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Beef Meal & Blueberries Treats
FirstMate

Beef Meal & Blueberries Treats

Verified Jul 23, 2026

Dog · Treat All Life Stages All Breed Sizes

A limited-ingredient, meat-based dog treat made with beef meal as the primary protein and potato as the main carbohydrate. It’s grain-free and pea-free, with blueberries adding a small amount of natural antioxidants. This is designed as an everyday reward or training treat rather than a complete diet.

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Over-the-counter No recalls

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Official product page
KibbleLab Score
9.3 out of 10

Top Pick

This is a high-quality, limited-ingredient treat that should work well for many dogs, including those who do better on simpler formulas or avoid grains and peas. The protein content is good for a treat, and the use of beef meal and added fat makes it quite palatable, so it’s easy to use for training. Because it’s a treat and not a complete food, it should be fed in moderation alongside a balanced diet.

Calorie and portion clarity 10.0
Ingredient composition 8.0
Health considerations 10.0

Computed from 3 of 3 applicable checks. Missing data is skipped, never counted against a food.

The KibbleLab Score (1–10) is assessed from publicly available product data. Our evaluation is science-based, not marketing-based.

Nutritional profile Protein, fat, fiber on a dry-matter basis, for the stated life stage and format
Adequacy substantiation Complete and balanced substantiation; feeding trials valued higher
Ingredient composition Screened for unnamed sources, artificial additives, and label protein inflation. Not a quality ranking.
Health considerations Pulse-heavy grain-free (DCM) pattern and recall history
Verified manufacturer evidence A small bonus when we can verify evidence addressing WSAVA selection criteria
9.0 - 10 Top Pick
8.0 - 8.9 Strong Choice
7.0 - 7.9 Solid Option
6.0 - 6.9 Worth a Conversation
Below 6.0 Review Carefully

KibbleLab may earn an affiliate commission when you buy through a link. No one can pay for a higher score, or to change what we recommend for your pet.


At a Glance

Marketed Benefits
Where these benefits come from Benefits the manufacturer highlights in its own product marketing. KibbleLab lists them for reference and does not verify these claims.
Allergy Support Sensitive Stomach Weight Management
Diet & Compliance
Limited Ingredient
Suitable For
All Life Stages All Breed Sizes
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Nutritional Perspective

KibbleLab Review

Strengths

  • Limited-ingredient formula with beef meal as the main protein source, which can be helpful for dogs that need a simpler treat option.
  • Grain-free and pea-free for owners who are avoiding those ingredients, and no added glycerin or artificial colors.
  • Moderate calorie content at about 5 kcal per treat, which is useful for training or frequent rewarding without adding excessive calories if used sensibly.
  • Includes whole blueberries and uses mixed tocopherols and rosemary extract as preservatives, which are safe and commonly used in quality pet foods.

Considerations

  • Contains beef and chicken fat, so it is not suitable for dogs with known beef or chicken fat allergies or sensitivities.
  • Although relatively low in calories per piece, overfeeding treats can still contribute to weight gain; amounts should be adjusted based on your dog’s main diet and activity level.
  • This product is a treat only and not a complete and balanced diet, so it should not replace your dog’s regular food.
Scored using the rubric of an NAVC Certified Pet Nutrition Coach (PNCC). This is informational, not veterinary advice.

Full Ingredient List

Beef Meal, Burbank Potato, Norkotah Potato, Dried Yeast, Chicken Fat (preserved with mixed tocopherols), Whole Blueberries, Calcium Propionate (a preservative), Rosemary extract

Ingredients and analysis reflect manufacturer data at the time of our last update and can change without notice. Always check the actual product packaging before feeding.

Ingredient filtering helps identify compatible options but is not a substitute for a veterinary elimination diet.

