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Native Pet vs Natural Balance

Native Pet is made by Native Pet, Inc., and Natural Balance by Natural Balance Pet Foods (owned by Ethos Pet Brands (L Catterton / Nexus Capital)). On KibbleLab, Native Pet and Natural Balance both average 8.2 out of 10. Native Pet makes food for dogs, while Natural Balance covers cats and dogs.

Native Pet and Natural Balance compared

Native Pet Natural Balance
Manufacturer Native Pet, Inc. Natural Balance Pet Foods
Parent company Independent Ethos Pet Brands (L Catterton / Nexus Capital)
Founded 2017 1989
Headquarters St. Louis, Missouri, USA Burbank, California, USA
Products listed 26 118
Serves Dogs Cats & dogs
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$$ $$$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
No No
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science, and no one can pay for a higher score. How scoring works .
8.2 (avg of 26) 8.2 (avg of 118)
Recalls on record KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
None None
Where to buy Amazon Amazon

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Native Pet vs Natural Balance: how they compare

Scores

Native Pet and Natural Balance average the same KibbleLab score, 8.2 out of 10, across 26 and 118 scored foods. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science, and no one can pay for a higher score.

Who makes them

Native Pet is made by Native Pet, Inc., an independent maker, based in St. Louis, Missouri, USA, founded in 2017. Natural Balance is made by Natural Balance Pet Foods, owned by Ethos Pet Brands (L Catterton / Nexus Capital), based in Burbank, California, USA, founded in 1989.

Standards and range

Neither meets WSAVA's published manufacturer criteria. KibbleLab lists 26 Native Pet foods and 118 Natural Balance foods.

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Common Questions

Which scores higher on KibbleLab, Native Pet or Natural Balance?

Native Pet and Natural Balance average the same KibbleLab score, 8.2 out of 10.

Who makes Native Pet and Natural Balance?

Native Pet is made by Native Pet, Inc. Natural Balance is made by Natural Balance Pet Foods, which is owned by Ethos Pet Brands (L Catterton / Nexus Capital).

Which brand has more products on KibbleLab?

Natural Balance has 118 products in the KibbleLab database, compared with 26 for Native Pet.

Where is each brand based?

Native Pet is based in St. Louis, Missouri, USA. Natural Balance is based in Burbank, California, USA.

Have Native Pet or Natural Balance been recalled?

Neither Native Pet nor Natural Balance has a recall on record in the KibbleLab database. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

See the full profiles: Native Pet and Natural Balance .

More comparisons

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA and manufacturer notices, and a notice may name the parent company rather than the brand. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.