Natural Fruity Crunchy Snacks With Cranberries & Oatmeal Dog Treats
Verified Oct 10, 2026
These are baked, crunchy dog treats made with wheat and oat flours, cranberries, and a small amount of chicken meal and chicken fat for added protein and flavor. They’re designed as a supplemental snack to be fed alongside a complete and balanced dog food and kept to no more than about 10% of your dog’s daily calories.
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Top Pick
This is a fruit- and grain-based crunchy treat suitable for most dogs as an occasional snack, including older puppies and adults. It provides moderate protein with chicken meal and some healthy grains, but it’s not a complete diet and should only be used as a small part of the overall intake. It can work well for owners looking for a simple, baked biscuit-style treat with cranberries and oats.
Computed from 3 of 3 applicable checks. Missing data is skipped, never counted against a food.
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At a Glance
KibbleLab Review
Strengths
- Uses wheat flour and oat flour as digestible carbohydrate sources instead of relying on legumes or exotic ingredients.
- Includes cranberries and flaxseed, which add some fiber and plant nutrients to the treats.
- Contains chicken meal and chicken fat, which contribute animal protein and palatability.
- Calorie content is clearly stated per treat, which makes it easier to avoid overfeeding snacks.
Considerations
- This is not a complete and balanced food, so it should stay under about 10% of your dog’s daily calories.
- It contains chicken, so it won’t be suitable for dogs with chicken allergies or known sensitivities.
- Wheat is present, which may be an issue for dogs with confirmed wheat allergies, though that’s relatively uncommon.
- At about 24 calories per treat, portions should be limited for dogs who are watching their weight.
Full Ingredient List
Ingredients and analysis reflect manufacturer data at the time of our last update and can change without notice. Always check the actual product packaging before feeding.
Ingredient filtering helps identify compatible options but is not a substitute for a veterinary elimination diet.
Top 5 Ingredients Explained
01
Wheat Flour
Wheat flour is commonly used in pet foods as a carbohydrate source, binder and extender that provides digestible energy, some protein (including gluten), and small amounts of fiber and B‑vitamins when enriched. While generally safe and economical for many dogs, it is not a required ingredient for obligate carnivores like cats, can contribute to excess calories or a high glycemic load, and can trigger food allergies or gluten sensitivity in susceptible pets, so animals with known wheat sensitivities or weight concerns may benefit from wheat‑free formulations.
02
Oat Flour
Oat flour is used in pet food mainly as a carbohydrate source and binder that contributes soluble fiber (including beta‑glucans), modest protein, and B vitamins and minerals. It can help support digestive health and stool quality in dogs and is generally safe for cats in small amounts, but it is calorie‑dense so shouldn’t dominate diets for obligate carnivores and pets with grain sensitivities should be monitored for rare oat allergy or cross‑contamination with gluten‑containing grains.
03
Cranberry
Cranberries are used in pet foods and supplements as a source of fiber and antioxidants (notably polyphenols/proanthocyanidins) and are commonly included for their potential urinary tract–supporting properties in dogs and cats. While these compounds may help inhibit bacterial adhesion in the urinary tract, scientific evidence in pets is limited, and owners should choose unsweetened, preservative-free preparations (avoiding products sweetened with xylitol), watch for gastrointestinal upset or effects on urine pH, and consult a veterinarian for pets with urinary stones or taking certain medications.
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04
Oatmeal
Oatmeal is used in pet foods as a digestible carbohydrate and source of soluble fiber (notably beta‑glucans), serving as a gentle filler or binder that can support healthy digestion and steady energy release. It provides B vitamins and minerals, is generally well tolerated by dogs and many cats when cooked and plain, but should be free of added sugars or flavorings and used cautiously for overweight or diabetic pets or animals with individual grain sensitivities.
05
Chicken
Chicken is a common animal-based protein in dog and cat foods, supplying essential amino acids, B vitamins, and energy-dense fats that support muscle maintenance, growth, and overall health; for cats it also contributes toward dietary taurine but must be present in sufficient amounts or provided via supplementation. It is prized for its digestibility and palatability, though some pets develop sensitivities or allergies to chicken, and nutritional value and safety depend on ingredient quality and processing—raw chicken carries pathogen risks and whole bones can pose choking or GI hazards.
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Nutritional Breakdown
How to read As Fed versus Dry Matter
As fed shows the numbers straight off the label, water included. Dry matter removes the water so you can compare a wet food and a dry food fairly.What is calorie density
How many calories the food packs per unit. Denser foods mean smaller portions for the same calories.Not sure how much of this to feed?
The right daily portion depends on your dog's weight, age, and activity level. Create a free account, add your dog, and get their daily calories and portion sizes.
Product Details & Brand
Product Specs
AAFCO Nutritional Adequacy
What is AAFCO
Association of American Feed Control Officials. It sets the nutritional
adequacy standards US pet foods are measured against.
What is AAFCO
Association of American Feed Control Officials. It sets the nutritional adequacy standards US pet foods are measured against.Why this is not complete and balanced
This product is not labeled complete and balanced. It is intended for intermittent or supplemental feeding.Brand
Hill's Natural is Hill's Pet Nutrition's treats line, offering natural and grain-free dog treats such as jerky strips, soft savories, crunchy snacks, and baked biscuits made without artificial flavors or preservatives.
WSAVA publishes criteria for evaluating a manufacturer (qualified nutritionists, feeding trials, published research); it does not certify or endorse brands.
Manufacturer
Hill's Pet Nutrition maintains strict quality and safety standards in all of its manufacturing sites, with adherence to rigorous ingredient testing and safety validation procedures. Facilities follow current Good Manufacturing Practices (cGMPs) and are regularly audited for quality, safety, and consistency. All products meet or exceed AAFCO and FDA regulatory standards for pet food.
PSC is a nonprofit that Accredits pet companies on their environmental and social impact, through third-party verification. Hill's Pet Nutrition is a PSC Accredited business. View profile
Manufacturing details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing.
Recall History
No recall is listed for Hill's Natural Natural Fruity Crunchy Snacks With Cranberries & Oatmeal Dog Treats.
Source: FDA animal food recall listings back to January 2019 · Checked daily, last on Oct 16, 2026
Hill's Natural has 1 recall on record. View brand recalls
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Frequently Asked Questions
Has Hill's Natural ever been recalled?
Hill's Natural has 1 recall on record. The most recent was FDA Recall: Hill’s Pet Nutrition on May 21, 2019.
How does KibbleLab rate foods?
Our scores are based on ingredient composition, nutritional profile, AAFCO compliance, and health considerations. We don't penalize by-products, grains, or synthetic preservatives. Brands cannot pay for higher scores.
Is KibbleLab a substitute for veterinary advice?
No. KibbleLab provides data-driven food analysis, not medical advice. Always consult your veterinarian before making dietary changes, especially for pets with health conditions.
KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.
KibbleLab may earn affiliate commissions through product links. No one can pay for a higher score, or to change what we recommend for your pet.
Product data sourced from manufacturer websites, AAFCO statements, and FDA recall listings. Last verified dates reflect our most recent data check. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.
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