Old Mother Hubbard vs Wild Earth
Old Mother Hubbard is made by Wellness Pet Company (owned by Clearlake Capital Group), and Wild Earth is branded by Wild Earth, Inc. (owned by InvenTel) and made by third-party contract manufacturers, and both make food for dogs. On KibbleLab, Old Mother Hubbard averages 8.6 out of 10 across its scored foods, compared with 8.4 for Wild Earth. Old Mother Hubbard is accredited by the Pet Sustainability Coalition; Wild Earth is not.
Old Mother Hubbard and Wild Earth compared
| Attribute |
|
|
|---|---|---|
| Manufacturer | Wellness Pet Company | Wild Earth, Inc. |
| Parent company | Clearlake Capital Group | InvenTel |
| Founded | 2021 | 2017 |
| Headquarters | Tewksbury, Massachusetts, USA | Berkeley, California, USA |
ManufacturingWhether a brand makes its own food in-house or has it produced by an outside contract manufacturer or co-packer. |
In-house | Contract manufacturer |
| Made in | United States | United States |
| Manufacturing region | Massachusetts | Midwestern United States |
| Products listed | 19 | 1 |
| Serves | Dogs | Dogs |
Price tierA relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost. |
$$ | $$$$ |
WSAVA guidelinesThe World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands. |
No | No |
PSC accreditedThe Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality. |
Yes | No |
ScoreThe average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science. How scoring works . |
8.6 (avg of 19) | 8.4 (avg of 1) |
Recalls on recordWe track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here. |
None | None |
| Where to buy |
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Old Mother Hubbard vs Wild Earth: how they compare
Scores
Old Mother Hubbard scores higher on KibbleLab, averaging 8.6 out of 10 across 19 scored foods, compared with 8.4 across 1 for Wild Earth. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science.
Who makes them
Old Mother Hubbard is made by Wellness Pet Company, owned by Clearlake Capital Group, based in Tewksbury, Massachusetts, USA, founded in 2021. Wild Earth is a brand of Wild Earth, Inc., owned by InvenTel, based in Berkeley, California, USA, founded in 2017. Its food is made by third-party contract manufacturers in United States.
Standards and range
Neither meets WSAVA's published manufacturer criteria. Old Mother Hubbard is accredited by the Pet Sustainability Coalition; Wild Earth is not. KibbleLab lists 19 Old Mother Hubbard foods and 1 Wild Earth food.
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Common Questions
Which scores higher on KibbleLab, Old Mother Hubbard or Wild Earth?
Old Mother Hubbard scores higher: it averages 8.6 out of 10 across 19 scored foods, compared with 8.4 for Wild Earth. Scores reflect published veterinary science.
Who makes Old Mother Hubbard and Wild Earth?
Old Mother Hubbard is made by Wellness Pet Company, which is owned by Clearlake Capital Group. Wild Earth is a brand of Wild Earth, Inc., which is owned by InvenTel. Its food is made by third-party contract manufacturers in United States.
Which brand has more products on KibbleLab?
Old Mother Hubbard has 19 products in the KibbleLab database, compared with 1 for Wild Earth.
Where is each brand based?
Old Mother Hubbard is based in Tewksbury, Massachusetts, USA. Wild Earth is based in Berkeley, California, USA.
Are Old Mother Hubbard or Wild Earth PSC Accredited?
Old Mother Hubbard is a PSC Accredited business. The Pet Sustainability Coalition is a nonprofit that Accredits pet companies on their environmental and social impact, through third-party verification.
Have Old Mother Hubbard or Wild Earth been recalled?
Neither Old Mother Hubbard nor Wild Earth has a recall on record in the KibbleLab database. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.
See the full profiles: Old Mother Hubbard and Wild Earth .
More comparisons
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KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.
This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.
Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA filings, and a filing may name the parent company rather than the brand. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.
KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.