protein, fat, fiber on a dry-matter basis, for the stated life stage and format
Adequacy substantiation Complete and balanced substantiation; feeding trials valued higher
Ingredient composition Screened for unnamed sources, artificial additives, and label protein inflation. Not a quality ranking.
Health considerations Pulse-heavy grain-free (DCM) pattern and recall history
Verified manufacturer evidence A small bonus when we can verify evidence addressing WSAVA selection criteria
9.0 - 10 Top Pick
8.0 - 8.9 Strong Choice
7.0 - 7.9 Solid Option
6.0 - 6.9 Worth a Conversation
Below 6.0 Review Carefully

KibbleLab may earn an affiliate commission when you buy through a link. No one can pay for a higher score, or to change what we recommend for your pet.


At a Glance

Marketed Benefits
Where these benefits come from Benefits the manufacturer highlights in its own product marketing. KibbleLab lists them for reference and does not verify these claims.
Skin Coat Health Digestive Health
Suitable For
Adult All Breed Sizes
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Nutritional Perspective

KibbleLab Review

Strengths

  • Bison meal listed first, with additional animal protein from beef meal, providing a clear source of meat-based protein.
  • Rice and brown rice are generally easy-to-digest grains for most dogs and are rarely associated with food allergies.
  • Includes chicken fat and flaxseed, supplying omega-6 and omega-3 fatty acids that support skin and coat health.
  • Formulated to meet AAFCO nutrient profiles for adult maintenance, so it provides complete and balanced nutrition for adult dogs.

Considerations

  • Contains multiple animal proteins (bison, beef, chicken fat), so it’s not ideal if you’re trying to do a strict limited-ingredient or single-animal-protein diet for allergy workups.
  • Peas and pea protein appear fairly high in the ingredient list, meaning a portion of the protein is coming from plant sources rather than strictly from meat.
  • The 22% minimum protein and 12% minimum fat are on the moderate side; very active or working dogs may do better with a higher-protein, higher-fat formula.
Scored using the rubric of an NAVC Certified Pet Nutrition Coach (PNCC). This is informational, not veterinary advice.

Full Ingredient List

Bison Meal, Rice, Peas, Brown Rice, Beef Meal, Pea Starch, Chicken Fat (Preserved with Mixed Tocopherols, Pea Protein, Rice Bran, Dried Beet Pulp, Flaxseed, DL-Methionine, Salt, Potassium Chloride, Choline Chloride, Vitamins (Vitamin E Supplement, Niacin, Calcium Pantothenate, Vitamin A Supplement, Riboflavin Supplement, Thiamine Mononitrate, Pyridoxine Hydrochloride, Biotin, Vitamin B12 Supplement, Vitamin D3 Supplement, Folic Acid), Minerals (Zinc Sulfate, Ferrous Sulfate, Copper Sulfate, Manganese Sulfate, Zinc Proteinate, Copper Proteinate, Manganese Proteinate, Sodium Selenite, Calcium Iodate, Cobalt Carbonate), Rosemary Extract.

Ingredients and analysis reflect manufacturer data at the time of our last update and can change without notice. Always check the actual product packaging before feeding.

Ingredient filtering helps identify compatible options but is not a substitute for a veterinary elimination diet.

