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Natoo vs Only Natural Pet

Natoo is made by PremieRpet (owned by PremieRpet), and Only Natural Pet is branded by Only Natural Pet, LLC (owned by PetSmart, LLC) and made by third-party co-packers, and both make food for cats and dogs. On KibbleLab, Natoo averages 8.5 out of 10 across its scored foods, compared with 8.2 for Only Natural Pet.

Natoo and Only Natural Pet compared

Natoo Only Natural Pet
Manufacturer PremieRpet Only Natural Pet, LLC
Parent company PremieRpet PetSmart, LLC
Founded 1995 2004
Headquarters Dourado, São Paulo, Brazil Boulder, Colorado, USA
Manufacturing Whether a brand makes its own food in-house or has it produced by an outside contract manufacturer or co-packer.
In-house Co-packer
Made in Brazil United States
Manufacturing region São Paulo Colorado
Products listed 12 65
Serves Cats & dogs Cats & dogs
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$$ $$$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
Yes Yes
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science. How scoring works .
8.5 (avg of 12) 8.2 (avg of 65)
Recalls on record We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.
None None
Where to buy

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Natoo vs Only Natural Pet: how they compare

Scores

Natoo scores higher on KibbleLab, averaging 8.5 out of 10 across 12 scored foods, compared with 8.2 across 65 for Only Natural Pet. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science.

Who makes them

Natoo is made by PremieRpet, owned by PremieRpet, based in Dourado, São Paulo, Brazil, founded in 1995. Only Natural Pet is a brand of Only Natural Pet, LLC, owned by PetSmart, LLC, based in Boulder, Colorado, USA, founded in 2004. Its food is made by third-party co-packers in United States.

Standards and range

Neither meets WSAVA's published manufacturer criteria. Both are accredited by the Pet Sustainability Coalition. KibbleLab lists 12 Natoo foods and 65 Only Natural Pet foods.

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Common Questions

Which scores higher on KibbleLab, Natoo or Only Natural Pet?

Natoo scores higher: it averages 8.5 out of 10 across 12 scored foods, compared with 8.2 for Only Natural Pet. Scores reflect published veterinary science.

Who makes Natoo and Only Natural Pet?

Natoo is made by PremieRpet, which is owned by PremieRpet. Only Natural Pet is a brand of Only Natural Pet, LLC, which is owned by PetSmart, LLC. Its food is made by third-party co-packers in United States.

Which brand has more products on KibbleLab?

Only Natural Pet has 65 products in the KibbleLab database, compared with 12 for Natoo.

Where is each brand based?

Natoo is based in Dourado, São Paulo, Brazil. Only Natural Pet is based in Boulder, Colorado, USA.

Are Natoo or Only Natural Pet PSC Accredited?

Both Natoo and Only Natural Pet are PSC Accredited businesses. The Pet Sustainability Coalition is a nonprofit that Accredits pet companies on their environmental and social impact.

Have Natoo or Only Natural Pet been recalled?

Neither Natoo nor Only Natural Pet has a recall on record in the KibbleLab database. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

See the full profiles: Natoo and Only Natural Pet .

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA filings, and a filing may name the parent company rather than the brand. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.