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Acana vs Crave

Acana is made by Champion Petfoods (owned by Mars, Incorporated), and Crave by Mars Petcare (owned by Mars, Incorporated), and both make food for cats and dogs. On KibbleLab, Acana averages 8.4 out of 10 across its scored foods, compared with 8.0 for Crave. Crave's maker dates to 1935, while Acana's launched in 1985.

Acana and Crave compared

Acana Crave
Manufacturer Champion Petfoods Mars Petcare
Parent company Mars, Incorporated Mars, Incorporated
Founded 1985 1935
Headquarters Edmonton, Alberta, Canada Brussels, Belgium (global Petcare division); McLean, Virginia, USA (Mars, Incorporated global HQ)
Products listed 78 8
Serves Cats & dogs Cats & dogs
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$$ $$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
No No
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science, and no one can pay for a higher score. How scoring works .
8.4 (avg of 78) 8.0 (avg of 8)
Recalls on record KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
None None
Where to buy Amazon Amazon

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Acana vs Crave: how they compare

Scores

Acana scores higher on KibbleLab, averaging 8.4 out of 10 across 78 scored foods, compared with 8.0 across 8 for Crave. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science, and no one can pay for a higher score.

Who makes them

Acana is made by Champion Petfoods, owned by Mars, Incorporated, based in Edmonton, Alberta, Canada, founded in 1985. Crave is made by Mars Petcare, owned by Mars, Incorporated, based in Brussels, Belgium (global Petcare division); McLean, Virginia, USA (Mars, Incorporated global HQ), founded in 1935.

Standards and range

Neither meets WSAVA's published manufacturer criteria. KibbleLab lists 78 Acana foods and 8 Crave foods.

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Example foods

Common Questions

Which scores higher on KibbleLab, Acana or Crave?

Acana scores higher: it averages 8.4 out of 10 across 78 scored foods, compared with 8.0 for Crave. Scores reflect published veterinary science, and no one can pay for a higher score.

Who makes Acana and Crave?

Acana is made by Champion Petfoods, which is owned by Mars, Incorporated. Crave is made by Mars Petcare, which is owned by Mars, Incorporated.

Which brand has more products on KibbleLab?

Acana has 78 products in the KibbleLab database, compared with 8 for Crave.

Where is each brand based?

Acana is based in Edmonton, Alberta, Canada. Crave is based in Brussels, Belgium (global Petcare division); McLean, Virginia, USA (Mars, Incorporated global HQ).

Have Acana or Crave been recalled?

Neither Acana nor Crave has a recall on record in the KibbleLab database. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

See the full profiles: Acana and Crave .

More comparisons

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA and manufacturer notices, and a notice may name the parent company rather than the brand. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.