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Only Natural Pet vs Reveal

Only Natural Pet is branded by Only Natural Pet, LLC (owned by PetSmart, LLC) and made by third-party co-packers, and Reveal is branded by MPM Products (owned by Partners Group) and made by third-party co-packers. On KibbleLab, Only Natural Pet averages 8.2 out of 10 across its scored foods, compared with 8.0 for Reveal. Only Natural Pet makes food for cats and dogs, while Reveal covers cats.

Only Natural Pet and Reveal compared

Only Natural Pet Reveal
Manufacturer Only Natural Pet, LLC MPM Products
Parent company PetSmart, LLC Partners Group
Founded 2004 2002
Headquarters Boulder, Colorado, USA Manchester, United Kingdom
Manufacturing Whether a brand makes its own food in-house or has it produced by an outside contract manufacturer or co-packer.
Co-packer Co-packer
Made in United States Thailand
Manufacturing region Colorado Not listed
Products listed 65 30
Serves Cats & dogs Cats
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$$ $$$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
Yes Yes
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science. How scoring works .
8.2 (avg of 65) 8.0 (avg of 30)
Recalls on record We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.
None None
Where to buy
Amazon
Amazon

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Only Natural Pet vs Reveal: how they compare

Scores

Only Natural Pet scores higher on KibbleLab, averaging 8.2 out of 10 across 65 scored foods, compared with 8.0 across 30 for Reveal. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science.

Who makes them

Only Natural Pet is a brand of Only Natural Pet, LLC, owned by PetSmart, LLC, based in Boulder, Colorado, USA, founded in 2004. Its food is made by third-party co-packers in United States. Reveal is a brand of MPM Products, owned by Partners Group, based in Manchester, United Kingdom, founded in 2002. Its food is made by third-party co-packers in Thailand.

Standards and range

Neither meets WSAVA's published manufacturer criteria. Both are accredited by the Pet Sustainability Coalition. KibbleLab lists 65 Only Natural Pet foods and 30 Reveal foods.

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Common Questions

Which scores higher on KibbleLab, Only Natural Pet or Reveal?

Only Natural Pet scores higher: it averages 8.2 out of 10 across 65 scored foods, compared with 8.0 for Reveal. Scores reflect published veterinary science.

Who makes Only Natural Pet and Reveal?

Only Natural Pet is a brand of Only Natural Pet, LLC, which is owned by PetSmart, LLC. Its food is made by third-party co-packers in United States. Reveal is a brand of MPM Products, which is owned by Partners Group. Its food is made by third-party co-packers in Thailand.

Which brand has more products on KibbleLab?

Only Natural Pet has 65 products in the KibbleLab database, compared with 30 for Reveal.

Where is each brand based?

Only Natural Pet is based in Boulder, Colorado, USA. Reveal is based in Manchester, United Kingdom.

Are Only Natural Pet or Reveal PSC Accredited?

Both Only Natural Pet and Reveal are PSC Accredited businesses. The Pet Sustainability Coalition is a nonprofit that Accredits pet companies on their environmental and social impact.

Have Only Natural Pet or Reveal been recalled?

Neither Only Natural Pet nor Reveal has a recall on record in the KibbleLab database. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

See the full profiles: Only Natural Pet and Reveal .

More comparisons

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA filings, and a filing may name the parent company rather than the brand. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.