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Northwest Naturals vs Zignature

Northwest Naturals is made by Morasch Meats, and Zignature by Pets Global, Inc., and both make food for dogs. On KibbleLab, Northwest Naturals averages 8.5 out of 10 across its scored foods, compared with 8.1 for Zignature. Northwest Naturals's maker dates to 1956, while Zignature's launched in 2010.

Northwest Naturals and Zignature compared

Northwest Naturals Zignature
Manufacturer Morasch Meats Pets Global, Inc.
Parent company Independent Independent
Founded 1956 2010
Headquarters Portland, Oregon, USA Valencia, California, USA
Products listed 1 53
Serves Dogs Dogs
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$$ $$$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
No No
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science, and no one can pay for a higher score. How scoring works .
8.5 (avg of 1) 8.1 (avg of 53)
Recalls on record KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
None None
Where to buy Amazon Amazon

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Northwest Naturals vs Zignature: how they compare

Scores

Northwest Naturals scores higher on KibbleLab, averaging 8.5 out of 10 across 1 scored foods, compared with 8.1 across 53 for Zignature. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science, and no one can pay for a higher score.

Who makes them

Northwest Naturals is made by Morasch Meats, an independent maker, based in Portland, Oregon, USA, founded in 1956. Zignature is made by Pets Global, Inc., an independent maker, based in Valencia, California, USA, founded in 2010.

Standards and range

Neither meets WSAVA's published manufacturer criteria. KibbleLab lists 1 Northwest Naturals food and 53 Zignature foods.

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Common Questions

Which scores higher on KibbleLab, Northwest Naturals or Zignature?

Northwest Naturals scores higher: it averages 8.5 out of 10 across 1 scored foods, compared with 8.1 for Zignature. Scores reflect published veterinary science, and no one can pay for a higher score.

Who makes Northwest Naturals and Zignature?

Northwest Naturals is made by Morasch Meats. Zignature is made by Pets Global, Inc.

Which brand has more products on KibbleLab?

Zignature has 53 products in the KibbleLab database, compared with 1 for Northwest Naturals.

Where is each brand based?

Northwest Naturals is based in Portland, Oregon, USA. Zignature is based in Valencia, California, USA.

Have Northwest Naturals or Zignature been recalled?

Neither Northwest Naturals nor Zignature has a recall on record in the KibbleLab database. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

See the full profiles: Northwest Naturals and Zignature .

More comparisons

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA and manufacturer notices, and a notice may name the parent company rather than the brand. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.