Primal vs V-Dog
Primal is made by Primal Pet Foods, Inc. (owned by Pure Treats, Inc.), and V-Dog is branded by V-Dog and made by third-party contract manufacturers. On KibbleLab, V-Dog averages 9.0 out of 10 across its scored foods, compared with 8.6 for Primal. Primal is accredited by the Pet Sustainability Coalition; V-Dog is not.
Primal and V-Dog compared
| Attribute |
|
|
|---|---|---|
| Manufacturer | Primal Pet Foods, Inc. | V-Dog |
| Parent company | Pure Treats, Inc. | Independent |
| Founded | 2001 | 2005 |
| Headquarters | Abilene, Texas, USA | San Francisco, California, USA |
ManufacturingWhether a brand makes its own food in-house or has it produced by an outside contract manufacturer or co-packer. |
In-house | Contract manufacturer |
| Made in | United States | United States |
| Manufacturing region | Texas | California |
| Products listed | 37 | 5 |
| Serves | Cats & dogs | Dogs |
Price tierA relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost. |
$$$$$ | $$$$ |
WSAVA guidelinesThe World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands. |
No | No |
PSC accreditedThe Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality. |
Yes | No |
ScoreThe average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science. How scoring works . |
8.6 (avg of 37) | 9.0 (avg of 5) |
Recalls on recordWe track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here. |
None | None |
| Where to buy |
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Primal vs V-Dog: how they compare
Scores
V-Dog scores higher on KibbleLab, averaging 9.0 out of 10 across 5 scored foods, compared with 8.6 across 37 for Primal. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science.
Who makes them
Primal is made by Primal Pet Foods, Inc., owned by Pure Treats, Inc., based in Abilene, Texas, USA, founded in 2001. V-Dog is a brand of V-Dog, based in San Francisco, California, USA, founded in 2005. Its food is made by third-party contract manufacturers in United States.
Standards and range
Neither meets WSAVA's published manufacturer criteria. Primal is accredited by the Pet Sustainability Coalition; V-Dog is not. KibbleLab lists 37 Primal foods and 5 V-Dog foods.
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Common Questions
Which scores higher on KibbleLab, Primal or V-Dog?
V-Dog scores higher: it averages 9.0 out of 10 across 5 scored foods, compared with 8.6 for Primal. Scores reflect published veterinary science.
Who makes Primal and V-Dog?
Primal is made by Primal Pet Foods, Inc., which is owned by Pure Treats, Inc. V-Dog is a brand of V-Dog. Its food is made by third-party contract manufacturers in United States.
Which brand has more products on KibbleLab?
Primal has 37 products in the KibbleLab database, compared with 5 for V-Dog.
Where is each brand based?
Primal is based in Abilene, Texas, USA. V-Dog is based in San Francisco, California, USA.
Are Primal or V-Dog PSC Accredited?
Primal is a PSC Accredited business. The Pet Sustainability Coalition is a nonprofit that Accredits pet companies on their environmental and social impact, through third-party verification.
Have Primal or V-Dog been recalled?
Neither Primal nor V-Dog has a recall on record in the KibbleLab database. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.
More comparisons
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KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.
This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.
Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA filings, and a filing may name the parent company rather than the brand. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.
KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.