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Greenies vs Holistic Select

Greenies is made by Mars Petcare (owned by Mars, Incorporated), and Holistic Select by Wellness Pet Company (owned by Clearlake Capital Group). On KibbleLab, Holistic Select averages 8.2 out of 10 across its scored foods, compared with 7.7 for Greenies. Holistic Select is accredited by the Pet Sustainability Coalition; Greenies is not.

Greenies and Holistic Select compared

Greenies Holistic Select
Manufacturer Mars Petcare Wellness Pet Company
Parent company Mars, Incorporated Clearlake Capital Group
Founded 1935 2021
Headquarters Brussels, Belgium (global Petcare division); McLean, Virginia, USA (Mars, Incorporated global HQ) Tewksbury, Massachusetts, USA
Products listed 102 8
Serves Cats & dogs Dogs
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$$ $$$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
No Yes
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science, and no one can pay for a higher score. How scoring works .
7.7 (avg of 102) 8.2 (avg of 8)
Recalls on record KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
None None
Where to buy Amazon Amazon

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Greenies vs Holistic Select: how they compare

Scores

Holistic Select scores higher on KibbleLab, averaging 8.2 out of 10 across 8 scored foods, compared with 7.7 across 102 for Greenies. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science, and no one can pay for a higher score.

Who makes them

Greenies is made by Mars Petcare, owned by Mars, Incorporated, based in Brussels, Belgium (global Petcare division); McLean, Virginia, USA (Mars, Incorporated global HQ), founded in 1935. Holistic Select is made by Wellness Pet Company, owned by Clearlake Capital Group, based in Tewksbury, Massachusetts, USA, founded in 2021.

Standards and range

Neither meets WSAVA's published manufacturer criteria. Holistic Select is accredited by the Pet Sustainability Coalition; Greenies is not. KibbleLab lists 102 Greenies foods and 8 Holistic Select foods.

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Common Questions

Which scores higher on KibbleLab, Greenies or Holistic Select?

Holistic Select scores higher: it averages 8.2 out of 10 across 8 scored foods, compared with 7.7 for Greenies. Scores reflect published veterinary science, and no one can pay for a higher score.

Who makes Greenies and Holistic Select?

Greenies is made by Mars Petcare, which is owned by Mars, Incorporated. Holistic Select is made by Wellness Pet Company, which is owned by Clearlake Capital Group.

Which brand has more products on KibbleLab?

Greenies has 102 products in the KibbleLab database, compared with 8 for Holistic Select.

Where is each brand based?

Greenies is based in Brussels, Belgium (global Petcare division); McLean, Virginia, USA (Mars, Incorporated global HQ). Holistic Select is based in Tewksbury, Massachusetts, USA.

Are Greenies or Holistic Select PSC Accredited?

Holistic Select is a PSC Accredited business. The Pet Sustainability Coalition is a nonprofit that Accredits pet companies on their environmental and social impact, through third-party verification.

Have Greenies or Holistic Select been recalled?

Neither Greenies nor Holistic Select has a recall on record in the KibbleLab database. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

See the full profiles: Greenies and Holistic Select .

More comparisons

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA and manufacturer notices, and a notice may name the parent company rather than the brand. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.