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Only Natural Pet vs Reveal

Only Natural Pet is made by Only Natural Pet, LLC (owned by PetSmart, LLC), and Reveal by MPM Products (owned by Partners Group). On KibbleLab, Only Natural Pet averages 7.7 out of 10 across its scored foods, compared with 7.6 for Reveal. Only Natural Pet makes food for cats and dogs, while Reveal covers cats.

Only Natural Pet and Reveal compared

Only Natural Pet Reveal
Manufacturer Only Natural Pet, LLC MPM Products
Parent company PetSmart, LLC Partners Group
Founded 2004 2002
Headquarters Boulder, Colorado, USA Manchester, United Kingdom
Products listed 65 32
Serves Cats & dogs Cats
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$$ $$$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
Yes Yes
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science, and no one can pay for a higher score. How scoring works .
7.7 (avg of 65) 7.6 (avg of 32)
Recalls on record KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
None None
Where to buy Amazon Amazon

Affiliate links · may earn a commission at no extra cost to you.

Only Natural Pet vs Reveal: how they compare

Scores

Only Natural Pet scores higher on KibbleLab, averaging 7.7 out of 10 across 65 scored foods, compared with 7.6 across 32 for Reveal. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science, and no one can pay for a higher score.

Who makes them

Only Natural Pet is made by Only Natural Pet, LLC, owned by PetSmart, LLC, based in Boulder, Colorado, USA, founded in 2004. Reveal is made by MPM Products, owned by Partners Group, based in Manchester, United Kingdom, founded in 2002.

Standards and range

Neither meets WSAVA's published manufacturer criteria. Both are accredited by the Pet Sustainability Coalition. KibbleLab lists 65 Only Natural Pet foods and 32 Reveal foods.

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Common Questions

Which scores higher on KibbleLab, Only Natural Pet or Reveal?

Only Natural Pet scores higher: it averages 7.7 out of 10 across 65 scored foods, compared with 7.6 for Reveal. Scores reflect published veterinary science, and no one can pay for a higher score.

Who makes Only Natural Pet and Reveal?

Only Natural Pet is made by Only Natural Pet, LLC, which is owned by PetSmart, LLC. Reveal is made by MPM Products, which is owned by Partners Group.

Which brand has more products on KibbleLab?

Only Natural Pet has 65 products in the KibbleLab database, compared with 32 for Reveal.

Where is each brand based?

Only Natural Pet is based in Boulder, Colorado, USA. Reveal is based in Manchester, United Kingdom.

Are Only Natural Pet or Reveal PSC Accredited?

Both Only Natural Pet and Reveal are PSC Accredited businesses. The Pet Sustainability Coalition is a nonprofit that Accredits pet companies on their environmental and social impact.

Have Only Natural Pet or Reveal been recalled?

Neither Only Natural Pet nor Reveal has a recall on record in the KibbleLab database. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

See the full profiles: Only Natural Pet and Reveal .

More comparisons

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA and manufacturer notices, and a notice may name the parent company rather than the brand. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.