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Inception vs Snappy Tom Naturals

Inception is branded by Pets Global, Inc. and made by third-party contract manufacturers, and Snappy Tom Naturals is branded by Snappy Tom (owned by Tropical Group) and made by third-party co-packers. On KibbleLab, Inception averages 8.5 out of 10 across its scored foods, compared with 8.3 for Snappy Tom Naturals. Inception makes food for cats and dogs, while Snappy Tom Naturals covers cats.

Inception and Snappy Tom Naturals compared

Inception Snappy Tom Naturals
Manufacturer Pets Global, Inc. Snappy Tom
Parent company Independent Tropical Group
Founded 2010 1965
Headquarters Valencia, California, USA Chino, California, USA
Manufacturing Whether a brand makes its own food in-house or has it produced by an outside contract manufacturer or co-packer.
Contract manufacturer Co-packer
Made in United States Thailand
Manufacturing region South Dakota Not listed
Products listed 9 3
Serves Cats & dogs Cats
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$ $$$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
No No
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science. How scoring works .
8.5 (avg of 9) 8.3 (avg of 3)
Recalls on record We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.
None None
Where to buy

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Inception vs Snappy Tom Naturals: how they compare

Scores

Inception scores higher on KibbleLab, averaging 8.5 out of 10 across 9 scored foods, compared with 8.3 across 3 for Snappy Tom Naturals. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science.

Who makes them

Inception is a brand of Pets Global, Inc., based in Valencia, California, USA, founded in 2010. Its food is made by third-party contract manufacturers in United States. Snappy Tom Naturals is a brand of Snappy Tom, owned by Tropical Group, based in Chino, California, USA, founded in 1965. Its food is made by third-party co-packers in Thailand.

Standards and range

Neither meets WSAVA's published manufacturer criteria. KibbleLab lists 9 Inception foods and 3 Snappy Tom Naturals foods.

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Common Questions

Which scores higher on KibbleLab, Inception or Snappy Tom Naturals?

Inception scores higher: it averages 8.5 out of 10 across 9 scored foods, compared with 8.3 for Snappy Tom Naturals. Scores reflect published veterinary science.

Who makes Inception and Snappy Tom Naturals?

Inception is a brand of Pets Global, Inc.. Its food is made by third-party contract manufacturers in United States. Snappy Tom Naturals is a brand of Snappy Tom, which is owned by Tropical Group. Its food is made by third-party co-packers in Thailand.

Which brand has more products on KibbleLab?

Inception has 9 products in the KibbleLab database, compared with 3 for Snappy Tom Naturals.

Where is each brand based?

Inception is based in Valencia, California, USA. Snappy Tom Naturals is based in Chino, California, USA.

Have Inception or Snappy Tom Naturals been recalled?

Neither Inception nor Snappy Tom Naturals has a recall on record in the KibbleLab database. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

See the full profiles: Inception and Snappy Tom Naturals .

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA filings, and a filing may name the parent company rather than the brand. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.