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Love Nala vs Purpose

Love Nala is made by Love, Nala, LLC, and Purpose by Purpose Pet Food LLC. On KibbleLab, Purpose averages 8.8 out of 10 across its scored foods, compared with 7.9 for Love Nala. Love Nala is accredited by the Pet Sustainability Coalition; Purpose is not.

Love Nala and Purpose compared

Love Nala Purpose
Manufacturer Love, Nala, LLC Purpose Pet Food LLC
Parent company Independent Independent
Founded 2019 2014
Headquarters Visalia, California, USA St. Louis, Missouri, USA
Products listed 32 9
Serves Cats Cats & dogs
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$$ $$$$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
Yes No
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science, and no one can pay for a higher score. How scoring works .
7.9 (avg of 32) 8.8 (avg of 9)
Recalls on record KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
None None
Where to buy Amazon Amazon

Affiliate links · may earn a commission at no extra cost to you.

Love Nala vs Purpose: how they compare

Scores

Purpose scores higher on KibbleLab, averaging 8.8 out of 10 across 9 scored foods, compared with 7.9 across 32 for Love Nala. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science, and no one can pay for a higher score.

Who makes them

Love Nala is made by Love, Nala, LLC, an independent maker, based in Visalia, California, USA, founded in 2019. Purpose is made by Purpose Pet Food LLC, an independent maker, based in St. Louis, Missouri, USA, founded in 2014.

Standards and range

Neither meets WSAVA's published manufacturer criteria. Love Nala is accredited by the Pet Sustainability Coalition; Purpose is not. KibbleLab lists 32 Love Nala foods and 9 Purpose foods.

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Common Questions

Which scores higher on KibbleLab, Love Nala or Purpose?

Purpose scores higher: it averages 8.8 out of 10 across 9 scored foods, compared with 7.9 for Love Nala. Scores reflect published veterinary science, and no one can pay for a higher score.

Who makes Love Nala and Purpose?

Love Nala is made by Love, Nala, LLC. Purpose is made by Purpose Pet Food LLC.

Which brand has more products on KibbleLab?

Love Nala has 32 products in the KibbleLab database, compared with 9 for Purpose.

Where is each brand based?

Love Nala is based in Visalia, California, USA. Purpose is based in St. Louis, Missouri, USA.

Are Love Nala or Purpose PSC Accredited?

Love Nala is a PSC Accredited business. The Pet Sustainability Coalition is a nonprofit that Accredits pet companies on their environmental and social impact, through third-party verification.

Have Love Nala or Purpose been recalled?

Neither Love Nala nor Purpose has a recall on record in the KibbleLab database. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

See the full profiles: Love Nala and Purpose .

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA and manufacturer notices, and a notice may name the parent company rather than the brand. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.