That's It Bison Formula Wet Dog Food
Verified Aug 23, 2026
This is a high-fat, bison-based canned topper or supplement for dogs, featuring bison tripe and bison as the main animal ingredients with a small amount of sweet potato, quinoa, and blueberry. It offers moderate protein and very high fat on a dry-matter basis, and is designed to be fed alongside a complete and balanced diet rather than as a sole food. The simple ingredient list may appeal for dogs who do well on bison or need a change from more common proteins like chicken or beef.
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Top Pick
This bison tripe formula works best as a tasty, nutrient-dense topper to add extra animal protein, fat, and variety to a dog’s regular complete diet. The short ingredient list, emphasis on bison and bison tripe, and inclusion of omega-3 and omega-6 fats are positives, especially for dogs who tolerate red meats well. It is not complete and balanced, though, so it should not be used as a dog’s only food, and the very high fat level means it’s better suited to healthy, lean dogs than those with pancreatitis or who need fat restriction.
Computed from 3 of 3 applicable checks. Missing data is skipped, never counted against a food.
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At a Glance
Where these benefits come from
Benefits the manufacturer highlights in its own product marketing. KibbleLab lists them for reference and does not verify these claims.KibbleLab Review
Strengths
- Very simple ingredient list with bison tripe and bison as the primary animal ingredients, which can be helpful for dogs needing an alternative to common proteins like chicken or beef.
- High fat content with added omega-3 and omega-6 fatty acids on a dry-matter basis, supporting calorie density and skin/coat needs when appropriate.
- Low fiber and moisture-rich pâté texture can be palatable and easy to mix into an existing diet as a topper.
- Clear statement that it is for intermittent or supplemental feeding only, which lets owners use it appropriately alongside a balanced food.
Considerations
- Not a complete and balanced diet; it must be fed together with a nutritionally complete dog food and not as the only source of nutrition.
- Very high fat level on a dry-matter basis, which may be unsuitable for dogs with a history of pancreatitis, hyperlipidemia, or those needing lower-fat diets.
- Contains bison, a red meat protein; while less commonly used than beef, it can still cause issues in dogs with red-meat sensitivities.
- Calcium and phosphorus levels are relatively low for a main diet, reinforcing that this product is intended only as a supplement or topper.
Full Ingredient List
Ingredients and analysis reflect manufacturer data at the time of our last update and can change without notice. Always check the actual product packaging before feeding.
Ingredient filtering helps identify compatible options but is not a substitute for a veterinary elimination diet.
Top 5 Ingredients Explained
01
Bison Tripe
Bison tripe is the cleaned stomach lining of bison used in pet foods as a novel animal protein and palatability enhancer that provides moisture, easily digested protein and palatable fats; raw “green” tripe is sometimes valued for naturally occurring digestive enzymes and beneficial microbes. It can suit both dogs and cats—especially picky eaters or those needing a novel protein—but has a strong odor, variable fat content and potential bacterial risks when raw, so choose reputable, properly processed sources and avoid for pets with pancreatitis or other fat-restricted/veterinary diets.
02
Bison
Bison is used as a high-quality animal protein in dog and cat foods, commonly included in limited-ingredient or novel-protein formulas for pets with food sensitivities. It supplies essential amino acids, iron and B vitamins and is typically leaner than beef—making it a lower-fat option that may require added fat or formulation adjustments for energy needs; as with all meats it should be part of a complete, balanced diet (especially for cats who need adequate taurine), be sourced and processed safely, and may still cause allergic reactions in some individual pets.
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03
Water
Water is an essential nutrient and the primary solvent and moisture component in pet foods, especially wet and canned diets, and is also used in processing and to adjust texture and palatability. It is vital for digestion, nutrient transport, temperature regulation and waste removal in dogs and cats; pets must have constant access to clean water as dehydration can quickly lead to serious health issues and requirements increase with activity, heat, or illness, while moisture in wet food can help meet part of their daily needs.
04
Sweet Potato
Sweet potato is used in pet foods as a digestible carbohydrate and source of soluble fiber, vitamins (notably beta‑carotene), minerals and antioxidants, often helping with stool quality and serving as a binder or energy ingredient. It is generally well tolerated by dogs and can support gut health, but because cats poorly convert beta‑carotene to vitamin A and require preformed vitamin A from animal sources, sweet potato is not a substitute for meat-based nutrients; its relatively high carbohydrate content also means portion control is advised for overweight or diabetic pets and it should be cooked for best digestibility.
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05
Quinoa
Quinoa is used in pet foods as a cooked pseudo‑grain providing digestible carbohydrates, fiber and a relatively high‑quality plant protein with a broad amino acid profile. It supplies B vitamins and minerals (e.g., iron, magnesium) and can be a useful energy and fiber source for dogs, but should be cooked and rinsed to remove bitter saponins, offered in moderation due to calorie density and potential digestive upset, and it should not replace essential animal‑derived nutrients (such as taurine) required by cats.
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Nutritional Breakdown
How to read As Fed versus Dry Matter
As fed shows the numbers straight off the label, water included. Dry matter removes the water so you can compare a wet food and a dry food fairly.What is calorie density
How many calories the food packs per unit. Denser foods mean smaller portions for the same calories.Not sure how much of this to feed?
The right daily portion depends on your dog's weight, age, and activity level. Create a free account, add your dog, and get their daily calories and portion sizes.
Product Details & Brand
Product Specs
AAFCO Nutritional Adequacy
What is AAFCO
Association of American Feed Control Officials. It sets the nutritional
adequacy standards US pet foods are measured against.
What is AAFCO
Association of American Feed Control Officials. It sets the nutritional adequacy standards US pet foods are measured against.Why this is not complete and balanced
This product is not labeled complete and balanced. It is intended for intermittent or supplemental feeding.Brand
PetKind is a premium pet food brand that focuses on high-quality dog food made with fresh, natural ingredients like green tripe and exotic meats. Marketed towards pet owners seeking nutritionally dense, limited-ingredient, and natural pet nutrition options.
Manufacturer
PetKind oversees production in facilities adhering to strict quality control processes, often involving HACCP procedures and compliance with Canadian Food Inspection Agency (CFIA) and FDA standards for pet food manufacturing.
Manufacturing details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing.
Recall History
No recall is listed for PetKind That's It Bison Formula Wet Dog Food.
Source: FDA animal food recall listings back to January 2019 · Checked daily, last on Aug 31, 2026
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Frequently Asked Questions
Has PetKind ever been recalled?
We have no recalls on record for PetKind. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.
How does KibbleLab rate foods?
Our scores are based on ingredient composition, nutritional profile, AAFCO compliance, and health considerations. We don't penalize by-products, grains, or synthetic preservatives. Brands cannot pay for higher scores.
Is KibbleLab a substitute for veterinary advice?
No. KibbleLab provides data-driven food analysis, not medical advice. Always consult your veterinarian before making dietary changes, especially for pets with health conditions.
KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.
KibbleLab may earn affiliate commissions through product links. No one can pay for a higher score, or to change what we recommend for your pet.
Product data sourced from manufacturer websites, AAFCO statements, and FDA recall listings. Last verified dates reflect our most recent data check. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.
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