Open Farm vs Simply Nourish
Open Farm is branded by Open Farm Inc. (owned by Independent (minority investors: General Atlantic, Encore Consumer Capital)) and made by third-party co-packers, and Simply Nourish is branded by PetSmart LLC and made by third-party co-packers, and both make food for cats and dogs. On KibbleLab, Simply Nourish averages 8.7 out of 10 across its scored foods, compared with 8.6 for Open Farm. Open Farm is accredited by the Pet Sustainability Coalition; Simply Nourish is not.
Open Farm and Simply Nourish compared
| Attribute |
|
Simply Nourish |
|---|---|---|
| Manufacturer | Open Farm Inc. | PetSmart LLC |
| Parent company | Independent (minority investors: General Atlantic, Encore Consumer Capital) | Independent |
| Founded | 2014 | 1986 |
| Headquarters | Toronto, Ontario, Canada | Phoenix, Arizona, USA |
ManufacturingWhether a brand makes its own food in-house or has it produced by an outside contract manufacturer or co-packer. |
Co-packer | Co-packer |
| Made in | United States | Not listed |
| Manufacturing region | Minnesota | Not listed |
| Products listed | 125 | 105 |
| Serves | Cats & dogs | Cats & dogs |
Price tierA relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost. |
$$$$ | $$$ |
WSAVA guidelinesThe World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands. |
No | No |
PSC accreditedThe Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality. |
Yes | No |
ScoreThe average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science. How scoring works . |
8.6 (avg of 125) | 8.7 (avg of 105) |
Recalls on recordWe track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here. |
None | None |
| Where to buy |
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Open Farm vs Simply Nourish: how they compare
Scores
Simply Nourish scores higher on KibbleLab, averaging 8.7 out of 10 across 105 scored foods, compared with 8.6 across 125 for Open Farm. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science.
Who makes them
Open Farm is a brand of Open Farm Inc., owned by Independent (minority investors: General Atlantic, Encore Consumer Capital), based in Toronto, Ontario, Canada, founded in 2014. Its food is made by third-party co-packers in United States. Simply Nourish is a brand of PetSmart LLC, based in Phoenix, Arizona, USA, founded in 1986. Its food is made by third-party co-packers.
Standards and range
Neither meets WSAVA's published manufacturer criteria. Open Farm is accredited by the Pet Sustainability Coalition; Simply Nourish is not. KibbleLab lists 125 Open Farm foods and 105 Simply Nourish foods.
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Common Questions
Which scores higher on KibbleLab, Open Farm or Simply Nourish?
Simply Nourish scores higher: it averages 8.7 out of 10 across 105 scored foods, compared with 8.6 for Open Farm. Scores reflect published veterinary science.
Who makes Open Farm and Simply Nourish?
Open Farm is a brand of Open Farm Inc., which is owned by Independent (minority investors: General Atlantic, Encore Consumer Capital). Its food is made by third-party co-packers in United States. Simply Nourish is a brand of PetSmart LLC. Its food is made by third-party co-packers.
Which brand has more products on KibbleLab?
Open Farm has 125 products in the KibbleLab database, compared with 105 for Simply Nourish.
Where is each brand based?
Open Farm is based in Toronto, Ontario, Canada. Simply Nourish is based in Phoenix, Arizona, USA.
Are Open Farm or Simply Nourish PSC Accredited?
Open Farm is a PSC Accredited business. The Pet Sustainability Coalition is a nonprofit that Accredits pet companies on their environmental and social impact, through third-party verification.
Have Open Farm or Simply Nourish been recalled?
Neither Open Farm nor Simply Nourish has a recall on record in the KibbleLab database. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.
See the full profiles: Open Farm and Simply Nourish .
More comparisons
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KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.
This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.
Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA filings, and a filing may name the parent company rather than the brand. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.
KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.