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Diamond Naturals vs Meow Mix

Diamond Naturals is made by Diamond Pet Foods (owned by Schell & Kampeter, Inc.), and Meow Mix by Big Heart Pet Brands (owned by The J.M. Smucker Company). On KibbleLab, Diamond Naturals averages 8.2 out of 10 across its scored foods, compared with 6.6 for Meow Mix. Diamond Naturals makes food for cats and dogs, while Meow Mix covers cats.

Diamond Naturals and Meow Mix compared

Diamond Naturals Meow Mix
Manufacturer Diamond Pet Foods Big Heart Pet Brands
Parent company Schell & Kampeter, Inc. The J.M. Smucker Company
Founded 1970 2014
Headquarters Meta, Missouri, USA San Francisco, California, USA
Products listed 25 25
Serves Cats & dogs Cats
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$ $$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
No No
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science, and no one can pay for a higher score. How scoring works .
8.2 (avg of 25) 6.6 (avg of 25)
Recalls on record KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
None None
Where to buy Amazon Amazon

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Diamond Naturals vs Meow Mix: how they compare

Scores

Diamond Naturals scores higher on KibbleLab, averaging 8.2 out of 10 across 25 scored foods, compared with 6.6 across 25 for Meow Mix. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science, and no one can pay for a higher score.

Who makes them

Diamond Naturals is made by Diamond Pet Foods, owned by Schell & Kampeter, Inc., based in Meta, Missouri, USA, founded in 1970. Meow Mix is made by Big Heart Pet Brands, owned by The J.M. Smucker Company, based in San Francisco, California, USA, founded in 2014.

Standards and range

Neither meets WSAVA's published manufacturer criteria. KibbleLab lists 25 Diamond Naturals foods and 25 Meow Mix foods.

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Common Questions

Which scores higher on KibbleLab, Diamond Naturals or Meow Mix?

Diamond Naturals scores higher: it averages 8.2 out of 10 across 25 scored foods, compared with 6.6 for Meow Mix. Scores reflect published veterinary science, and no one can pay for a higher score.

Who makes Diamond Naturals and Meow Mix?

Diamond Naturals is made by Diamond Pet Foods, which is owned by Schell & Kampeter, Inc. Meow Mix is made by Big Heart Pet Brands, which is owned by The J.M. Smucker Company.

Which brand has more products on KibbleLab?

Diamond Naturals and Meow Mix each have 25 products in the KibbleLab database.

Where is each brand based?

Diamond Naturals is based in Meta, Missouri, USA. Meow Mix is based in San Francisco, California, USA.

Have Diamond Naturals or Meow Mix been recalled?

Neither Diamond Naturals nor Meow Mix has a recall on record in the KibbleLab database. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

See the full profiles: Diamond Naturals and Meow Mix .

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA and manufacturer notices, and a notice may name the parent company rather than the brand. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.