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Canidae vs Crave

Canidae is made by Canidae Pet Food Holdings, LLC (owned by Ethos Pet Brands (L Catterton / Nexus Capital)), and Crave is made by Mars Petcare (owned by Mars, Incorporated), and both make food for cats and dogs. On KibbleLab, Crave averages 8.6 out of 10 across its scored foods, compared with 8.4 for Canidae. Crave's maker dates to 1935, while Canidae's launched in 1996.

Canidae and Crave compared

Canidae Crave
Manufacturer Canidae Pet Food Holdings, LLC Mars Petcare
Parent company Ethos Pet Brands (L Catterton / Nexus Capital) Mars, Incorporated
Founded 1996 1935
Headquarters Stamford, Connecticut, USA Brussels, Belgium (global Petcare division); McLean, Virginia, USA (Mars, Incorporated global HQ)
Manufacturing Whether a brand makes its own food in-house or has it produced by an outside contract manufacturer or co-packer.
In-house In-house
Made in United States United States
Manufacturing region Texas Not listed
Products listed 39 8
Serves Cats & dogs Cats & dogs
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$$ $$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
No No
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science. How scoring works .
8.4 (avg of 39) 8.6 (avg of 8)
Recalls on record We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.
None None
Where to buy
Amazon
Amazon

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Canidae vs Crave: how they compare

Scores

Crave scores higher on KibbleLab, averaging 8.6 out of 10 across 8 scored foods, compared with 8.4 across 39 for Canidae. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science.

Who makes them

Canidae is made by Canidae Pet Food Holdings, LLC, owned by Ethos Pet Brands (L Catterton / Nexus Capital), based in Stamford, Connecticut, USA, founded in 1996. Crave is made by Mars Petcare, owned by Mars, Incorporated, based in Brussels, Belgium (global Petcare division); McLean, Virginia, USA (Mars, Incorporated global HQ), founded in 1935.

Standards and range

Neither meets WSAVA's published manufacturer criteria. KibbleLab lists 39 Canidae foods and 8 Crave foods.

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Common Questions

Which scores higher on KibbleLab, Canidae or Crave?

Crave scores higher: it averages 8.6 out of 10 across 8 scored foods, compared with 8.4 for Canidae. Scores reflect published veterinary science.

Who makes Canidae and Crave?

Canidae is made by Canidae Pet Food Holdings, LLC, which is owned by Ethos Pet Brands (L Catterton / Nexus Capital). Crave is made by Mars Petcare, which is owned by Mars, Incorporated.

Which brand has more products on KibbleLab?

Canidae has 39 products in the KibbleLab database, compared with 8 for Crave.

Where is each brand based?

Canidae is based in Stamford, Connecticut, USA. Crave is based in Brussels, Belgium (global Petcare division); McLean, Virginia, USA (Mars, Incorporated global HQ).

Have Canidae or Crave been recalled?

Neither Canidae nor Crave has a recall on record in the KibbleLab database. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

See the full profiles: Canidae and Crave .

More comparisons

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA filings, and a filing may name the parent company rather than the brand. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.