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Turkey & Veggie Freeze-Dried Raw Dog Food
Purpose

Turkey & Veggie Freeze-Dried Raw Dog Food

Verified Jun 14, 2026

Dog · Dry All Life Stages All Breed Sizes

This is a high-protein, freeze-dried raw turkey formula for dogs of all life stages. It uses turkey meat and organs as the main protein sources, with organic vegetables and fruits plus added vitamins and minerals to make it complete and balanced. The recipe can be fed as a full meal or used as a topper for dogs who do well on a grain-free, raw-style diet.

Over-the-counter AAFCO No recalls
Official product page
KibbleLab Score
8.8 out of 10

This is a very high-protein, meat-forward freeze-dried raw diet that should suit healthy dogs who tolerate turkey and do well on rich, animal-based formulas. The ingredient list is straightforward, with turkey and turkey organs at the top, organic veggies and fruits, and added omega-rich herring oil and coconut oil. It is complete and balanced by AAFCO formulation for all life stages, but the rich protein and fat levels mean some dogs with sensitive digestion or pancreatitis histories may need a lower-fat alternative.

The KibbleLab Score (1–10) is assessed from publicly available product data. Our evaluation is science-based, not marketing-based.

Ingredient composition Quality, beneficial additions, absence of artificial colors/flavors
Nutritional profile Protein, fat, fiber evaluated for stated life stage and food type
AAFCO compliance Complete and balanced certification; feeding trials valued higher
Health considerations Sensitivity profile, DCM risk, processing method
9.0 – 10 Top Pick
8.0 – 8.9 Strong Choice
7.0 – 7.9 Solid Option
6.0 – 6.9 Worth a Conversation
Below 6 Not Recommended

KibbleLab may earn an affiliate commission when you buy through a link. No one can pay for a higher score, or to change what we recommend for your pet.


At a Glance

Health Benefits
Digestive Health Dental Care Sensitive Stomach Allergy Support
Suitable For
All Life Stages All Breed Sizes
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Nutritional Perspective

KibbleLab Review

Strengths

  • Turkey and turkey organs are the primary ingredients, providing highly bioavailable protein and essential nutrients from organ meats.
  • Very high protein (49% as-fed) with moderate-to-high fat (21% as-fed), which is appropriate for active dogs and growing puppies when fed in suitable amounts.
  • Includes organic vegetables and fruits plus herring oil and coconut oil, offering natural sources of fiber and omega fatty acids.
  • Formulated to meet AAFCO Dog Food Nutrient Profiles for all life stages, so it can be used for puppies, adults, and seniors if the calorie intake is adjusted appropriately.

Considerations

  • Contains turkey as the sole animal protein, which is helpful for some dogs but will not suit those with turkey or poultry allergies.
  • The combination of high protein and fat density may be too rich for dogs prone to pancreatitis, obesity, or those needing a lower-fat diet; careful portion control is important.
  • As a grain-free, very meat-heavy formula, it may not be ideal for all dogs, especially very sedentary or small dogs who can gain weight easily if overfed.
  • Freeze-dried raw products require strict hygiene and safe handling practices, which may be less convenient for some households, especially with young children, elderly, or immunocompromised people in the home.
Scored using the rubric of an NAVC Certified Pet Nutrition Coach (PNCC). This is informational, not veterinary advice.

Full Ingredient List

TURKEY, TURKEY HEART, TURKEY LIVER, ORGANIC BROCCOLI, ORGANIC CARROTS, ORGANIC SQUASH, ORGANIC APPLES, ORGANIC BLUEBERRY, HERRING OIL, ORGANIC APPLE CIDER VINEGAR, ORGANIC COCONUT OIL, MIXED TOCOPHERALS, POTASSIUM CHLORIDE, IRON PROTEINATE, VITAMIN E SUPPLEMENT, NIACIN SUPPLEMENT, COPPER PROTEINATE, MANGANESE PROTEINATE, THIAMINE MONONITRATE, D-CALCIUM PANTOTHENATE, SODIUM SELENITE, RIBOFLAVIN SUPPLEMENT, BIOTIN, PYRIDOXINE HYDROCHLORIDE, VITAMIN B12 SUPPLEMENT, FOLIC ACID, VITAMIN D3 SUPPLEMENT.

Ingredients and analysis reflect manufacturer data at the time of our last update and can change without notice. Always check the actual product packaging before feeding.

Ingredient filtering helps identify compatible options but is not a substitute for a veterinary elimination diet.

