I and Love and You vs Zesty Paws
I and Love and You is made by I and Love and You, and Zesty Paws by Zesty Paws (owned by Health & Happiness (H&H) Group), and both make food for cats and dogs. On KibbleLab, I and Love and You averages 8.2 out of 10 across its scored foods, compared with 7.6 for Zesty Paws.
I and Love and You and Zesty Paws compared
| Attribute |
|
|
|---|---|---|
| Manufacturer | I and Love and You | Zesty Paws |
| Parent company | Independent | Health & Happiness (H&H) Group |
| Founded | 2012 | 2014 |
| Headquarters | Boulder, Colorado, USA | Orlando, Florida, USA |
| Products listed | 65 | 71 |
| Serves | Cats & dogs | Cats & dogs |
Price tierA relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost. |
$$$$ | $$$$ |
WSAVA guidelinesThe World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands. |
No | No |
PSC accreditedThe Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality. |
No | No |
ScoreThe average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science, and no one can pay for a higher score. How scoring works . |
8.2 (avg of 65) | 7.6 (avg of 71) |
Recalls on recordKibbleLab began logging recalls in July 2026, so earlier recalls may not appear. |
None | None |
| Where to buy | Amazon Check prices on Amazon | Amazon Check prices on Amazon |
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I and Love and You vs Zesty Paws: how they compare
Scores
I and Love and You scores higher on KibbleLab, averaging 8.2 out of 10 across 65 scored foods, compared with 7.6 across 71 for Zesty Paws. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science, and no one can pay for a higher score.
Who makes them
I and Love and You is made by I and Love and You, an independent maker, based in Boulder, Colorado, USA, founded in 2012. Zesty Paws is made by Zesty Paws, owned by Health & Happiness (H&H) Group, based in Orlando, Florida, USA, founded in 2014.
Standards and range
Neither meets WSAVA's published manufacturer criteria. KibbleLab lists 65 I and Love and You foods and 71 Zesty Paws foods.
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Example foods
I and Love and You
Common Questions
Which scores higher on KibbleLab, I and Love and You or Zesty Paws?
I and Love and You scores higher: it averages 8.2 out of 10 across 65 scored foods, compared with 7.6 for Zesty Paws. Scores reflect published veterinary science, and no one can pay for a higher score.
Who makes I and Love and You and Zesty Paws?
I and Love and You is made by I and Love and You. Zesty Paws is made by Zesty Paws, which is owned by Health & Happiness (H&H) Group.
Which brand has more products on KibbleLab?
Zesty Paws has 71 products in the KibbleLab database, compared with 65 for I and Love and You.
Where is each brand based?
I and Love and You is based in Boulder, Colorado, USA. Zesty Paws is based in Orlando, Florida, USA.
Have I and Love and You or Zesty Paws been recalled?
Neither I and Love and You nor Zesty Paws has a recall on record in the KibbleLab database. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
See the full profiles: I and Love and You and Zesty Paws .
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KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.
This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.
Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA and manufacturer notices, and a notice may name the parent company rather than the brand. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.