Skip to content

8,000+ pet foods rated. Your best match, free in 30 seconds.

Purina Pro Plan vs SquarePet

Purina Pro Plan is made by Nestlé Purina PetCare (owned by Nestlé S.A.), and SquarePet is branded by SquarePet Nutrition and made by third-party co-packers, and both make food for cats and dogs. On KibbleLab, Purina Pro Plan averages 9.0 out of 10 across its scored foods, compared with 8.7 for SquarePet. Purina Pro Plan meets WSAVA's published criteria for evaluating a manufacturer, while SquarePet does not.

Purina Pro Plan and SquarePet compared

Purina Pro Plan SquarePet
Manufacturer Nestlé Purina PetCare SquarePet Nutrition
Parent company Nestlé S.A. Independent
Founded 2001 2018
Headquarters St. Louis, Missouri, USA Austin, Texas, USA
Manufacturing Whether a brand makes its own food in-house or has it produced by an outside contract manufacturer or co-packer.
In-house Co-packer
Made in United States United States
Manufacturing region Missouri Missouri
Products listed 164 12
Serves Cats & dogs Cats & dogs
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$$ $$$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
Yes No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
No No
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science. How scoring works .
9.0 (avg of 145) 8.7 (avg of 12)
Recalls on record We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.
None None
Where to buy
Amazon
Amazon

Affiliate links · may earn a commission at no extra cost to you.

Purina Pro Plan vs SquarePet: how they compare

Scores

Purina Pro Plan scores higher on KibbleLab, averaging 9.0 out of 10 across 145 scored foods, compared with 8.7 across 12 for SquarePet. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science.

Who makes them

Purina Pro Plan is made by Nestlé Purina PetCare, owned by Nestlé S.A., based in St. Louis, Missouri, USA, founded in 2001. SquarePet is a brand of SquarePet Nutrition, based in Austin, Texas, USA, founded in 2018. Its food is made by third-party co-packers in United States.

Standards and range

Purina Pro Plan meets WSAVA's published manufacturer criteria, while SquarePet does not. KibbleLab lists 164 Purina Pro Plan foods and 12 SquarePet foods.

Not sure which is right for your pet?

Sign in free to save favorites and compare foods side by side. Add KL+ to see Purina Pro Plan and SquarePet scored for your pet's breed, age, and health focus.

Example foods

Common Questions

Which scores higher on KibbleLab, Purina Pro Plan or SquarePet?

Purina Pro Plan scores higher: it averages 9.0 out of 10 across 145 scored foods, compared with 8.7 for SquarePet. Scores reflect published veterinary science.

Who makes Purina Pro Plan and SquarePet?

Purina Pro Plan is made by Nestlé Purina PetCare, which is owned by Nestlé S.A. SquarePet is a brand of SquarePet Nutrition. Its food is made by third-party co-packers in United States.

Which brand has more products on KibbleLab?

Purina Pro Plan has 164 products in the KibbleLab database, compared with 12 for SquarePet.

Where is each brand based?

Purina Pro Plan is based in St. Louis, Missouri, USA. SquarePet is based in Austin, Texas, USA.

Do Purina Pro Plan and SquarePet meet WSAVA criteria?

Purina Pro Plan meets WSAVA's published criteria for evaluating a manufacturer; SquarePet does not, based on public information. WSAVA publishes criteria; it does not certify or endorse brands.

Have Purina Pro Plan or SquarePet been recalled?

Neither Purina Pro Plan nor SquarePet has a recall on record in the KibbleLab database. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

See the full profiles: Purina Pro Plan and SquarePet .

More comparisons

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA filings, and a filing may name the parent company rather than the brand. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.