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Royal Canin vs TruLuxe

Royal Canin is made by Royal Canin (owned by Mars, Incorporated), and TruLuxe is branded by Weruva International, Inc. and made by third-party contract manufacturers. On KibbleLab, Royal Canin averages 9.0 out of 10 across its scored foods, compared with 8.6 for TruLuxe. Royal Canin meets WSAVA's published criteria for evaluating a manufacturer, while TruLuxe does not.

Royal Canin and TruLuxe compared

Royal Canin TruLuxe
Manufacturer Royal Canin Weruva International, Inc.
Parent company Mars, Incorporated Independent
Founded 1968 2006
Headquarters Aimargues, Gard, France Natick, Massachusetts, USA
Manufacturing Whether a brand makes its own food in-house or has it produced by an outside contract manufacturer or co-packer.
In-house Contract manufacturer
Made in France Thailand
Manufacturing region Gard Not listed
Products listed 269 10
Serves Cats & dogs Cats
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$$ Not listed
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
Yes Not indicated
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
No No
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science. How scoring works .
9.0 (avg of 160) 8.6 (avg of 10)
Recalls on record We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.
None None
Where to buy

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Royal Canin vs TruLuxe: how they compare

Scores

Royal Canin scores higher on KibbleLab, averaging 9.0 out of 10 across 160 scored foods, compared with 8.6 across 10 for TruLuxe. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science.

Who makes them

Royal Canin is made by Royal Canin, owned by Mars, Incorporated, based in Aimargues, Gard, France, founded in 1968. TruLuxe is a brand of Weruva International, Inc., based in Natick, Massachusetts, USA, founded in 2006. Its food is made by third-party contract manufacturers in Thailand.

Standards and range

Royal Canin meets WSAVA's published manufacturer criteria, while TruLuxe does not. KibbleLab lists 269 Royal Canin foods and 10 TruLuxe foods.

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Common Questions

Which scores higher on KibbleLab, Royal Canin or TruLuxe?

Royal Canin scores higher: it averages 9.0 out of 10 across 160 scored foods, compared with 8.6 for TruLuxe. Scores reflect published veterinary science.

Who makes Royal Canin and TruLuxe?

Royal Canin is made by Royal Canin, which is owned by Mars, Incorporated. TruLuxe is a brand of Weruva International, Inc.. Its food is made by third-party contract manufacturers in Thailand.

Which brand has more products on KibbleLab?

Royal Canin has 269 products in the KibbleLab database, compared with 10 for TruLuxe.

Where is each brand based?

Royal Canin is based in Aimargues, Gard, France. TruLuxe is based in Natick, Massachusetts, USA.

Do Royal Canin and TruLuxe meet WSAVA criteria?

Royal Canin meets WSAVA's published criteria for evaluating a manufacturer; TruLuxe does not, based on public information. WSAVA publishes criteria; it does not certify or endorse brands.

Have Royal Canin or TruLuxe been recalled?

Neither Royal Canin nor TruLuxe has a recall on record in the KibbleLab database. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

See the full profiles: Royal Canin and TruLuxe .

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA filings, and a filing may name the parent company rather than the brand. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.