Top 5 Ingredients Explained

01
Beef
Beef is commonly used in dog and cat foods as a primary animal protein and palatability enhancer, supplying high-quality essential amino acids, B vitamins, iron, and zinc that support muscle maintenance and overall health. Owners should note beef can be calorie- and fat-dense and is a relatively common allergen, and raw or improperly handled beef carries microbial risks, so formulation, fat content, and sourcing/processing are important considerations.
View ingredient
02
Burbank Potato
Burbank potato is a variety of cooked white potato used in pet foods primarily as a digestible carbohydrate source and binder, contributing starch, some dietary fiber, potassium and B vitamins and often serving as a grain‑free alternative. It is generally well tolerated but is high in digestible carbohydrates (so may be unsuitable for obese or diabetic pets) and should always be cooked because raw or green potatoes can contain solanine, a naturally occurring toxin.
03
Norkotah Potato
Norkotah potato is a cultured potato variety used in pet foods primarily as a digestible carbohydrate and source of dietary fiber, starch, vitamin C and potassium while contributing low fat and good palatability. Cooked potatoes are commonly included in limited-ingredient or grain-free formulas and are generally well tolerated by dogs (and in small amounts by cats), but they are high‑glycemic so should be used cautiously in overweight or diabetic pets and never fed raw because of solanine and reduced digestibility.
04
Yeast
Yeast (such as brewer’s, nutritional yeast, or yeast extracts) is used in pet foods as a palatability enhancer, a supplemental protein and B‑vitamin source, and for functional components like beta‑glucans and mannans that can support immune and gut health. It can help with appetite, skin/coat quality and digestion, but some pets may be allergic, product strains and processing vary in quality, and higher purine or added-salt levels in certain yeast products can be a concern for animals with specific medical or dietary restrictions.
05
Chicken Fat
Chicken fat is used in dog and cat foods as a concentrated energy and flavor source that supplies essential fatty acids (notably linoleic acid) and aids absorption of fat‑soluble vitamins, improving palatability and supporting skin and coat health. Because it is calorie‑dense, diets must account for added fat to prevent weight gain, and quality (proper rendering and antioxidant protection to prevent rancidity) is important; although fats are less commonly allergenic than proteins, pets with poultry sensitivities may still react in some cases.

Nutritional Breakdown

How to read As Fed versus Dry Matter As fed shows the numbers straight off the label, water included. Dry matter removes the water so you can compare a wet food and a dry food fairly.
As Fed
Crude Protein (min)
32.00%
Low High
Crude Fat (min)
12.00%
Low High
Crude Fiber (max)
4.50%
Low High
Moisture (max)
10.00%
Low High
3225
kcal / Kg
5
kcal / Treat
Moderate
Calorie density category
What is calorie density How many calories the food packs per unit. Denser foods mean smaller portions for the same calories.

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Product Details & Brand

Product Specs

Lifestage All Life Stages
Breed size All Breed Sizes
Texture Whole Pieces
Food type Treat

Brand

FirstMate is the flagship brand of FirstMate Pet Foods, offering premium, grain-free and limited-ingredient diets for dogs and cats. The brand focuses on nutrition, sustainability, and ingredient traceability, appealing to pet owners looking for high-quality, family-made Canadian pet food.

Price tier $$$$

Manufacturer

Company name FirstMate Pet Foods
Parent company Nasta Pet Food
Founded 1989
Headquarters North Vancouver, British Columbia, Canada
Manufacturing type In House
Manufacturing country Canada
Manufacturing region British Columbia
Manufacturing oversight

FirstMate Pet Foods owns and operates its own manufacturing facilities, ensuring complete control over production, quality, and safety standards. The company complies with HACCP and ISO safety and quality standards and follows CFIA and FDA guidelines.

Manufacturing details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing.

Recall History

No recalls on record

No recall is listed for FirstMate Beef Meal & Blueberries Treats.

Source: FDA animal food recall listings back to January 2019 · Checked daily, last on Aug 31, 2026

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KibbleLab food report
TOP TIER.
9.3 /10 Grade A+
Beef Meal & Blueberries Treats
FirstMate · kibblelab.com

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Frequently Asked Questions

Has FirstMate ever been recalled?

We have no recalls on record for FirstMate. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

How does KibbleLab rate foods?

Our scores are based on ingredient composition, nutritional profile, AAFCO compliance, and health considerations. We don't penalize by-products, grains, or synthetic preservatives. Brands cannot pay for higher scores.

Is KibbleLab a substitute for veterinary advice?

No. KibbleLab provides data-driven food analysis, not medical advice. Always consult your veterinarian before making dietary changes, especially for pets with health conditions.

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KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

KibbleLab may earn affiliate commissions through product links. No one can pay for a higher score, or to change what we recommend for your pet.

Product data sourced from manufacturer websites, AAFCO statements, and FDA recall listings. Last verified dates reflect our most recent data check. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.