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Rawbble Freeze-Dried Beef Recipe Cat Food
BIXBI

Rawbble Freeze-Dried Beef Recipe Cat Food

Verified Jun 16, 2026

Cat · Dry All Life Stages All Breed Sizes

This is a very high-protein, freeze-dried beef-based food for cats, designed to provide the nutrients of a raw diet in a convenient, shelf-stable form. It uses 98% beef meat, organs, and bone as the foundation, with added vitamins, minerals, taurine, and salmon oil to make it complete and balanced for all life stages. It can be fed as a cat’s main diet, or used as a high-value topper or treat.

Over-the-counter AAFCO No recalls
Official product page
KibbleLab Score
8.7 out of 10

Nutritionally, this is a rich, meat-heavy option that closely mimics a raw diet while still being balanced with added vitamins, minerals, and taurine. The very high protein and fat content make it especially suitable for active, healthy cats and growing kittens that tolerate richer foods well. Because it’s energy-dense and high in fat, it works best for cats at a healthy weight and may need careful portion control for less active or overweight cats.

The KibbleLab Score (1–10) is assessed from publicly available product data. Our evaluation is science-based, not marketing-based.

Ingredient composition Quality, beneficial additions, absence of artificial colors/flavors
Nutritional profile Protein, fat, fiber evaluated for stated life stage and food type
AAFCO compliance Complete and balanced certification; feeding trials valued higher
Health considerations Sensitivity profile, DCM risk, processing method
9.0 – 10 Top Pick
8.0 – 8.9 Strong Choice
7.0 – 7.9 Solid Option
6.0 – 6.9 Worth a Conversation
Below 6 Not Recommended

KibbleLab may earn an affiliate commission when you buy through a link. No one can pay for a higher score, or to change what we recommend for your pet.


At a Glance

Health Benefits
Digestive Health
Suitable For
All Life Stages All Breed Sizes
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Nutritional Perspective

KibbleLab Review

Strengths

  • Extremely high animal-based protein (45% minimum) and fat (35% minimum) from beef meat, organs, and bone, which aligns well with feline nutritional needs.
  • Very short, transparent ingredient list with named beef ingredients and added taurine, vitamins, and chelated minerals for complete and balanced nutrition for all life stages.
  • Freeze-dried processing helps preserve nutrients and palatability while providing the convenience of a dry product that can be fed as a full diet, topper, or treat.
  • Includes salmon oil as a source of omega fatty acids, which can support skin, coat, and overall health.

Considerations

  • Beef is a common protein allergen for some cats, so this recipe would not be appropriate for cats with known beef sensitivities.
  • The calorie content is quite high (about 202 kcal per cup), and the fat level is rich, so portions need to be measured carefully, especially for indoor or less active cats and those prone to weight gain.
  • Formulated to meet AAFCO standards by nutrient formulation rather than feeding trials, so real-world digestibility and performance have not been verified through trials.
Scored using the rubric of an NAVC Certified Pet Nutrition Coach (PNCC). This is informational, not veterinary advice.

Full Ingredient List

Beef, Beef Liver, Beef Kidney, Beef Bone, Dried Pumpkin, Salt, Vitamins (niacin supplement, vitamin E supplement, vitamin A supplement, thiamine mononitrate, d-calcium pantothenate, pyridoxine hydrochloride, vitamin D3 supplement, riboflavin supplement, vitamin B12 supplement, folic acid, biotin), Salmon Oil, Choline Chloride, Minerals (zinc proteinate, iron proteinate, copper proteinate, manganese proteinate, sodium selenite, calcium iodate), Taurine, Mixed Tocopherols (a preservative), Rosemary Extract

Ingredients and analysis reflect manufacturer data at the time of our last update and can change without notice. Always check the actual product packaging before feeding.

Ingredient filtering helps identify compatible options but is not a substitute for a veterinary elimination diet.

