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PureBites vs Purpose

PureBites is made by Pure Treats Inc., and Purpose by Purpose Pet Food LLC, and both make food for cats and dogs. On KibbleLab, Purpose averages 8.8 out of 10 across its scored foods, compared with 8.6 for PureBites.

PureBites and Purpose compared

PureBites Purpose
Manufacturer Pure Treats Inc. Purpose Pet Food LLC
Parent company Independent Independent
Founded 2005 2014
Headquarters Vaudreuil-Dorion, Quebec, Canada St. Louis, Missouri, USA
Products listed 73 9
Serves Cats & dogs Cats & dogs
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$$ $$$$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
No No
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science, and no one can pay for a higher score. How scoring works .
8.6 (avg of 73) 8.8 (avg of 9)
Recalls on record KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
None None
Where to buy Amazon Amazon

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PureBites vs Purpose: how they compare

Scores

Purpose scores higher on KibbleLab, averaging 8.8 out of 10 across 9 scored foods, compared with 8.6 across 73 for PureBites. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science, and no one can pay for a higher score.

Who makes them

PureBites is made by Pure Treats Inc., an independent maker, based in Vaudreuil-Dorion, Quebec, Canada, founded in 2005. Purpose is made by Purpose Pet Food LLC, an independent maker, based in St. Louis, Missouri, USA, founded in 2014.

Standards and range

Neither meets WSAVA's published manufacturer criteria. KibbleLab lists 73 PureBites foods and 9 Purpose foods.

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Common Questions

Which scores higher on KibbleLab, PureBites or Purpose?

Purpose scores higher: it averages 8.8 out of 10 across 9 scored foods, compared with 8.6 for PureBites. Scores reflect published veterinary science, and no one can pay for a higher score.

Who makes PureBites and Purpose?

PureBites is made by Pure Treats Inc. Purpose is made by Purpose Pet Food LLC.

Which brand has more products on KibbleLab?

PureBites has 73 products in the KibbleLab database, compared with 9 for Purpose.

Where is each brand based?

PureBites is based in Vaudreuil-Dorion, Quebec, Canada. Purpose is based in St. Louis, Missouri, USA.

Have PureBites or Purpose been recalled?

Neither PureBites nor Purpose has a recall on record in the KibbleLab database. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

See the full profiles: PureBites and Purpose .

More comparisons

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA and manufacturer notices, and a notice may name the parent company rather than the brand. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.