9Lives vs Fera Pets
9Lives is made by Post Holdings Pet Brands (owned by Post Holdings, Inc.), and Fera Pets by Fera Pets, Inc. (owned by General Mills, Inc.). On KibbleLab, Fera Pets averages 8.0 out of 10 across its scored foods, compared with 6.7 for 9Lives. 9Lives makes food for cats, while Fera Pets covers cats and dogs.
9Lives and Fera Pets compared
| Attribute |
|
|
|---|---|---|
| Manufacturer | Post Holdings Pet Brands | Fera Pets, Inc. |
| Parent company | Post Holdings, Inc. | General Mills, Inc. |
| Founded | 2023 | 2017 |
| Headquarters | St. Louis, Missouri, USA | Glendale, California, USA |
| Products listed | 19 | 28 |
| Serves | Cats | Cats & dogs |
Price tierA relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost. |
$ | $$$$ |
WSAVA guidelinesThe World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands. |
No | No |
PSC accreditedThe Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality. |
No | No |
ScoreThe average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science, and no one can pay for a higher score. How scoring works . |
6.7 (avg of 19) | 8.0 (avg of 28) |
Recalls on recordKibbleLab began logging recalls in July 2026, so earlier recalls may not appear. |
None | None |
| Where to buy | Amazon Check prices on Amazon | Amazon Check prices on Amazon |
Affiliate links · may earn a commission at no extra cost to you.
9Lives vs Fera Pets: how they compare
Scores
Fera Pets scores higher on KibbleLab, averaging 8.0 out of 10 across 28 scored foods, compared with 6.7 across 19 for 9Lives. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science, and no one can pay for a higher score.
Who makes them
9Lives is made by Post Holdings Pet Brands, owned by Post Holdings, Inc., based in St. Louis, Missouri, USA, founded in 2023. Fera Pets is made by Fera Pets, Inc., owned by General Mills, Inc., based in Glendale, California, USA, founded in 2017.
Standards and range
Neither meets WSAVA's published manufacturer criteria. KibbleLab lists 19 9Lives foods and 28 Fera Pets foods.
Not sure which is right for your pet?
Sign in free to see 9Lives and Fera Pets scored for your pet's breed, age, and health focus, save favorites, and compare foods side by side.
Example foods
Common Questions
Which scores higher on KibbleLab, 9Lives or Fera Pets?
Fera Pets scores higher: it averages 8.0 out of 10 across 28 scored foods, compared with 6.7 for 9Lives. Scores reflect published veterinary science, and no one can pay for a higher score.
Who makes 9Lives and Fera Pets?
9Lives is made by Post Holdings Pet Brands, which is owned by Post Holdings, Inc. Fera Pets is made by Fera Pets, Inc., which is owned by General Mills, Inc.
Which brand has more products on KibbleLab?
Fera Pets has 28 products in the KibbleLab database, compared with 19 for 9Lives.
Where is each brand based?
9Lives is based in St. Louis, Missouri, USA. Fera Pets is based in Glendale, California, USA.
Have 9Lives or Fera Pets been recalled?
Neither 9Lives nor Fera Pets has a recall on record in the KibbleLab database. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
More comparisons
More 9Lives comparisons
KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.
This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.
Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA and manufacturer notices, and a notice may name the parent company rather than the brand. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.