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Exceed Chicken & Brown Rice Recipe Dry Cat Food
Member's Mark

Exceed Chicken & Brown Rice Recipe Dry Cat Food

Cat · Dry Kitten Adult All Breed Sizes

This is a dry cat food for all life stages that uses chicken as the primary protein source, supported by chicken meal and turkey meal. It includes brown rice, barley, and sorghum for carbohydrates, with added fiber sources like beet pulp to support digestion. The formula is supplemented with taurine, vitamins, and minerals to meet AAFCO standards for kittens and adult cats.

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Over-the-counter AAFCO No recalls

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Official product page
KibbleLab Score
8.2 out of 10

Strong Choice

This all-life-stages dry formula provides a solid protein level for both kittens and adult cats, with chicken as the first ingredient. It combines animal proteins with grains and some legumes, and includes added taurine and key vitamins and minerals. It can work well for generally healthy cats who do not have chicken or poultry sensitivities.

Nutritional profile 8.8
Ingredient composition 7.0
Adequacy substantiation 7.0
Health considerations 10.0

Computed from 4 of 4 applicable checks. Missing data is skipped, never counted against a food.

The KibbleLab Score (1–10) is assessed from publicly available product data. Our evaluation is science-based, not marketing-based.

Nutritional profile Protein, fat, fiber on a dry-matter basis, for the stated life stage and format
Adequacy substantiation Complete and balanced substantiation; feeding trials valued higher
Ingredient composition Screened for unnamed sources, artificial additives, and label protein inflation. Not a quality ranking.
Health considerations Pulse-heavy grain-free (DCM) pattern and recall history
Verified manufacturer evidence A small bonus when we can verify evidence addressing WSAVA selection criteria
9.0 - 10 Top Pick
8.0 - 8.9 Strong Choice
7.0 - 7.9 Solid Option
6.0 - 6.9 Worth a Conversation
Below 6.0 Review Carefully

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At a Glance

Marketed Benefits
Where these benefits come from Benefits the manufacturer highlights in its own product marketing. KibbleLab lists them for reference and does not verify these claims.
Digestive Health
Suitable For
Kitten Adult All Breed Sizes
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We'll check every ingredient against your pet's sensitivities and avoidance list.

Nutritional Perspective

KibbleLab Review

Strengths

  • Chicken as the first ingredient, plus chicken meal and turkey meal, gives good-quality animal protein.
  • The 34% minimum protein level is appropriate for growing kittens and active adult cats.
  • Meets AAFCO nutrient profiles for all life stages, so it is complete and balanced on paper.
  • Includes added taurine, vitamin E, vitamin C, and minerals to support overall nutritional needs.

Considerations

  • Contains chicken and turkey, so it is not a good option for cats with poultry allergies.
  • Uses chickpeas and dried peas among the top ingredients, which may not suit owners avoiding legumes in cat food.
  • Calorie density is fairly high, so portion control is important for indoor or less active cats to prevent weight gain.
Scored using the rubric of an NAVC Certified Pet Nutrition Coach (PNCC). This is informational, not veterinary advice.

Full Ingredient List

CHICKEN, CHICKEN MEAL, TURKEY MEAL, CHICKPEAS, BROWN RICE, GROUND BARLEY, GROUND SORGHUM, ANIMAL FAT (PRESERVED WITH MIXED TOCOPHEROLS), DRIED PEAS, DRIED PLAIN BEET PULP, NATURAL FLAVOR, BREWERS DRIED YEAST, SALT, DRIED CARROTS, POTASSIUM CHLORIDE, CHOLINE CHLORIDE, TAURINE, L-ASCORBYL-2-POLYPHOSPHATE (SOURCE OF VITAMIN C), VITAMIN E SUPPLEMENT, FERROUS SULFATE, ZINC SULFATE, ZINC OXIDE, COPPER SULFATE, NIACIN, VITAMIN A SUPPLEMENT, d-CALCIUM PANTOTHENATE, MANGANOUS OXIDE, THIAMINE MONONITRATE, RIBOFLAVIN SUPPLEMENT, PYRIDOXINE HYDROCHLORIDE, BIOTIN, VITAMIN B12 SUPPLEMENT, MENADIONE SODIUM BISULFITE COMPLEX (SOURCE OF VITAMIN K ACTIVITY), SODIUM SELENITE, FOLIC ACID, CALCIUM IODATE, VITAMIN D3 SUPPLEMENT, COBALT CARBONATE.

Ingredients and analysis reflect manufacturer data at the time of our last update and can change without notice. Always check the actual product packaging before feeding.

Ingredient filtering helps identify compatible options but is not a substitute for a veterinary elimination diet.