Top 5 Ingredients Explained

01
Bison
Bison is used as a high-quality animal protein in dog and cat foods, commonly included in limited-ingredient or novel-protein formulas for pets with food sensitivities. It supplies essential amino acids, iron and B vitamins and is typically leaner than beef—making it a lower-fat option that may require added fat or formulation adjustments for energy needs; as with all meats it should be part of a complete, balanced diet (especially for cats who need adequate taurine), be sourced and processed safely, and may still cause allergic reactions in some individual pets.
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02
Rice
Rice is a common carbohydrate source and binder in dog and cat foods, supplying readily digestible energy and often used in formulations for sensitive stomachs or hypoallergenic diets. White rice is gentle and easy to digest while brown rice provides more fiber and micronutrients, but rice is low in essential amino acids, has a relatively high glycemic index, and can accumulate trace arsenic, so it should not be relied on as a primary protein and portions should be considered for diabetic or weight‑management pets.
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03
Pea
Pea is a plant-based ingredient used in pet foods as a source of protein, soluble and insoluble fiber, and micronutrients (often included as whole peas, pea flour, or pea protein concentrate) to boost protein content and improve texture. While peas can provide digestible carbohydrates, fiber, and some plant protein useful especially for dogs, they are not a complete protein for obligate carnivores like cats and — when overused, particularly in concentrated forms or as a major component of grain‑free diets — have been scrutinized for a possible association with canine dilated cardiomyopathy and can contribute to nutrient imbalances or excess calories, so balanced formulation and compliance with AAFCO nutritional profiles are important.
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04
Brown Rice
Brown rice is a whole-grain carbohydrate and fiber ingredient commonly used in dog and cat foods to provide digestible energy, dietary fiber, and modest amounts of B‑vitamins and minerals; it typically offers more nutrients and fiber than white rice. It’s generally well tolerated and can help with sensitive stomachs, but because it is high in carbohydrates (not a primary protein source) and can contain trace inorganic arsenic depending on sourcing, it should be included in balanced formulations and monitored in overweight or diabetic pets.
05
Beef
Beef is commonly used in dog and cat foods as a primary animal protein and palatability enhancer, supplying high-quality essential amino acids, B vitamins, iron, and zinc that support muscle maintenance and overall health. Owners should note beef can be calorie- and fat-dense and is a relatively common allergen, and raw or improperly handled beef carries microbial risks, so formulation, fat content, and sourcing/processing are important considerations.
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Nutritional Breakdown

How to read As Fed versus Dry Matter As fed shows the numbers straight off the label, water included. Dry matter removes the water so you can compare a wet food and a dry food fairly.
As Fed
Crude Protein (min)
22.00%
Low High
Crude Fat (min)
12.00%
Low High
Crude Fiber (max)
5.00%
Low High
Moisture (max)
10.00%
Low High
3300
kcal / Kg
325
kcal / Cup
Moderate
Calorie density category
What is calorie density How many calories the food packs per unit. Denser foods mean smaller portions for the same calories.

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Product Details & Brand

Product Specs

Lifestage Adult
Breed size All Breed Sizes
Texture Kibble
Food type Dry

AAFCO Nutritional Adequacy
What is AAFCO Association of American Feed Control Officials. It sets the nutritional adequacy standards US pet foods are measured against.

Complete & balanced Yes
AAFCO life stages Adult Maintenance
Substantiation Formulation
Wholesomes Bison Meal & Rice Recipe is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for maintenance.

Brand

A value-to-premium line of pet foods offering natural, grain-inclusive and grain-free options. Wholesomes highlights family-owned production and affordable nutrition using U.S.-sourced ingredients.

Price tier $$$

Manufacturer

Company name Midwestern Pet Foods, Inc.
Parent company Nunn Milling Company, Inc.
Founded 1926
Headquarters Evansville, Indiana, USA
Manufacturing type In House
Manufacturing country United States
Manufacturing region Illinois, Indiana, Oklahoma, New York
Manufacturing oversight

Midwestern Pet Foods manufactures its products in company-owned facilities located in Monmouth, Illinois; Evansville, Indiana; Chickasha, Oklahoma; and Waverly, New York. The company oversees production and quality control internally, using established safety and testing protocols. It has been subject to FDA oversight and recall processes, most notably in 2020–2021.

Manufacturing details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing.

Recall History

No recalls on record

No recall is listed for Wholesomes Bison Meal & Rice Recipe Dry Dog Food.

Source: FDA animal food recall listings back to January 2019 · Checked daily, last on Aug 31, 2026

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KibbleLab food report
GREAT BOWL.
8.7 /10 Grade A
Bison Meal & Rice Recipe Dry Dog Food
Wholesomes · kibblelab.com

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Frequently Asked Questions

Has Wholesomes ever been recalled?

We have no recalls on record for Wholesomes. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

How does KibbleLab rate foods?

Our scores are based on ingredient composition, nutritional profile, AAFCO compliance, and health considerations. We don't penalize by-products, grains, or synthetic preservatives. Brands cannot pay for higher scores.

Is KibbleLab a substitute for veterinary advice?

No. KibbleLab provides data-driven food analysis, not medical advice. Always consult your veterinarian before making dietary changes, especially for pets with health conditions.

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KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

KibbleLab may earn affiliate commissions through product links. No one can pay for a higher score, or to change what we recommend for your pet.

Product data sourced from manufacturer websites, AAFCO statements, and FDA recall listings. Last verified dates reflect our most recent data check. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.