KetoNatural vs Victor
KetoNatural is made by KetoNatural Pet Foods, Inc., and Victor by Mid America Pet Food (owned by TA Associates / Rx3 Growth Partners). On KibbleLab, KetoNatural and Victor both average 8.3 out of 10. Victor is accredited by the Pet Sustainability Coalition; KetoNatural is not.
KetoNatural and Victor compared
| Attribute |
|
|
|---|---|---|
| Manufacturer | KetoNatural Pet Foods, Inc. | Mid America Pet Food |
| Parent company | Independent | TA Associates / Rx3 Growth Partners |
| Founded | 2017 | 2007 |
| Headquarters | Salt Lake City, Utah, USA | Mt. Pleasant, Texas, USA |
| Products listed | 3 | 38 |
| Serves | Dogs | Cats & dogs |
Price tierA relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost. |
$$$$$ | $$$$ |
WSAVA guidelinesThe World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands. |
No | No |
PSC accreditedThe Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality. |
No | Yes |
ScoreThe average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science, and no one can pay for a higher score. How scoring works . |
8.3 (avg of 3) | 8.3 (avg of 38) |
Recalls on recordKibbleLab began logging recalls in July 2026, so earlier recalls may not appear. |
None | None |
| Where to buy | Amazon Check prices on Amazon | Amazon Check prices on Amazon |
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KetoNatural vs Victor: how they compare
Scores
KetoNatural and Victor average the same KibbleLab score, 8.3 out of 10, across 3 and 38 scored foods. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science, and no one can pay for a higher score.
Who makes them
KetoNatural is made by KetoNatural Pet Foods, Inc., an independent maker, based in Salt Lake City, Utah, USA, founded in 2017. Victor is made by Mid America Pet Food, owned by TA Associates / Rx3 Growth Partners, based in Mt. Pleasant, Texas, USA, founded in 2007.
Standards and range
Neither meets WSAVA's published manufacturer criteria. Victor is accredited by the Pet Sustainability Coalition; KetoNatural is not. KibbleLab lists 3 KetoNatural foods and 38 Victor foods.
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Common Questions
Which scores higher on KibbleLab, KetoNatural or Victor?
KetoNatural and Victor average the same KibbleLab score, 8.3 out of 10.
Who makes KetoNatural and Victor?
KetoNatural is made by KetoNatural Pet Foods, Inc. Victor is made by Mid America Pet Food, which is owned by TA Associates / Rx3 Growth Partners.
Which brand has more products on KibbleLab?
Victor has 38 products in the KibbleLab database, compared with 3 for KetoNatural.
Where is each brand based?
KetoNatural is based in Salt Lake City, Utah, USA. Victor is based in Mt. Pleasant, Texas, USA.
Are KetoNatural or Victor PSC Accredited?
Victor is a PSC Accredited business. The Pet Sustainability Coalition is a nonprofit that Accredits pet companies on their environmental and social impact, through third-party verification.
Have KetoNatural or Victor been recalled?
Neither KetoNatural nor Victor has a recall on record in the KibbleLab database. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
See the full profiles: KetoNatural and Victor .
More comparisons
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KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.
This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.
Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA and manufacturer notices, and a notice may name the parent company rather than the brand. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.