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Iams Proactive Health Healthy Puppy Chicken Recipe Small Breed Dry Puppy Food Purina Pro Plan Pro Plan Puppy Chicken & Rice Formula Dry Dog Food

Purina Pro Plan Pro Plan Puppy Chicken & Rice Formula Dry Dog Food scores higher on KibbleLab, 8.7 to 8.2. Compare ingredients, guaranteed analysis, and AAFCO nutritional adequacy, side by side.

Iams Proactive Health Healthy Puppy Chicken Recipe Small Breed Dry Puppy Food and Purina Pro Plan Pro Plan Puppy Chicken & Rice Formula Dry Dog Food compared

Nutrients:
As Fed
Iams Proactive Health Healthy Puppy Chicken Recipe Small Breed Dry Puppy Food
Iams Proactive Health Healthy Puppy Chicken Recipe Small Breed Dry Puppy Food

Verified Jul 18, 2026

Purina Pro Plan Pro Plan Puppy Chicken & Rice Formula Dry Dog Food
Purina Pro Plan Pro Plan Puppy Chicken & Rice Formula Dry Dog Food

Verified Jul 24, 2026

KibbleLab score The KibbleLab expert rating, 0 to 10, based on published veterinary science.
8.2 / 10 8.7 / 10
Guaranteed analysis (as fed)
Protein Guaranteed analysis gives label minimums and maximums, not measured values, shown as fed.
30.00% 28.00%
Fat 18.00% 18.00%
Fiber 4.00% 3.00%
Calcium 1.20% 1.10%
Phosphorus 1.00% 0.90%
Omega-3 0.50% Not listed
Omega-6 3.50% 1.80%
Moisture Higher moisture means a wetter food; it dilutes the other percentages above.
10.00% 12.00%
Calories 3798 kcal/kg 4188 kcal/kg
Calorie density Moderate High
Ingredients
Full ingredient list Every ingredient on each label, in order of weight.
Chicken, Chicken By-Product Meal, Ground Whole Grain Corn, Brewers Rice, Ground Whole Grain Sorghum, Dried Plain Beet Pulp, Chicken Fat (preserved with Mixed Tocopherols), Corn Protein Meal, Soybean Meal, Natural Flavor, Fish Oil (preserved with Mixed Tocopherols), Dried Egg Product, Salt, Dicalcium Phosphate, Caramel Color, Carrots, Potassium Chloride, Choline Chloride, Calcium Carbonate, Fructooligosaccharides, Vitamins (Vitamin E Supplement, L-Ascorbyl-2-Polyphosphate [Vitamin C], Calcium Pantothenate, Biotin, Thiamine Mononitrate [Vitamin B1], Vitamin B12 Supplement, Vitamin A Supplement, Niacin, Riboflavin Supplement [Vitamin B2], Pyridoxine Hydrochloride [Vitamin B6], Vitamin D3 Supplement, Folic Acid), Minerals (Ferrous Sulfate, Zinc Oxide, Sodium Selenite, Manganese Sulfate, Copper Sulfate, Potassium Iodide, Manganous Oxide), Mixed Tocopherols (preservative), Citric Acid (preservative), Rosemary Extract. Show full list
Ingredients: Chicken, rice, poultry by-product meal, corn protein meal, whole grain wheat, beef fat preserved with mixed-tocopherols, whole grain corn, corn germ meal, dried yeast, fish meal, natural flavor, dried egg product, fish oil, soybean oil, mono and dicalcium phosphate, salt, calcium carbonate, potassium chloride, choline chloride, MINERALS [zinc sulfate, ferrous sulfate, manganese sulfate, copper sulfate, calcium iodate, sodium selenite], VITAMINS [Vitamin E supplement, niacin (Vitamin B-3), Vitamin A supplement, calcium pantothenate (Vitamin B-5), thiamine mononitrate (Vitamin B-1), Vitamin B-12 supplement, riboflavin supplement (Vitamin B-2), pyridoxine hydrochloride (Vitamin B-6), folic acid (Vitamin B-9), menadione sodium bisulfite complex (Vitamin K), Vitamin D-3 supplement, biotin (Vitamin B-7)], L-Lysine monohydrochloride, garlic oil. Show full list
Limited ingredient No No
Health focus Skin coat health, Bone health, Joint care, Immune support, Brain health, Digestive health Brain health, Eye health, Immune support, Bone health, Skin coat health, Digestive health
Format & suitability
Food type Dry Dry
Texture Kibble Kibble
Processing Not listed Not listed
Life stage Puppy Puppy
Breed size Small All Breed Sizes
AAFCO nutritional adequacy
Complete & balanced Whether the manufacturer's label claims the food meets AAFCO nutrient profiles for a life stage. Not an independent test.
Yes Yes
Life stages Growth (puppy/kitten), Gestation / Lactation All Life Stages, Large Breed Growth (70+ lbs)
Substantiation How adequacy was established. Feeding trials are the higher bar; formulation means the recipe is calculated to meet the profile.
Not listed Feeding Trials
Maker standards
WSAVA guidelines The World Small Animal Veterinary Association publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
Yes Yes
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact through third-party verification. It reflects sustainability practices, not food quality.
No No
Recalls & where to buy
Recalls on record KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
None None
Where to buy
Amazon
Amazon

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Shared ingredients

Both foods list these among their top ingredients, by label weight.

  • Chicken
  • Whole Grain Corn
  • Mixed Tocopherol
  • Corn Protein

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Common Questions

Which food scores higher on KibbleLab?

Purina Pro Plan Pro Plan Puppy Chicken & Rice Formula Dry Dog Food scores higher, 8.7 to 8.2 out of 10. Scores reflect published veterinary science.

Do these two foods share ingredients?

Yes. They share these top ingredients: Chicken, Whole Grain Corn, Mixed Tocopherol, Corn Protein.

Are both foods AAFCO complete and balanced?

Yes, both foods are labeled AAFCO complete and balanced.

See the full profiles: Iams Proactive Health Healthy Puppy Chicken Recipe Small Breed Dry Puppy Food and Purina Pro Plan Pro Plan Puppy Chicken & Rice Formula Dry Dog Food .

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either product. A food's guaranteed analysis gives legal minimums and maximums for a few nutrients, not measured values. No one can pay for placement or a higher score.

Product details are compiled from public sources and may not reflect the latest formulation. Represent one of these brands? Request a correction. Anyone else can email us.