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Holistic Select vs Only Natural Pet

Holistic Select is made by Wellness Pet Company (owned by Clearlake Capital Group), and Only Natural Pet by Only Natural Pet, LLC (owned by PetSmart, LLC). On KibbleLab, Holistic Select averages 8.2 out of 10 across its scored foods, compared with 7.7 for Only Natural Pet. Holistic Select makes food for dogs, while Only Natural Pet covers cats and dogs.

Holistic Select and Only Natural Pet compared

Holistic Select Only Natural Pet
Manufacturer Wellness Pet Company Only Natural Pet, LLC
Parent company Clearlake Capital Group PetSmart, LLC
Founded 2021 2004
Headquarters Tewksbury, Massachusetts, USA Boulder, Colorado, USA
Products listed 8 65
Serves Dogs Cats & dogs
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$$ $$$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
Yes Yes
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science, and no one can pay for a higher score. How scoring works .
8.2 (avg of 8) 7.7 (avg of 65)
Recalls on record KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
None None
Where to buy Amazon Amazon

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Holistic Select vs Only Natural Pet: how they compare

Scores

Holistic Select scores higher on KibbleLab, averaging 8.2 out of 10 across 8 scored foods, compared with 7.7 across 65 for Only Natural Pet. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science, and no one can pay for a higher score.

Who makes them

Holistic Select is made by Wellness Pet Company, owned by Clearlake Capital Group, based in Tewksbury, Massachusetts, USA, founded in 2021. Only Natural Pet is made by Only Natural Pet, LLC, owned by PetSmart, LLC, based in Boulder, Colorado, USA, founded in 2004.

Standards and range

Neither meets WSAVA's published manufacturer criteria. Both are accredited by the Pet Sustainability Coalition. KibbleLab lists 8 Holistic Select foods and 65 Only Natural Pet foods.

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Common Questions

Which scores higher on KibbleLab, Holistic Select or Only Natural Pet?

Holistic Select scores higher: it averages 8.2 out of 10 across 8 scored foods, compared with 7.7 for Only Natural Pet. Scores reflect published veterinary science, and no one can pay for a higher score.

Who makes Holistic Select and Only Natural Pet?

Holistic Select is made by Wellness Pet Company, which is owned by Clearlake Capital Group. Only Natural Pet is made by Only Natural Pet, LLC, which is owned by PetSmart, LLC.

Which brand has more products on KibbleLab?

Only Natural Pet has 65 products in the KibbleLab database, compared with 8 for Holistic Select.

Where is each brand based?

Holistic Select is based in Tewksbury, Massachusetts, USA. Only Natural Pet is based in Boulder, Colorado, USA.

Are Holistic Select or Only Natural Pet PSC Accredited?

Both Holistic Select and Only Natural Pet are PSC Accredited businesses. The Pet Sustainability Coalition is a nonprofit that Accredits pet companies on their environmental and social impact.

Have Holistic Select or Only Natural Pet been recalled?

Neither Holistic Select nor Only Natural Pet has a recall on record in the KibbleLab database. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

See the full profiles: Holistic Select and Only Natural Pet .

More comparisons

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA and manufacturer notices, and a notice may name the parent company rather than the brand. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.