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Crumps' Naturals vs Eukanuba

Crumps' Naturals is made by Crumps' Naturals Inc., and Eukanuba is made by Mars Petcare (owned by Mars, Incorporated). On KibbleLab, Eukanuba averages 9.1 out of 10 across its scored foods, compared with 9.0 for Crumps' Naturals. Eukanuba meets WSAVA's published criteria for evaluating a manufacturer, while Crumps' Naturals does not.

Crumps' Naturals and Eukanuba compared

Crumps' Naturals Eukanuba
Manufacturer Crumps' Naturals Inc. Mars Petcare
Parent company Independent Mars, Incorporated
Founded 2006 1935
Headquarters Mississauga, Ontario, Canada Brussels, Belgium (global Petcare division); McLean, Virginia, USA (Mars, Incorporated global HQ)
Manufacturing Whether a brand makes its own food in-house or has it produced by an outside contract manufacturer or co-packer.
In-house In-house
Made in Canada United States
Manufacturing region Ontario Ohio and other Mars manufacturing regions
Products listed 18 27
Serves Cats & dogs Dogs
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$$ $$$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No Yes
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
No No
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science. How scoring works .
9.0 (avg of 18) 9.1 (avg of 27)
Recalls on record We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.
None None
Where to buy
Amazon
Amazon

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Crumps' Naturals vs Eukanuba: how they compare

Scores

Eukanuba scores higher on KibbleLab, averaging 9.1 out of 10 across 27 scored foods, compared with 9.0 across 18 for Crumps' Naturals. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science.

Who makes them

Crumps' Naturals is made by Crumps' Naturals Inc., an independent maker, based in Mississauga, Ontario, Canada, founded in 2006. Eukanuba is made by Mars Petcare, owned by Mars, Incorporated, based in Brussels, Belgium (global Petcare division); McLean, Virginia, USA (Mars, Incorporated global HQ), founded in 1935.

Standards and range

Eukanuba meets WSAVA's published manufacturer criteria, while Crumps' Naturals does not. KibbleLab lists 18 Crumps' Naturals foods and 27 Eukanuba foods.

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Common Questions

Which scores higher on KibbleLab, Crumps' Naturals or Eukanuba?

Eukanuba scores higher: it averages 9.1 out of 10 across 27 scored foods, compared with 9.0 for Crumps' Naturals. Scores reflect published veterinary science.

Who makes Crumps' Naturals and Eukanuba?

Crumps' Naturals is made by Crumps' Naturals Inc. Eukanuba is made by Mars Petcare, which is owned by Mars, Incorporated.

Which brand has more products on KibbleLab?

Eukanuba has 27 products in the KibbleLab database, compared with 18 for Crumps' Naturals.

Where is each brand based?

Crumps' Naturals is based in Mississauga, Ontario, Canada. Eukanuba is based in Brussels, Belgium (global Petcare division); McLean, Virginia, USA (Mars, Incorporated global HQ).

Do Crumps' Naturals and Eukanuba meet WSAVA criteria?

Eukanuba meets WSAVA's published criteria for evaluating a manufacturer; Crumps' Naturals does not, based on public information. WSAVA publishes criteria; it does not certify or endorse brands.

Have Crumps' Naturals or Eukanuba been recalled?

Neither Crumps' Naturals nor Eukanuba has a recall on record in the KibbleLab database. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

See the full profiles: Crumps' Naturals and Eukanuba .

More comparisons

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA filings, and a filing may name the parent company rather than the brand. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.