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Applaws vs Gentle Giants

Applaws is made by MPM Products (owned by Partners Group), and Gentle Giants by Gentle Giants Products, Inc., and both make food for cats and dogs. On KibbleLab, Gentle Giants averages 8.3 out of 10 across its scored foods, compared with 7.5 for Applaws. Applaws is accredited by the Pet Sustainability Coalition; Gentle Giants is not.

Applaws and Gentle Giants compared

Applaws Gentle Giants
Manufacturer MPM Products Gentle Giants Products, Inc.
Parent company Partners Group Independent
Founded 2002 2005
Headquarters Manchester, United Kingdom Norco, California, USA
Products listed 122 11
Serves Cats & dogs Cats & dogs
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$$ $$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
Yes No
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science, and no one can pay for a higher score. How scoring works .
7.5 (avg of 122) 8.3 (avg of 11)
Recalls on record KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
None None
Where to buy Amazon Amazon

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Applaws vs Gentle Giants: how they compare

Scores

Gentle Giants scores higher on KibbleLab, averaging 8.3 out of 10 across 11 scored foods, compared with 7.5 across 122 for Applaws. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science, and no one can pay for a higher score.

Who makes them

Applaws is made by MPM Products, owned by Partners Group, based in Manchester, United Kingdom, founded in 2002. Gentle Giants is made by Gentle Giants Products, Inc., an independent maker, based in Norco, California, USA, founded in 2005.

Standards and range

Neither meets WSAVA's published manufacturer criteria. Applaws is accredited by the Pet Sustainability Coalition; Gentle Giants is not. KibbleLab lists 122 Applaws foods and 11 Gentle Giants foods.

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Common Questions

Which scores higher on KibbleLab, Applaws or Gentle Giants?

Gentle Giants scores higher: it averages 8.3 out of 10 across 11 scored foods, compared with 7.5 for Applaws. Scores reflect published veterinary science, and no one can pay for a higher score.

Who makes Applaws and Gentle Giants?

Applaws is made by MPM Products, which is owned by Partners Group. Gentle Giants is made by Gentle Giants Products, Inc.

Which brand has more products on KibbleLab?

Applaws has 122 products in the KibbleLab database, compared with 11 for Gentle Giants.

Where is each brand based?

Applaws is based in Manchester, United Kingdom. Gentle Giants is based in Norco, California, USA.

Are Applaws or Gentle Giants PSC Accredited?

Applaws is a PSC Accredited business. The Pet Sustainability Coalition is a nonprofit that Accredits pet companies on their environmental and social impact, through third-party verification.

Have Applaws or Gentle Giants been recalled?

Neither Applaws nor Gentle Giants has a recall on record in the KibbleLab database. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

See the full profiles: Applaws and Gentle Giants .

More comparisons

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA and manufacturer notices, and a notice may name the parent company rather than the brand. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.