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Magic Cookie Original Treat
PawCo

Magic Cookie Original Treat

Verified Aug 18, 2026

Dog · Treat All Breed Sizes

A plant-based cookie-style treat for dogs made from oat flour, peanut butter, and apples. It offers moderate protein and higher fat, making it a richer snack rather than an everyday staple food. This is best used as a small daily reward or supplement alongside a complete and balanced dog diet.

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Over-the-counter Pet Sustainability Coalition Accredited No recalls

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Official product page
KibbleLab Score
9.0 out of 10

Top Pick

This is a nicely formulated, simple-ingredient treat for dogs whose owners prefer plant-based options. The main ingredients—oats, peanut butter, and apples—provide digestible carbohydrates, some protein, and healthy fats. It works well as an occasional or once-daily reward for generally healthy dogs who are already eating a complete and balanced main food.

Ingredient composition 8.0
Health considerations 10.0

Computed from 2 of 3 applicable checks. Missing data is skipped, never counted against a food.

The KibbleLab Score (1–10) is assessed from publicly available product data. Our evaluation is science-based, not marketing-based.

Nutritional profile Protein, fat, fiber on a dry-matter basis, for the stated life stage and format
Adequacy substantiation Complete and balanced substantiation; feeding trials valued higher
Ingredient composition Screened for unnamed sources, artificial additives, and label protein inflation. Not a quality ranking.
Health considerations Pulse-heavy grain-free (DCM) pattern and recall history
Verified manufacturer evidence A small bonus when we can verify evidence addressing WSAVA selection criteria
9.0 - 10 Top Pick
8.0 - 8.9 Strong Choice
7.0 - 7.9 Solid Option
6.0 - 6.9 Worth a Conversation
Below 6.0 Review Carefully

KibbleLab may earn an affiliate commission when you buy through a link. No one can pay for a higher score, or to change what we recommend for your pet.


At a Glance

Marketed Benefits
Where these benefits come from Benefits the manufacturer highlights in its own product marketing. KibbleLab lists them for reference and does not verify these claims.
Digestive Health High Energy Sensitive Stomach Allergy Support
Suitable For
All Breed Sizes
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Nutritional Perspective

KibbleLab Review

Strengths

  • Short, straightforward ingredient list with recognizable foods like oat flour, peanut butter, and apples.
  • Moderate protein and higher fat content make this a satisfying, higher-energy treat in a small portion.
  • Uses mixed tocopherols and rosemary extract as natural preservatives instead of artificial colors or flavors.
  • Plant-based formula can be handy for households avoiding animal proteins in treats.

Considerations

  • Peanut butter is a common allergen for some dogs, so this is not suitable if your dog reacts to peanuts.
  • At 17.5% minimum fat, this is a relatively rich treat and may not be ideal for dogs with pancreatitis or those needing low-fat options.
  • This is intended for intermittent or supplemental feeding only and cannot replace a complete and balanced dog food.
  • Oat-based treats may not be a good fit for dogs that need strict grain-free treats for confirmed medical reasons.
Scored using the rubric of an NAVC Certified Pet Nutrition Coach (PNCC). This is informational, not veterinary advice.

Full Ingredient List

Oat Flour, Peanut Butter, Apples, Mixed Tocopherols (Natural Preservative), Cinnamon, Rosemary Extract

Ingredients and analysis reflect manufacturer data at the time of our last update and can change without notice. Always check the actual product packaging before feeding.

Ingredient filtering helps identify compatible options but is not a substitute for a veterinary elimination diet.

