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FeedHoli vs Sheba

FeedHoli is made by FeedHoli, and Sheba by Mars Petcare (owned by Mars, Incorporated). On KibbleLab, FeedHoli averages 8.4 out of 10 across its scored foods, compared with 7.8 for Sheba. FeedHoli makes food for cats and dogs, while Sheba covers cats.

FeedHoli and Sheba compared

FeedHoli Sheba
Manufacturer FeedHoli Mars Petcare
Parent company Independent Mars, Incorporated
Founded 2017 1935
Headquarters Seoul, South Korea Brussels, Belgium (global Petcare division); McLean, Virginia, USA (Mars, Incorporated global HQ)
Products listed 12 31
Serves Cats & dogs Cats
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$$ $$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
No No
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science, and no one can pay for a higher score. How scoring works .
8.4 (avg of 12) 7.8 (avg of 31)
Recalls on record KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
None None
Where to buy Amazon Amazon

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FeedHoli vs Sheba: how they compare

Scores

FeedHoli scores higher on KibbleLab, averaging 8.4 out of 10 across 12 scored foods, compared with 7.8 across 31 for Sheba. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science, and no one can pay for a higher score.

Who makes them

FeedHoli is made by FeedHoli, an independent maker, based in Seoul, South Korea, founded in 2017. Sheba is made by Mars Petcare, owned by Mars, Incorporated, based in Brussels, Belgium (global Petcare division); McLean, Virginia, USA (Mars, Incorporated global HQ), founded in 1935.

Standards and range

Neither meets WSAVA's published manufacturer criteria. KibbleLab lists 12 FeedHoli foods and 31 Sheba foods.

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Common Questions

Which scores higher on KibbleLab, FeedHoli or Sheba?

FeedHoli scores higher: it averages 8.4 out of 10 across 12 scored foods, compared with 7.8 for Sheba. Scores reflect published veterinary science, and no one can pay for a higher score.

Who makes FeedHoli and Sheba?

FeedHoli is made by FeedHoli. Sheba is made by Mars Petcare, which is owned by Mars, Incorporated.

Which brand has more products on KibbleLab?

Sheba has 31 products in the KibbleLab database, compared with 12 for FeedHoli.

Where is each brand based?

FeedHoli is based in Seoul, South Korea. Sheba is based in Brussels, Belgium (global Petcare division); McLean, Virginia, USA (Mars, Incorporated global HQ).

Have FeedHoli or Sheba been recalled?

Neither FeedHoli nor Sheba has a recall on record in the KibbleLab database. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

See the full profiles: FeedHoli and Sheba .

More comparisons

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA and manufacturer notices, and a notice may name the parent company rather than the brand. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.