Magic Bar Skin & Coat Treat
A soft, baked functional treat for dogs that focuses on skin and coat support. It uses peanut meal and peanut butter as the main ingredients, with omega-3-rich marine microalgae oil to help provide beneficial fatty acids. Pumpkin and chicory root add a bit of fiber, making this a flavorful supplement-style snack rather than a complete diet.
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Top Pick
This is a thoughtfully designed functional treat for dogs whose main goal is to add some omega-3s and support skin and coat health alongside a regular, complete diet. The ingredient list is simple and uses marine microalgae oil, which is a good, sustainable omega-3 source for dogs that may not tolerate fish. It works best for dogs who do well with peanuts and are already eating a balanced dog food.
Computed from 2 of 3 applicable checks. Missing data is skipped, never counted against a food.
The KibbleLab Score (1–10) is assessed from publicly available product data. Our evaluation is science-based, not marketing-based.
KibbleLab may earn an affiliate commission when you buy through a link. No one can pay for a higher score, or to change what we recommend for your pet.
At a Glance
Where these benefits come from
Benefits the manufacturer highlights in its own product marketing. KibbleLab lists them for reference and does not verify these claims.KibbleLab Review
Strengths
- Uses marine microalgae oil as a direct omega-3 source, which can support skin and coat when used with a complete diet.
- Simple, short ingredient list centered around peanut meal and peanut butter that many dogs find very palatable.
- Contains pumpkin and dried chicory root, which can add some gentle fiber for digestion.
- Clearly labeled as supplemental only, which helps owners use it appropriately alongside a balanced food.
Considerations
- This is not a complete and balanced diet, so it should only be used as a small daily treat with a regular dog food.
- Dogs with peanut allergies or sensitivities should avoid this product entirely.
- Fat and calorie content are not listed, so portion control is especially important for dogs prone to weight gain.
- Contains coconut glycerin, which is generally safe but may not suit dogs that need very low-fat or low-additive treats.
Full Ingredient List
Ingredients and analysis reflect manufacturer data at the time of our last update and can change without notice. Always check the actual product packaging before feeding.
Ingredient filtering helps identify compatible options but is not a substitute for a veterinary elimination diet.
Top 5 Ingredients Explained
01
Peanut
Peanuts are used in pet foods and treats primarily as a palatability enhancer and concentrated source of plant-based protein, fats (mostly monounsaturated), calories, and small amounts of vitamins and minerals such as vitamin E and niacin. They can provide tasty, energy-dense nutrition but should be used sparingly because their high fat content can contribute to pancreatitis in susceptible dogs, they can be contaminated with aflatoxins, may contain added salt or toxic sweeteners like xylitol, and whole nuts or shells can cause choking or gastrointestinal obstruction—peanuts are not appropriate as a staple in cat diets.
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02
Peanut Butter
Peanut butter is commonly used as a palatability enhancer or occasional treat in pet diets, providing concentrated fats, modest protein, some fiber and micronutrients like vitamin E and B vitamins. Because it is calorie-dense and can contain added salt, sugar or harmful sweeteners, it should be offered sparingly and only in xylitol‑free formulations — avoid regular use in pets prone to obesity or pancreatitis.
03
Coconut Glycerin
Coconut glycerin is a plant-derived glycerol used in pet foods as a humectant and mild sweetening/texture agent to retain moisture, improve mouthfeel and palatability, and serve as a solvent or mild preservative in soft treats, toppers, and wet formulas. It provides easily metabolized calories and is generally safe for dogs and cats in small amounts, but high levels can cause gastrointestinal upset or laxative effects, so manufacturers should ensure purity, account for added calories, and note that it is not the dog-toxic sweetener xylitol.
04
Pumpkin
Pumpkin is used in pet foods primarily as a fiber-rich carbohydrate and moisture source that can help regulate digestion and firm up loose stools or add bulk for softer stools, and it provides beta-carotene (vitamin A precursor) plus small amounts of vitamins and minerals for dogs and cats. It is safe and beneficial when plain cooked or canned (not spiced or sweetened pie filling), should be fed in moderation as a supplement rather than a primary food, and introduced gradually since large amounts can cause gastrointestinal upset or interfere with absorption of some medications.
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05
Chicory Root
Chicory root is used in pet food primarily as a source of soluble fiber and the prebiotic inulin to support digestive health, improve stool quality, and assist with weight management by promoting feelings of fullness. It can benefit dogs and cats by feeding beneficial gut bacteria and enhancing nutrient absorption, but it should be introduced gradually because high amounts can cause gas, bloating or loose stools and may be unsuitable for pets with sensitive gastrointestinal conditions.
Product Details & Brand
Product Specs
AAFCO Nutritional Adequacy
What is AAFCO
Association of American Feed Control Officials. It sets the nutritional
adequacy standards US pet foods are measured against.
What is AAFCO
Association of American Feed Control Officials. It sets the nutritional adequacy standards US pet foods are measured against.Why this is not complete and balanced
This product is not labeled complete and balanced. It is intended for intermittent or supplemental feeding.Brand
PawCo offers fresh plant-based complete-and-balanced dog meals (GreenBites, LuxBites with postbiotics, shelf-stable InstaBites) plus functional Magic Cookie, Bar and Topper treat lines for gut, heart, hip and joint, and skin and coat. Targets eco-conscious owners and dogs with meat allergies, positioning on vet-formulated, human-grade, chicken-free, sustainable nutrition sold DTC via subscription.
Manufacturer
Produces in its own facilities — the original San Francisco production kitchen (expanded 2024) plus a second site opened in Indiana in 2024; recipes formulated by food scientists and board-certified animal nutritionists to exceed AAFCO standards.
PSC is a nonprofit that Accredits pet companies on their environmental and social impact, through third-party verification. PawCo Foods is a PSC Accredited business. View profile
Manufacturing details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing.
Recall History
No recall is listed for PawCo Magic Bar Skin & Coat Treat.
Source: FDA animal food recall listings back to January 2019 · Checked daily, last on Aug 31, 2026
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Frequently Asked Questions
Has PawCo ever been recalled?
We have no recalls on record for PawCo. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.
How does KibbleLab rate foods?
Our scores are based on ingredient composition, nutritional profile, AAFCO compliance, and health considerations. We don't penalize by-products, grains, or synthetic preservatives. Brands cannot pay for higher scores.
Is KibbleLab a substitute for veterinary advice?
No. KibbleLab provides data-driven food analysis, not medical advice. Always consult your veterinarian before making dietary changes, especially for pets with health conditions.
KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.
KibbleLab may earn affiliate commissions through product links. No one can pay for a higher score, or to change what we recommend for your pet.
Product data sourced from manufacturer websites, AAFCO statements, and FDA recall listings. Last verified dates reflect our most recent data check. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.
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