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KetoNatural vs Natoo

KetoNatural is branded by KetoNatural Pet Foods, Inc. and made by third-party co-packers, and Natoo is made by PremieRpet (owned by PremieRpet). On KibbleLab, Natoo averages 8.5 out of 10 across its scored foods, compared with 8.1 for KetoNatural. Natoo is accredited by the Pet Sustainability Coalition; KetoNatural is not.

KetoNatural and Natoo compared

KetoNatural Natoo
Manufacturer KetoNatural Pet Foods, Inc. PremieRpet
Parent company Independent PremieRpet
Founded 2017 1995
Headquarters Salt Lake City, Utah, USA Dourado, São Paulo, Brazil
Manufacturing Whether a brand makes its own food in-house or has it produced by an outside contract manufacturer or co-packer.
Co-packer In-house
Made in United States Brazil
Manufacturing region Midwestern USA São Paulo
Products listed 3 12
Serves Dogs Cats & dogs
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$$$ $$$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
No Yes
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science. How scoring works .
8.1 (avg of 3) 8.5 (avg of 12)
Recalls on record We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.
None None
Where to buy
Amazon
Amazon

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KetoNatural vs Natoo: how they compare

Scores

Natoo scores higher on KibbleLab, averaging 8.5 out of 10 across 12 scored foods, compared with 8.1 across 3 for KetoNatural. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science.

Who makes them

KetoNatural is a brand of KetoNatural Pet Foods, Inc., based in Salt Lake City, Utah, USA, founded in 2017. Its food is made by third-party co-packers in United States. Natoo is made by PremieRpet, owned by PremieRpet, based in Dourado, São Paulo, Brazil, founded in 1995.

Standards and range

Neither meets WSAVA's published manufacturer criteria. Natoo is accredited by the Pet Sustainability Coalition; KetoNatural is not. KibbleLab lists 3 KetoNatural foods and 12 Natoo foods.

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Common Questions

Which scores higher on KibbleLab, KetoNatural or Natoo?

Natoo scores higher: it averages 8.5 out of 10 across 12 scored foods, compared with 8.1 for KetoNatural. Scores reflect published veterinary science.

Who makes KetoNatural and Natoo?

KetoNatural is a brand of KetoNatural Pet Foods, Inc.. Its food is made by third-party co-packers in United States. Natoo is made by PremieRpet, which is owned by PremieRpet.

Which brand has more products on KibbleLab?

Natoo has 12 products in the KibbleLab database, compared with 3 for KetoNatural.

Where is each brand based?

KetoNatural is based in Salt Lake City, Utah, USA. Natoo is based in Dourado, São Paulo, Brazil.

Are KetoNatural or Natoo PSC Accredited?

Natoo is a PSC Accredited business. The Pet Sustainability Coalition is a nonprofit that Accredits pet companies on their environmental and social impact, through third-party verification.

Have KetoNatural or Natoo been recalled?

Neither KetoNatural nor Natoo has a recall on record in the KibbleLab database. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

See the full profiles: KetoNatural and Natoo .

More comparisons

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA filings, and a filing may name the parent company rather than the brand. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.