Skip to content

6,000+ pet foods rated. Your best match, free in 30 seconds.

FirstMate New Zealand Beef Meal Formula Small Bites Dry Dog Food Wishbone Graze New Zealand Beef and Lamb Dry Dog Food

FirstMate New Zealand Beef Meal Formula Small Bites Dry Dog Food scores higher on KibbleLab, 8.4 to 8.2. Compare ingredients, guaranteed analysis, and AAFCO nutritional adequacy, side by side.

FirstMate New Zealand Beef Meal Formula Small Bites Dry Dog Food and Wishbone Graze New Zealand Beef and Lamb Dry Dog Food compared

Nutrients:
As Fed
FirstMate New Zealand Beef Meal Formula Small Bites Dry Dog Food
FirstMate New Zealand Beef Meal Formula Small Bites Dry Dog Food

Verified Jul 20, 2026

Wishbone Graze New Zealand Beef and Lamb Dry Dog Food
Wishbone Graze New Zealand Beef and Lamb Dry Dog Food

Verified Jul 21, 2026

KibbleLab score The KibbleLab expert rating, 0 to 10, based on published veterinary science. No one can pay for a higher score.
8.4 / 10 8.2 / 10
Guaranteed analysis (as fed)
Protein Guaranteed analysis gives label minimums and maximums, not measured values, shown as fed.
25.00% 26.00%
Fat 13.00% 12.00%
Fiber 4.00% 4.00%
Calcium 1.80% Not listed
Phosphorus 1.00% Not listed
Taurine Not listed 0.20%
Moisture Higher moisture means a wetter food; it dilutes the other percentages above.
10.00% 10.00%
Calories 3310 kcal/kg 3304 kcal/kg
Calorie density Moderate Moderate
Ingredients
Full ingredient list Every ingredient on each label, in order of weight.
Beef Meal, Burbank Potato, Norkotah Potato, Dried Yeast, Chicken Fat (preserved with mixed tocopherols), Tomato Pomace, Pumpkin, Potassium Chloride, Salt, Threonine, DL-Methionine, Choline Chloride, Blueberries, Cranberries, Raspberries, Calcium Propionate (a preservative), Taurine, Zinc Proteinate, Iron Proteinate, Calcium Carbonate, Manganese Proteinate, Copper Proteinate, Selenium Yeast, Calcium Iodate, Vitamin E Supplement, Niacin, Thiamine Mononitrate, Vitamin A Supplement, D-pantothenic Acid, Riboflavin, Pyridoxine Hydrochloride, Biotin, Vitamin B12 Supplement, Vitamin D3 Supplement, Folic Acid, Rosemary extract Show full list
Beef Meal, Lamb Meal, Peas, Tapioca, Potatoes, Chicken Fat (preserved with Mixed Tocopherols), Flaxseed, Natural Flavor, Potassium Chloride, Blueberries, Cranberries, Papaya, Mango, Apples, Basil, Oregano, Rosemary, Thyme, Sunflower Seeds, Peppermint, Sodium Chloride, Magnesium Sulfate, Choline Chloride, Vitamin A Supplement, Vitamin D3 Supplement, Vitamin E Supplement, Thiamine Mononitrate (Vitamin B1), Riboflavin Supplement, Calcium Pantothenate (Vitamin B5), Niacin (Vitamin B3), Pyridoxine Hydrochloride (Vitamin B6), Folic Acid (Vitamin B9), Vitamin B12 Supplement, Ferrous Sulfate, Copper Sulfate, Manganese Sulfate, Zinc Sulfate, Calcium Iodate, Sodium Selenite, Cobalt Sulfate, Taurine, Tea Extract, Rosemary Extract and Spearmint Extract. Show full list
Limited ingredient Yes No
Health focus Allergy support, Sensitive stomach, Digestive health Heart care, Eye health, Skin coat health, Digestive health, Bone health, Immune support
Format & suitability
Food type Dry Dry
Texture Kibble Kibble
Processing Not listed Not listed
Life stage Adult All Life Stages
Breed size Small All Breed Sizes
AAFCO nutritional adequacy
Complete & balanced Whether the manufacturer's label claims the food meets AAFCO nutrient profiles for a life stage. Not an independent test.
Yes Yes
Life stages Adult Maintenance All Life Stages
Substantiation How adequacy was established. Feeding trials are the higher bar; formulation means the recipe is calculated to meet the profile.
Formulation Formulation
Maker standards
WSAVA guidelines The World Small Animal Veterinary Association publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact through third-party verification. It reflects sustainability practices, not food quality.
No No
Recalls & where to buy
Recalls on record KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
None None
Where to buy
Amazon
Amazon Chewy

Affiliate links · may earn a commission at no extra cost to you.

Shared ingredients

Both foods list these among their top ingredients, by label weight.

  • Beef
  • Chicken Fat
  • Mixed Tocopherol
  • Potassium Chloride

Not sure which is right for your pet?

Sign in free to see FirstMate New Zealand Beef Meal Formula Small Bites Dry Dog Food and Wishbone Graze New Zealand Beef and Lamb Dry Dog Food scored for your pet's breed, age, and health focus, save favorites, and compare foods side by side.

Common Questions

Which food scores higher on KibbleLab?

FirstMate New Zealand Beef Meal Formula Small Bites Dry Dog Food scores higher, 8.4 to 8.2 out of 10. Scores reflect published veterinary science, and no one can pay for a higher score.

Do these two foods share ingredients?

Yes. They share these top ingredients: Beef, Chicken Fat, Mixed Tocopherol, Potassium Chloride.

Are both foods AAFCO complete and balanced?

Yes, both foods are labeled AAFCO complete and balanced.

See the full profiles: FirstMate New Zealand Beef Meal Formula Small Bites Dry Dog Food and Wishbone Graze New Zealand Beef and Lamb Dry Dog Food .

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either product. A food's guaranteed analysis gives legal minimums and maximums for a few nutrients, not measured values. No one can pay for placement or a higher score.

Product details are compiled from public sources and may not reflect the latest formulation. Represent one of these brands? Request a correction. Anyone else can email us.