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Nature's Logic vs Ziwi

Nature's Logic is made by Nature's Logic (owned by Mid America Pet Food), and Ziwi by Ziwi Limited (owned by FountainVest Partners), and both make food for cats and dogs. On KibbleLab, Ziwi averages 8.8 out of 10 across its scored foods, compared with 8.6 for Nature's Logic. Ziwi is accredited by the Pet Sustainability Coalition; Nature's Logic is not.

Nature's Logic and Ziwi compared

Nature's Logic Ziwi
Manufacturer Nature's Logic Ziwi Limited
Parent company Mid America Pet Food FountainVest Partners
Founded 2006 2002
Headquarters Lincoln, Nebraska, USA Mount Maunganui, Bay of Plenty, New Zealand
Products listed 46 15
Serves Cats & dogs Cats & dogs
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$$ $$$$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
No Yes
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science, and no one can pay for a higher score. How scoring works .
8.6 (avg of 46) 8.8 (avg of 15)
Recalls on record KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
None None
Where to buy Amazon Amazon

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Nature's Logic vs Ziwi: how they compare

Scores

Ziwi scores higher on KibbleLab, averaging 8.8 out of 10 across 15 scored foods, compared with 8.6 across 46 for Nature's Logic. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science, and no one can pay for a higher score.

Who makes them

Nature's Logic is made by Nature's Logic, owned by Mid America Pet Food, based in Lincoln, Nebraska, USA, founded in 2006. Ziwi is made by Ziwi Limited, owned by FountainVest Partners, based in Mount Maunganui, Bay of Plenty, New Zealand, founded in 2002.

Standards and range

Neither meets WSAVA's published manufacturer criteria. Ziwi is accredited by the Pet Sustainability Coalition; Nature's Logic is not. KibbleLab lists 46 Nature's Logic foods and 15 Ziwi foods.

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Common Questions

Which scores higher on KibbleLab, Nature's Logic or Ziwi?

Ziwi scores higher: it averages 8.8 out of 10 across 15 scored foods, compared with 8.6 for Nature's Logic. Scores reflect published veterinary science, and no one can pay for a higher score.

Who makes Nature's Logic and Ziwi?

Nature's Logic is made by Nature's Logic, which is owned by Mid America Pet Food. Ziwi is made by Ziwi Limited, which is owned by FountainVest Partners.

Which brand has more products on KibbleLab?

Nature's Logic has 46 products in the KibbleLab database, compared with 15 for Ziwi.

Where is each brand based?

Nature's Logic is based in Lincoln, Nebraska, USA. Ziwi is based in Mount Maunganui, Bay of Plenty, New Zealand.

Are Nature's Logic or Ziwi PSC Accredited?

Ziwi is a PSC Accredited business. The Pet Sustainability Coalition is a nonprofit that Accredits pet companies on their environmental and social impact, through third-party verification.

Have Nature's Logic or Ziwi been recalled?

Neither Nature's Logic nor Ziwi has a recall on record in the KibbleLab database. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

See the full profiles: Nature's Logic and Ziwi .

More comparisons

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA and manufacturer notices, and a notice may name the parent company rather than the brand. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.