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Protein Boost vs Whole Life Pet

Protein Boost is made by K9 Natural Foods Limited (owned by KKR (Natural Pet Food Group)), and Whole Life Pet by Whole Life Pet Products, LLC. On KibbleLab, Protein Boost averages 8.6 out of 10 across its scored foods, compared with 8.5 for Whole Life Pet. Protein Boost is accredited by the Pet Sustainability Coalition; Whole Life Pet is not.

Protein Boost and Whole Life Pet compared

Protein Boost Whole Life Pet
Manufacturer K9 Natural Foods Limited Whole Life Pet Products, LLC
Parent company KKR (Natural Pet Food Group) Independent
Founded 2006 2007
Headquarters Christchurch, New Zealand Pittsfield, Massachusetts, USA
Products listed 13 21
Serves Dogs Cats & dogs
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$$ $$$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
Yes No
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science, and no one can pay for a higher score. How scoring works .
8.6 (avg of 13) 8.5 (avg of 21)
Recalls on record KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
None None
Where to buy Amazon Amazon

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Protein Boost vs Whole Life Pet: how they compare

Scores

Protein Boost scores higher on KibbleLab, averaging 8.6 out of 10 across 13 scored foods, compared with 8.5 across 21 for Whole Life Pet. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science, and no one can pay for a higher score.

Who makes them

Protein Boost is made by K9 Natural Foods Limited, owned by KKR (Natural Pet Food Group), based in Christchurch, New Zealand, founded in 2006. Whole Life Pet is made by Whole Life Pet Products, LLC, an independent maker, based in Pittsfield, Massachusetts, USA, founded in 2007.

Standards and range

Neither meets WSAVA's published manufacturer criteria. Protein Boost is accredited by the Pet Sustainability Coalition; Whole Life Pet is not. KibbleLab lists 13 Protein Boost foods and 21 Whole Life Pet foods.

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Common Questions

Which scores higher on KibbleLab, Protein Boost or Whole Life Pet?

Protein Boost scores higher: it averages 8.6 out of 10 across 13 scored foods, compared with 8.5 for Whole Life Pet. Scores reflect published veterinary science, and no one can pay for a higher score.

Who makes Protein Boost and Whole Life Pet?

Protein Boost is made by K9 Natural Foods Limited, which is owned by KKR (Natural Pet Food Group). Whole Life Pet is made by Whole Life Pet Products, LLC.

Which brand has more products on KibbleLab?

Whole Life Pet has 21 products in the KibbleLab database, compared with 13 for Protein Boost.

Where is each brand based?

Protein Boost is based in Christchurch, New Zealand. Whole Life Pet is based in Pittsfield, Massachusetts, USA.

Are Protein Boost or Whole Life Pet PSC Accredited?

Protein Boost is a PSC Accredited business. The Pet Sustainability Coalition is a nonprofit that Accredits pet companies on their environmental and social impact, through third-party verification.

Have Protein Boost or Whole Life Pet been recalled?

Neither Protein Boost nor Whole Life Pet has a recall on record in the KibbleLab database. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

See the full profiles: Protein Boost and Whole Life Pet .

More comparisons

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA and manufacturer notices, and a notice may name the parent company rather than the brand. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.