Top 5 Ingredients Explained

01
Beef
Beef is commonly used in dog and cat foods as a primary animal protein and palatability enhancer, supplying high-quality essential amino acids, B vitamins, iron, and zinc that support muscle maintenance and overall health. Owners should note beef can be calorie- and fat-dense and is a relatively common allergen, and raw or improperly handled beef carries microbial risks, so formulation, fat content, and sourcing/processing are important considerations.
02
Beef Liver
Beef liver is an organ meat commonly used in dog and cat foods and treats as a highly palatable, protein-rich, nutrient-dense ingredient that provides concentrated, bioavailable vitamins (especially vitamin A and B12), heme iron, copper, and essential amino acids. While it supports blood health and overall nutrition, beef liver should be fed in moderation because excess vitamin A can cause toxicity, its richness may upset sensitive stomachs or contribute to pancreatitis in predisposed pets, and proper sourcing/processing is important to minimize contaminant or bacterial risks.
03
Beef Kidney
Beef kidney is an organ meat commonly used in pet foods as a high-quality protein and nutrient-dense inclusion that contributes B vitamins (notably B12 and riboflavin), iron, copper, selenium and attractive flavor for palatability. It can be a beneficial addition for both dogs and cats but should be included in moderation because organ meats are relatively high in minerals and purines and may need restriction for animals with kidney or urate-related conditions, and raw or improperly handled kidney can pose food-safety risks.
04
Beef Bone
Beef bone in pet food is typically used as a source of minerals (especially calcium and phosphorus), ash and sometimes marrow-derived fat and flavor, most often included as ground bone or bone meal to help meet mineral requirements and enhance palatability for dogs and cats. While it can contribute useful minerals and texture, excessive bone increases ash and can disrupt mineral balance, and whole or cooked bones risk dental fracture, splintering, choking or gastrointestinal obstruction (raw bones also carry bacterial contamination concerns), so bone-containing ingredients must be carefully formulated and whole bones should only be given under veterinary guidance.
05
Pumpkin
Pumpkin is used in pet foods primarily as a fiber-rich carbohydrate and moisture source that can help regulate digestion and firm up loose stools or add bulk for softer stools, and it provides beta-carotene (vitamin A precursor) plus small amounts of vitamins and minerals for dogs and cats. It is safe and beneficial when plain cooked or canned (not spiced or sweetened pie filling), should be fed in moderation as a supplement rather than a primary food, and introduced gradually since large amounts can cause gastrointestinal upset or interfere with absorption of some medications.

Nutritional Breakdown

How to read As Fed versus Dry Matter As fed shows the numbers straight off the label, water included. Dry matter removes the water so you can compare a wet food and a dry food fairly.
As Fed
Crude Protein (min)
45.00%
Low High
Crude Fat (min)
35.00%
Low High
Crude Fiber (max)
4.00%
Low High
Moisture (max)
7.00%
Low High
4661
kcal / Kg
202
kcal / Cup
High
Calorie density category
What is calorie density How many calories the food packs per unit. Denser foods mean smaller portions for the same calories.

Product Details & Brand

Product Specs

Lifestage All Life Stages
Breed size All Breed Sizes
Texture Kibble
Processing method Freeze Dried
Food type Dry

AAFCO Nutritional Adequacy
What is AAFCO Association of American Feed Control Officials. It sets the nutritional adequacy standards US pet foods are measured against.

Complete & balanced Yes
AAFCO life stages All Life Stages
Substantiation Formulation
Rawbble Freeze Dried Beef Recipe is formulated to meet the nutritional levels established by the AAFCO Cat Food Nutrient Profiles for All Life Stages.

Brand

BIXBI

BIXBI is a premium pet food and supplement brand emphasizing whole-food ingredients, fresh meats, and functional nutrition. Their product lines include Rawbble (air-dried and freeze-dried raw food), Liberty dry and wet foods, and natural treats and supplements that feature purposeful ingredients such as organic mushrooms. The brand appeals to pet owners seeking transparency, sustainability, and high-quality nutrition.

Visit BIXBI
Price tier $$$$

Manufacturer

Company name BIXBI Pet
Founded 2009
Headquarters Boulder, Colorado, USA
Manufacturing type Co Packer
Manufacturing country United States
Manufacturing region Minnesota
Manufacturing oversight

BIXBI Pet manufactures its foods in USDA-inspected facilities in the United States. The company maintains strict quality controls, ensuring that all ingredients are traceable to their sources and meet safety and nutritional standards appropriate for pet consumption.

Manufacturing details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing.

Recall History

No recalls on record

BIXBI Rawbble Freeze-Dried Beef Recipe Cat Food has no recalls since 2014.

Source: FDA Pet Food Recall Database · Monitored daily

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KibbleLab food report
GREAT BOWL.
8.7 /10 Grade A
Rawbble Freeze-Dried Beef Recipe Cat Food
BIXBI · kibblelab.com

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Frequently Asked Questions

Has BIXBI ever been recalled?

We have no recalls on record for BIXBI. We monitor the FDA Pet Food Recall Database daily.

How does KibbleLab rate foods?

Our scores are based on ingredient composition, nutritional profile, AAFCO compliance, and health considerations. We don't penalize by-products, grains, or synthetic preservatives. Brands cannot pay for higher scores.

Is KibbleLab a substitute for veterinary advice?

No. KibbleLab provides data-driven food analysis, not medical advice. Always consult your veterinarian before making dietary changes, especially for pets with health conditions.

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KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

KibbleLab may earn affiliate commissions through product links. No one can pay for a higher score, or to change what we recommend for your pet.

Product data sourced from manufacturer websites, AAFCO statements, and FDA recall database. Last verified dates reflect our most recent data check.