Churu vs Feline Natural
Churu is made by Inaba Foods Co., Ltd., and Feline Natural by K9 Natural Foods Limited (owned by KKR (Natural Pet Food Group)). On KibbleLab, Feline Natural averages 8.8 out of 10 across its scored foods, compared with 7.8 for Churu. Feline Natural is accredited by the Pet Sustainability Coalition; Churu is not.
Churu and Feline Natural compared
| Attribute |
|
Feline Natural |
|---|---|---|
| Manufacturer | Inaba Foods Co., Ltd. | K9 Natural Foods Limited |
| Parent company | Independent | KKR (Natural Pet Food Group) |
| Founded | 1805 | 2006 |
| Headquarters | Yui, Shizuoka Prefecture, Japan | Christchurch, New Zealand |
| Products listed | 77 | 18 |
| Serves | Cats & dogs | Cats |
Price tierA relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost. |
$$$$ | $$$$$ |
WSAVA guidelinesThe World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands. |
No | No |
PSC accreditedThe Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality. |
No | Yes |
ScoreThe average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science, and no one can pay for a higher score. How scoring works . |
7.8 (avg of 77) | 8.8 (avg of 18) |
Recalls on recordKibbleLab began logging recalls in July 2026, so earlier recalls may not appear. |
None | None |
| Where to buy | Amazon Check prices on Amazon | Amazon Check prices on Amazon |
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Churu vs Feline Natural: how they compare
Scores
Feline Natural scores higher on KibbleLab, averaging 8.8 out of 10 across 18 scored foods, compared with 7.8 across 77 for Churu. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science, and no one can pay for a higher score.
Who makes them
Churu is made by Inaba Foods Co., Ltd., an independent maker, based in Yui, Shizuoka Prefecture, Japan, founded in 1805. Feline Natural is made by K9 Natural Foods Limited, owned by KKR (Natural Pet Food Group), based in Christchurch, New Zealand, founded in 2006.
Standards and range
Neither meets WSAVA's published manufacturer criteria. Feline Natural is accredited by the Pet Sustainability Coalition; Churu is not. KibbleLab lists 77 Churu foods and 18 Feline Natural foods.
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Common Questions
Which scores higher on KibbleLab, Churu or Feline Natural?
Feline Natural scores higher: it averages 8.8 out of 10 across 18 scored foods, compared with 7.8 for Churu. Scores reflect published veterinary science, and no one can pay for a higher score.
Who makes Churu and Feline Natural?
Churu is made by Inaba Foods Co., Ltd. Feline Natural is made by K9 Natural Foods Limited, which is owned by KKR (Natural Pet Food Group).
Which brand has more products on KibbleLab?
Churu has 77 products in the KibbleLab database, compared with 18 for Feline Natural.
Where is each brand based?
Churu is based in Yui, Shizuoka Prefecture, Japan. Feline Natural is based in Christchurch, New Zealand.
Are Churu or Feline Natural PSC Accredited?
Feline Natural is a PSC Accredited business. The Pet Sustainability Coalition is a nonprofit that Accredits pet companies on their environmental and social impact, through third-party verification.
Have Churu or Feline Natural been recalled?
Neither Churu nor Feline Natural has a recall on record in the KibbleLab database. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
See the full profiles: Churu and Feline Natural .
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KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.
This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.
Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA and manufacturer notices, and a notice may name the parent company rather than the brand. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.