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B.F.F. vs Halo

B.F.F. is made by Weruva International, Inc., and Halo by Halo, Purely For Pets, Inc. (owned by SRx Health Solutions, Inc.), and both make food for cats and dogs. On KibbleLab, B.F.F. and Halo both average 8.2 out of 10. Halo's maker dates to 1986, while B.F.F.'s launched in 2006.

B.F.F. and Halo compared

B.F.F. Halo
Manufacturer Weruva International, Inc. Halo, Purely For Pets, Inc.
Parent company Independent SRx Health Solutions, Inc.
Founded 2006 1986
Headquarters Natick, Massachusetts, USA Tampa, Florida, USA
Products listed 34 50
Serves Cats & dogs Cats & dogs
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$ $$$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
No No
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science, and no one can pay for a higher score. How scoring works .
8.2 (avg of 34) 8.2 (avg of 50)
Recalls on record KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
None None
Where to buy Amazon Amazon

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B.F.F. vs Halo: how they compare

Scores

B.F.F. and Halo average the same KibbleLab score, 8.2 out of 10, across 34 and 50 scored foods. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science, and no one can pay for a higher score.

Who makes them

B.F.F. is made by Weruva International, Inc., an independent maker, based in Natick, Massachusetts, USA, founded in 2006. Halo is made by Halo, Purely For Pets, Inc., owned by SRx Health Solutions, Inc., based in Tampa, Florida, USA, founded in 1986.

Standards and range

Neither meets WSAVA's published manufacturer criteria. KibbleLab lists 34 B.F.F. foods and 50 Halo foods.

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Common Questions

Which scores higher on KibbleLab, B.F.F. or Halo?

B.F.F. and Halo average the same KibbleLab score, 8.2 out of 10.

Who makes B.F.F. and Halo?

B.F.F. is made by Weruva International, Inc. Halo is made by Halo, Purely For Pets, Inc., which is owned by SRx Health Solutions, Inc.

Which brand has more products on KibbleLab?

Halo has 50 products in the KibbleLab database, compared with 34 for B.F.F..

Where is each brand based?

B.F.F. is based in Natick, Massachusetts, USA. Halo is based in Tampa, Florida, USA.

Have B.F.F. or Halo been recalled?

Neither B.F.F. nor Halo has a recall on record in the KibbleLab database. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

See the full profiles: B.F.F. and Halo .

More comparisons

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA and manufacturer notices, and a notice may name the parent company rather than the brand. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.