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Orijen vs SquarePet

Orijen is made by Champion Petfoods (owned by Mars, Incorporated), and SquarePet by SquarePet Nutrition, and both make food for cats and dogs. On KibbleLab, Orijen averages 8.7 out of 10 across its scored foods, compared with 8.6 for SquarePet. Orijen's maker dates to 1985, while SquarePet's launched in 2018.

Orijen and SquarePet compared

Orijen SquarePet
Manufacturer Champion Petfoods SquarePet Nutrition
Parent company Mars, Incorporated Independent
Founded 1985 2018
Headquarters Edmonton, Alberta, Canada Austin, Texas, USA
Products listed 65 12
Serves Cats & dogs Cats & dogs
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$$$ $$$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
No No
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science, and no one can pay for a higher score. How scoring works .
8.7 (avg of 65) 8.6 (avg of 12)
Recalls on record KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
None None
Where to buy Amazon Amazon

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Orijen vs SquarePet: how they compare

Scores

Orijen scores higher on KibbleLab, averaging 8.7 out of 10 across 65 scored foods, compared with 8.6 across 12 for SquarePet. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science, and no one can pay for a higher score.

Who makes them

Orijen is made by Champion Petfoods, owned by Mars, Incorporated, based in Edmonton, Alberta, Canada, founded in 1985. SquarePet is made by SquarePet Nutrition, an independent maker, based in Austin, Texas, USA, founded in 2018.

Standards and range

Neither meets WSAVA's published manufacturer criteria. KibbleLab lists 65 Orijen foods and 12 SquarePet foods.

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Common Questions

Which scores higher on KibbleLab, Orijen or SquarePet?

Orijen scores higher: it averages 8.7 out of 10 across 65 scored foods, compared with 8.6 for SquarePet. Scores reflect published veterinary science, and no one can pay for a higher score.

Who makes Orijen and SquarePet?

Orijen is made by Champion Petfoods, which is owned by Mars, Incorporated. SquarePet is made by SquarePet Nutrition.

Which brand has more products on KibbleLab?

Orijen has 65 products in the KibbleLab database, compared with 12 for SquarePet.

Where is each brand based?

Orijen is based in Edmonton, Alberta, Canada. SquarePet is based in Austin, Texas, USA.

Have Orijen or SquarePet been recalled?

Neither Orijen nor SquarePet has a recall on record in the KibbleLab database. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

See the full profiles: Orijen and SquarePet .

More comparisons

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA and manufacturer notices, and a notice may name the parent company rather than the brand. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.