Top 5 Ingredients Explained

01
Oat Flour
Oat flour is used in pet food mainly as a carbohydrate source and binder that contributes soluble fiber (including beta‑glucans), modest protein, and B vitamins and minerals. It can help support digestive health and stool quality in dogs and is generally safe for cats in small amounts, but it is calorie‑dense so shouldn’t dominate diets for obligate carnivores and pets with grain sensitivities should be monitored for rare oat allergy or cross‑contamination with gluten‑containing grains.
02
Peanut Butter
Peanut butter is commonly used as a palatability enhancer or occasional treat in pet diets, providing concentrated fats, modest protein, some fiber and micronutrients like vitamin E and B vitamins. Because it is calorie-dense and can contain added salt, sugar or harmful sweeteners, it should be offered sparingly and only in xylitol‑free formulations — avoid regular use in pets prone to obesity or pancreatitis.
03
Apple
Apple is used in pet foods as a fruit ingredient that supplies soluble fiber (pectin), natural flavor, moisture, and small amounts of vitamins and antioxidants. It can support digestion and add low‑calorie sweetness, but seeds and cores should be avoided because of cyanogenic compounds, apples are relatively high in natural sugars so should be used in moderation (and washed to remove pesticides), and cats—being obligate carnivores—gain less nutritional benefit than dogs.
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04
Mixed Tocopherol
Mixed tocopherols are a blend of natural vitamin E compounds (alpha, beta, gamma and delta tocopherols) used in pet foods primarily as a natural antioxidant and preservative to protect fats and fat‑soluble nutrients and extend shelf life. They also supply dietary vitamin E—an essential antioxidant for immune function, skin and coat health and cellular integrity in dogs and cats—and are generally safe at typical use levels, though they are not a substitute for a complete vitamin formulation and may be less effective in animals with fat‑absorption disorders.
05
Cinnamon
Cinnamon is used in pet food mainly as a natural flavoring and aromatic and contains antioxidant polyphenols, but it is not a meaningful source of protein, fiber, vitamins, or minerals for dogs or cats. In small amounts it may impart antimicrobial and antioxidant effects, however cinnamon—especially Cassia cinnamon and concentrated cinnamon oils—contains coumarin and cinnamaldehyde that can cause liver toxicity, gastrointestinal upset, skin or respiratory irritation, or allergic reactions, so it should be used sparingly and avoided in concentrated form or in pets with liver disease; consult your veterinarian before use.
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Nutritional Breakdown

How to read As Fed versus Dry Matter As fed shows the numbers straight off the label, water included. Dry matter removes the water so you can compare a wet food and a dry food fairly.
As Fed
Protein (min)
16.00%
Low High
Fat (min)
17.50%
Low High
Fiber (max)
3.00%
Low High
Moisture (max)
10.00%
Low High

Product Details & Brand

Product Specs

Breed size All Breed Sizes
Texture Whole Pieces
Food type Treat

Brand

PawCo offers fresh plant-based complete-and-balanced dog meals (GreenBites, LuxBites with postbiotics, shelf-stable InstaBites) plus functional Magic Cookie, Bar and Topper treat lines for gut, heart, hip and joint, and skin and coat. Targets eco-conscious owners and dogs with meat allergies, positioning on vet-formulated, human-grade, chicken-free, sustainable nutrition sold DTC via subscription.

Price tier $$$$

Manufacturer

Company name PawCo Foods
Parent company Independent
Founded 2021
Headquarters San Francisco, California, USA
Manufacturing type In House
Manufacturing country United States
Manufacturing region California
Manufacturing oversight

Produces in its own facilities — the original San Francisco production kitchen (expanded 2024) plus a second site opened in Indiana in 2024; recipes formulated by food scientists and board-certified animal nutritionists to exceed AAFCO standards.

Pet Sustainability Coalition Accredited business seal
Pet Sustainability Coalition Accredited

PSC is a nonprofit that Accredits pet companies on their environmental and social impact, through third-party verification. PawCo Foods is a PSC Accredited business. View profile

Manufacturing details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing.

Recall History

No recalls on record

No recall is listed for PawCo Magic Cookie Original Treat.

Source: FDA animal food recall listings back to January 2019 · Checked daily, last on Aug 31, 2026

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KibbleLab food report
TOP TIER.
9.0 /10 Grade A+
Magic Cookie Original Treat
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Frequently Asked Questions

Has PawCo ever been recalled?

We have no recalls on record for PawCo. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

How does KibbleLab rate foods?

Our scores are based on ingredient composition, nutritional profile, AAFCO compliance, and health considerations. We don't penalize by-products, grains, or synthetic preservatives. Brands cannot pay for higher scores.

Is KibbleLab a substitute for veterinary advice?

No. KibbleLab provides data-driven food analysis, not medical advice. Always consult your veterinarian before making dietary changes, especially for pets with health conditions.

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KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

KibbleLab may earn affiliate commissions through product links. No one can pay for a higher score, or to change what we recommend for your pet.

Product data sourced from manufacturer websites, AAFCO statements, and FDA recall listings. Last verified dates reflect our most recent data check. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.