Top 5 Ingredients Explained

01
Chicken
Chicken is a common animal-based protein in dog and cat foods, supplying essential amino acids, B vitamins, and energy-dense fats that support muscle maintenance, growth, and overall health; for cats it also contributes toward dietary taurine but must be present in sufficient amounts or provided via supplementation. It is prized for its digestibility and palatability, though some pets develop sensitivities or allergies to chicken, and nutritional value and safety depend on ingredient quality and processing—raw chicken carries pathogen risks and whole bones can pose choking or GI hazards.
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02
Chicken
Chicken is a common animal-based protein in dog and cat foods, supplying essential amino acids, B vitamins, and energy-dense fats that support muscle maintenance, growth, and overall health; for cats it also contributes toward dietary taurine but must be present in sufficient amounts or provided via supplementation. It is prized for its digestibility and palatability, though some pets develop sensitivities or allergies to chicken, and nutritional value and safety depend on ingredient quality and processing—raw chicken carries pathogen risks and whole bones can pose choking or GI hazards.
View ingredient
03
Turkey
Turkey is commonly used as a primary animal protein in dog and cat foods, offering highly digestible, high‑quality protein and supplying essential amino acids along with B vitamins, phosphorus and zinc to support muscle maintenance and metabolism. Its fat level varies by cut so products can be lean or richer; some pets may develop allergies to poultry, cooked bones are hazardous, raw meat carries bacterial risk, and owners should rely on balanced commercial formulations (and ensure adequate taurine for cats) if turkey is a main ingredient.
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04
Chickpea
Chickpeas are a legume commonly used in pet foods as a plant-based protein, source of digestible carbohydrates, and supply of soluble and insoluble fiber that helps with stool quality and satiety. They can be a useful ingredient for dogs but are not a complete protein for obligate carnivores like cats and may cause gas or digestive upset if underprocessed; additionally, high inclusion of legumes in some grain‑free diets has been discussed as a potential factor in canine dilated cardiomyopathy so diets should be balanced and any concerns discussed with your veterinarian.
View ingredient
05
Brown Rice
Brown rice is a whole-grain carbohydrate and fiber ingredient commonly used in dog and cat foods to provide digestible energy, dietary fiber, and modest amounts of B‑vitamins and minerals; it typically offers more nutrients and fiber than white rice. It’s generally well tolerated and can help with sensitive stomachs, but because it is high in carbohydrates (not a primary protein source) and can contain trace inorganic arsenic depending on sourcing, it should be included in balanced formulations and monitored in overweight or diabetic pets.

Nutritional Breakdown

How to read As Fed versus Dry Matter As fed shows the numbers straight off the label, water included. Dry matter removes the water so you can compare a wet food and a dry food fairly.
As Fed
Crude Protein (min)
34.00%
Low High
Crude Fat (min)
13.00%
Low High
Crude Fiber (max)
4.00%
Low High
Moisture (max)
12.00%
Low High
3697
kcal / Kg
364
kcal / Cup
Moderate
Calorie density category
What is calorie density How many calories the food packs per unit. Denser foods mean smaller portions for the same calories.

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Product Details & Brand

Product Specs

Lifestage Kitten
Lifestage Adult
Breed size All Breed Sizes
Texture Kibble
Food type Dry

AAFCO Nutritional Adequacy
What is AAFCO Association of American Feed Control Officials. It sets the nutritional adequacy standards US pet foods are measured against.

Complete & balanced Yes
AAFCO life stages All Life Stages
Substantiation Formulation
Member's MarkAE ExceedAE Chicken & Brown Rice Recipe Cat Food is formulated to meet the nutritional levels established by the AAFCO Cat Food Nutrient Profiles for all life stages.

Brand

Member's Mark is Sam's Club's exclusive members-only private-label brand. Its pet line, marketed under the Exceed name, covers dry and wet foods for dogs and cats in both grain-inclusive and grain-free recipes. The food is produced by third-party co-packers, chiefly Mid America Pet Food, the maker behind the Victor brand.

Price tier $$

Manufacturer

Company name Sam's Club
Parent company Walmart Inc.
Founded 1983
Headquarters Bentonville, Arkansas, USA
Manufacturing type Co Packer
Manufacturing country United States
Manufacturing oversight

Sam's Club does not operate its own manufacturing facilities. Member's Mark is a private-label brand produced by third-party co-packers.

Manufacturing details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing.

Recall History

No recalls on record

No recall is listed for Member's Mark Exceed Chicken & Brown Rice Recipe Dry Cat Food.

Source: FDA animal food recall listings back to January 2019 · Checked daily, last on Aug 31, 2026

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KibbleLab food report
GREAT BOWL.
8.2 /10 Grade A
Exceed Chicken & Brown Rice Recipe Dry Cat Food
Member's Mark · kibblelab.com

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Frequently Asked Questions

Has Member's Mark ever been recalled?

We have no recalls on record for Member's Mark. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

How does KibbleLab rate foods?

Our scores are based on ingredient composition, nutritional profile, AAFCO compliance, and health considerations. We don't penalize by-products, grains, or synthetic preservatives. Brands cannot pay for higher scores.

Is KibbleLab a substitute for veterinary advice?

No. KibbleLab provides data-driven food analysis, not medical advice. Always consult your veterinarian before making dietary changes, especially for pets with health conditions.

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KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

KibbleLab may earn affiliate commissions through product links. No one can pay for a higher score, or to change what we recommend for your pet.

Product data sourced from manufacturer websites, AAFCO statements, and FDA recall listings. Last verified dates reflect our most recent data check. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.