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Kibbles 'n Bits vs Only Natural Pet

Kibbles 'n Bits is made by Post Holdings Pet Brands (owned by Post Holdings, Inc.), and Only Natural Pet is branded by Only Natural Pet, LLC (owned by PetSmart, LLC) and made by third-party co-packers. On KibbleLab, Only Natural Pet averages 8.2 out of 10 across its scored foods, compared with 7.2 for Kibbles 'n Bits. Only Natural Pet is accredited by the Pet Sustainability Coalition; Kibbles 'n Bits is not.

Kibbles 'n Bits and Only Natural Pet compared

Kibbles 'n Bits Only Natural Pet
Manufacturer Post Holdings Pet Brands Only Natural Pet, LLC
Parent company Post Holdings, Inc. PetSmart, LLC
Founded 2023 2004
Headquarters St. Louis, Missouri, USA Boulder, Colorado, USA
Manufacturing Whether a brand makes its own food in-house or has it produced by an outside contract manufacturer or co-packer.
In-house Co-packer
Made in United States United States
Manufacturing region Not listed Colorado
Products listed 7 65
Serves Dogs Cats & dogs
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$ $$$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
No Yes
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science. How scoring works .
7.2 (avg of 7) 8.2 (avg of 65)
Recalls on record We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.
None None
Where to buy
Amazon
Amazon

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Kibbles 'n Bits vs Only Natural Pet: how they compare

Scores

Only Natural Pet scores higher on KibbleLab, averaging 8.2 out of 10 across 65 scored foods, compared with 7.2 across 7 for Kibbles 'n Bits. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science.

Who makes them

Kibbles 'n Bits is made by Post Holdings Pet Brands, owned by Post Holdings, Inc., based in St. Louis, Missouri, USA, founded in 2023. Only Natural Pet is a brand of Only Natural Pet, LLC, owned by PetSmart, LLC, based in Boulder, Colorado, USA, founded in 2004. Its food is made by third-party co-packers in United States.

Standards and range

Neither meets WSAVA's published manufacturer criteria. Only Natural Pet is accredited by the Pet Sustainability Coalition; Kibbles 'n Bits is not. KibbleLab lists 7 Kibbles 'n Bits foods and 65 Only Natural Pet foods.

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Common Questions

Which scores higher on KibbleLab, Kibbles 'n Bits or Only Natural Pet?

Only Natural Pet scores higher: it averages 8.2 out of 10 across 65 scored foods, compared with 7.2 for Kibbles 'n Bits. Scores reflect published veterinary science.

Who makes Kibbles 'n Bits and Only Natural Pet?

Kibbles 'n Bits is made by Post Holdings Pet Brands, which is owned by Post Holdings, Inc. Only Natural Pet is a brand of Only Natural Pet, LLC, which is owned by PetSmart, LLC. Its food is made by third-party co-packers in United States.

Which brand has more products on KibbleLab?

Only Natural Pet has 65 products in the KibbleLab database, compared with 7 for Kibbles 'n Bits.

Where is each brand based?

Kibbles 'n Bits is based in St. Louis, Missouri, USA. Only Natural Pet is based in Boulder, Colorado, USA.

Are Kibbles 'n Bits or Only Natural Pet PSC Accredited?

Only Natural Pet is a PSC Accredited business. The Pet Sustainability Coalition is a nonprofit that Accredits pet companies on their environmental and social impact, through third-party verification.

Have Kibbles 'n Bits or Only Natural Pet been recalled?

Neither Kibbles 'n Bits nor Only Natural Pet has a recall on record in the KibbleLab database. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

See the full profiles: Kibbles 'n Bits and Only Natural Pet .

More comparisons

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA filings, and a filing may name the parent company rather than the brand. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.