Duck & Veggie Freeze-Dried Raw Dog Food
Verified Jun 9, 2026
This is a high-protein, freeze-dried raw dog food made primarily from duck meat and organs, with organic vegetables and fruits added for extra nutrients. It’s formulated as a complete and balanced diet for dogs of all ages and sizes, and can be fed dry or rehydrated with water. The recipe is rich in animal protein and fat, with added herring oil and vitamin-mineral supplements to round out the nutrition.
Nutritionally, this is a very rich, meat-focused freeze-dried raw formula that should suit healthy dogs who do well on higher protein and fat diets. Duck and duck organs provide highly digestible animal protein, while the organic vegetables and fruits add fiber and phytonutrients without relying on grains or starchy fillers. It’s complete and balanced by AAFCO formulation for all life stages, but the high calorie density means portions will be small and it may not be ideal for dogs needing stricter calorie control.
The KibbleLab Score (1–10) is assessed from publicly available product data. Our evaluation is science-based, not marketing-based.
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At a Glance
KibbleLab Review
Strengths
- Very high protein (42% minimum) and fat (25% minimum) from duck meat and organs, which provide excellent amino acid and micronutrient profiles.
- Simple, meat-heavy ingredient list with organic vegetables and fruits, and no added grains, fillers, dyes, or artificial preservatives.
- Includes herring oil and dried kelp, which can contribute beneficial omega fatty acids and trace minerals.
- AAFCO complete and balanced for all life stages by formulation, so it can be used as a primary diet for puppies and adults if fed according to directions.
Considerations
- Calorie density is quite high for a daily diet, so it’s easy to overfeed; careful portion control is important, especially for less active or overweight-prone dogs.
- Very rich in protein and fat, which may be too intense for some dogs with a history of pancreatitis or fat-sensitive digestive issues unless used cautiously under veterinary guidance.
- Duck is a common novel protein choice, but if your dog is allergic to poultry, this would not be appropriate.
Full Ingredient List
Ingredients and analysis reflect manufacturer data at the time of our last update and can change without notice. Always check the actual product packaging before feeding.
Ingredient filtering helps identify compatible options but is not a substitute for a veterinary elimination diet.
Top 5 Ingredients Explained
01
Duck
Duck is used in pet food primarily as a flavorful animal protein and fat source, commonly included in limited-ingredient or novel-protein formulas for dogs and cats. It supplies high-quality amino acids and energy and can help pets with sensitivities to common proteins, but it is relatively rich in fat (so may be unsuitable for low‑fat or pancreatitis-prone animals), can still trigger allergies in some pets, and requires proper cooking/processing and handling to avoid bacterial contamination.
02
Duck Gizzard
Duck gizzard is an organ meat used in pet foods and treats as a lean, palatable protein source that supplies B vitamins, iron, zinc and amino acids (including taurine), supporting muscle maintenance and, for obligate carnivores like cats, important dietary nutrients. It is nutrient-dense and tasty but should be properly processed or cooked to eliminate pathogens and remove grit or bone fragments, used in moderation because of concentrated minerals and cholesterol, and may serve as a novel protein or potential allergen in elimination diets.
03
Duck Heart
Duck heart is an organ meat commonly used in dog and cat foods and treats as a flavorful, novel, high-quality protein source that supplies concentrated amino acids, B vitamins, iron, zinc and naturally occurring taurine important for cats. Because organ meats are nutrient-dense, duck heart can be a beneficial component of a balanced diet but should be fed in appropriate proportions (and handled safely if offered raw) to avoid excess fat, phosphorus or calorie intake and to reduce microbial risks, and pets with food sensitivities should be monitored for reactions.
04
Duck Liver
Duck liver is an organ meat used in pet foods and treats as a concentrated protein and highly palatable micronutrient source, supplying bioavailable vitamins (notably vitamin A and B12), iron, and copper for both dogs and cats. It is nutrient-dense and beneficial in moderation but should be included as part of a balanced formula because excessive liver can lead to hypervitaminosis A and mineral imbalances, and it should be properly processed to minimize pathogen risk.
05
Broccoli
Broccoli is used as a low‑calorie vegetable additive or treat ingredient rather than a protein source, providing fiber, vitamins (A, K, folate), minerals and antioxidants like sulforaphane that can support digestion and cellular health in dogs and, to a lesser extent, cats. It should be offered in small, plain, cooked or finely chopped portions because raw or large amounts can cause gas, gastrointestinal upset, choking, and—if fed excessively—potential thyroid interference from cruciferous compounds; avoid added seasonings such as onion or garlic.
Nutritional Breakdown
How to read As Fed versus Dry Matter
As fed shows the numbers straight off the label, water included. Dry matter removes the water so you can compare a wet food and a dry food fairly.What is calorie density
How many calories the food packs per unit. Denser foods mean smaller portions for the same calories.Product Details & Brand
Product Specs
AAFCO Nutritional Adequacy
What is AAFCO
Association of American Feed Control Officials. It sets the nutritional
adequacy standards US pet foods are measured against.
What is AAFCO
Association of American Feed Control Officials. It sets the nutritional adequacy standards US pet foods are measured against.Brand
Purpose is a premium brand offering freeze-dried raw dog foods made from responsibly sourced, human-grade ingredients. The brand targets pet owners seeking ethically produced, all-natural nutrition with a focus on sustainability and animal welfare.
Visit PurposeManufacturer
Purpose Pet Food LLC works with USDA-inspected facilities to ensure high standards of food safety. Its production follows HACCP protocols and complies with FDA regulations for pet food manufacturing.
Manufacturing details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing.
Recall History
Purpose Duck & Veggie Freeze-Dried Raw Dog Food has no recalls since 2014.
Source: FDA Pet Food Recall Database · Monitored daily
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Frequently Asked Questions
Has Purpose ever been recalled?
We have no recalls on record for Purpose. We monitor the FDA Pet Food Recall Database daily.
How does KibbleLab rate foods?
Our scores are based on ingredient composition, nutritional profile, AAFCO compliance, and health considerations. We don't penalize by-products, grains, or synthetic preservatives. Brands cannot pay for higher scores.
Is KibbleLab a substitute for veterinary advice?
No. KibbleLab provides data-driven food analysis, not medical advice. Always consult your veterinarian before making dietary changes, especially for pets with health conditions.
KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.
KibbleLab may earn affiliate commissions through product links. No one can pay for a higher score, or to change what we recommend for your pet.
Product data sourced from manufacturer websites, AAFCO statements, and FDA recall database. Last verified dates reflect our most recent data check.
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