Top 5 Ingredients Explained

01
Turkey
Turkey is commonly used as a primary animal protein in dog and cat foods, offering highly digestible, high‑quality protein and supplying essential amino acids along with B vitamins, phosphorus and zinc to support muscle maintenance and metabolism. Its fat level varies by cut so products can be lean or richer; some pets may develop allergies to poultry, cooked bones are hazardous, raw meat carries bacterial risk, and owners should rely on balanced commercial formulations (and ensure adequate taurine for cats) if turkey is a main ingredient.
02
Turkey Heart
Turkey heart is an organ meat commonly used in pet foods as a high-quality protein and palatability ingredient that also provides essential amino acids (including taurine), B vitamins, iron, zinc and other trace minerals. It can be especially beneficial for cats because of its taurine content and for dogs as a nutrient-dense protein source, but should be included in balanced amounts (not as the sole diet component) and handled/processed properly to avoid pathogens or intolerance in sensitive pets.
03
Turkey Liver
Turkey liver is an organ meat commonly used in dog and cat foods as a protein-rich, palatability-enhancing ingredient and a concentrated source of vitamins and minerals—particularly vitamin A, B vitamins (including B12), iron, and copper. It offers nutritional benefits for metabolism and skin/coat health but should be included in moderation within a balanced diet to avoid vitamin A excess and high purine intake, and must be properly handled or cooked to reduce foodborne risks.
04
Broccoli
Broccoli is used as a low‑calorie vegetable additive or treat ingredient rather than a protein source, providing fiber, vitamins (A, K, folate), minerals and antioxidants like sulforaphane that can support digestion and cellular health in dogs and, to a lesser extent, cats. It should be offered in small, plain, cooked or finely chopped portions because raw or large amounts can cause gas, gastrointestinal upset, choking, and—if fed excessively—potential thyroid interference from cruciferous compounds; avoid added seasonings such as onion or garlic.
05
Carrot
Carrot is used in pet foods as a vegetable ingredient providing fiber, moisture, texture and antioxidant nutrients such as beta‑carotene (a provitamin A), vitamin K, vitamin C and potassium, contributing to palatability and digestive bulk. Cooked carrots are more digestible and release more beta‑carotene, but cats cannot efficiently convert beta‑carotene to active vitamin A so carrots are more nutritionally useful for dogs than as a primary vitamin A source for cats; they should be fed in moderation due to natural sugars and should be offered in appropriately sized pieces to avoid choking.

Nutritional Breakdown

How to read As Fed versus Dry Matter As fed shows the numbers straight off the label, water included. Dry matter removes the water so you can compare a wet food and a dry food fairly.
As Fed
Crude Protein (min)
49.00%
Low High
Crude Fat (min)
21.00%
Low High
Crude Fiber (max)
2.00%
Low High
Moisture (max)
8.00%
Low High
110
kcal / Oz
Moderate
Calorie density category
What is calorie density How many calories the food packs per unit. Denser foods mean smaller portions for the same calories.

Product Details & Brand

Product Specs

Lifestage All Life Stages
Breed size All Breed Sizes
Texture Whole Pieces
Processing method Freeze Dried
Food type Dry

AAFCO Nutritional Adequacy
What is AAFCO Association of American Feed Control Officials. It sets the nutritional adequacy standards US pet foods are measured against.

Complete & balanced Yes
AAFCO life stages All Life Stages
Substantiation Formulation
*** Purpose Turkey & Veggie is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for All Life Stages**

Brand

Purpose

Purpose is a premium brand offering freeze-dried raw dog foods made from responsibly sourced, human-grade ingredients. The brand targets pet owners seeking ethically produced, all-natural nutrition with a focus on sustainability and animal welfare.

Visit Purpose
Price tier $$$$$

Manufacturer

Company name Purpose Pet Food LLC
Founded 2014
Headquarters St. Louis, Missouri, USA
Manufacturing type Co Packer
Manufacturing country United States
Manufacturing region South Dakota
Manufacturing oversight

Purpose Pet Food LLC works with USDA-inspected facilities to ensure high standards of food safety. Its production follows HACCP protocols and complies with FDA regulations for pet food manufacturing.

Manufacturing details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing.

Recall History

No recalls on record

Purpose Turkey & Veggie Freeze-Dried Raw Dog Food has no recalls since 2014.

Source: FDA Pet Food Recall Database · Monitored daily

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KibbleLab food report
GREAT BOWL.
8.8 /10 Grade A
Turkey & Veggie Freeze-Dried Raw Dog Food
Purpose · kibblelab.com

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Frequently Asked Questions

Has Purpose ever been recalled?

We have no recalls on record for Purpose. We monitor the FDA Pet Food Recall Database daily.

How does KibbleLab rate foods?

Our scores are based on ingredient composition, nutritional profile, AAFCO compliance, and health considerations. We don't penalize by-products, grains, or synthetic preservatives. Brands cannot pay for higher scores.

Is KibbleLab a substitute for veterinary advice?

No. KibbleLab provides data-driven food analysis, not medical advice. Always consult your veterinarian before making dietary changes, especially for pets with health conditions.

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KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

KibbleLab may earn affiliate commissions through product links. No one can pay for a higher score, or to change what we recommend for your pet.

Product data sourced from manufacturer websites, AAFCO statements, and FDA recall database. Last verified dates reflect our most recent data check.