Purina ONE True Instinct High Protein Chicken & Duck Puppy Food Dry Purina Pro Plan Pro Plan Puppy Chicken & Rice Formula Dry Dog Food
Purina Pro Plan Pro Plan Puppy Chicken & Rice Formula Dry Dog Food scores higher on KibbleLab, 8.7 to 8.4. Compare ingredients, guaranteed analysis, and AAFCO nutritional adequacy, side by side.
Purina ONE True Instinct High Protein Chicken & Duck Puppy Food Dry and Purina Pro Plan Pro Plan Puppy Chicken & Rice Formula Dry Dog Food compared
| Attribute |
Verified Jul 23, 2026 |
Verified Jul 24, 2026 |
|---|---|---|
KibbleLab scoreThe KibbleLab expert rating, 0 to 10, based on published veterinary science. |
8.4 / 10 | 8.7 / 10 |
| Guaranteed analysis (as fed) | ||
ProteinGuaranteed analysis gives label minimums and maximums, not measured values, shown as fed. |
32.00% | 28.00% |
| Fat | 17.00% | 18.00% |
| Fiber | 3.00% | 3.00% |
| Calcium | 1.10% | 1.10% |
| Phosphorus | 0.90% | 0.90% |
| Omega-6 | 1.70% | 1.80% |
MoistureHigher moisture means a wetter food; it dilutes the other percentages above. |
12.00% | 12.00% |
| Calories | 3881 kcal/kg | 4188 kcal/kg |
| Calorie density | Moderate | High |
| Ingredients | ||
Full ingredient listEvery ingredient on each label, in order of weight. |
Chicken, chicken meal, soybean meal, whole grain wheat, beef fat preserved with mixed-tocopherols, corn protein meal, corn germ meal, whole grain corn, soy flour, duck, beef bone broth, glycerin, natural flavor, dried egg product, fish oil, salt, calcium carbonate, mono and dicalcium phosphate, soybean oil, VITAMINS [Vitamin E supplement, niacin (Vitamin B-3), thiamine mononitrate (Vitamin B-1), calcium pantothenate (Vitamin B-5), Vitamin A supplement, riboflavin supplement (Vitamin B-2), Vitamin B-12 supplement, pyridoxine hydrochloride (Vitamin B-6), folic acid (Vitamin B-9), menadione sodium bisulfite complex (Vitamin K), biotin (Vitamin B-7), Vitamin D-3 supplement], potassium chloride, MINERALS [zinc sulfate, ferrous sulfate, manganese sulfate, copper sulfate, calcium iodate, sodium selenite], choline chloride, taurine. Show full list Show less |
Ingredients: Chicken, rice, poultry by-product meal, corn protein meal, whole grain wheat, beef fat preserved with mixed-tocopherols, whole grain corn, corn germ meal, dried yeast, fish meal, natural flavor, dried egg product, fish oil, soybean oil, mono and dicalcium phosphate, salt, calcium carbonate, potassium chloride, choline chloride, MINERALS [zinc sulfate, ferrous sulfate, manganese sulfate, copper sulfate, calcium iodate, sodium selenite], VITAMINS [Vitamin E supplement, niacin (Vitamin B-3), Vitamin A supplement, calcium pantothenate (Vitamin B-5), thiamine mononitrate (Vitamin B-1), Vitamin B-12 supplement, riboflavin supplement (Vitamin B-2), pyridoxine hydrochloride (Vitamin B-6), folic acid (Vitamin B-9), menadione sodium bisulfite complex (Vitamin K), Vitamin D-3 supplement, biotin (Vitamin B-7)], L-Lysine monohydrochloride, garlic oil. Show full list Show less |
| Limited ingredient | No | No |
| Health focus | Brain health, Immune support, Joint care, Bone health, Dental care, Eye health, Heart care | Brain health, Eye health, Immune support, Bone health, Skin coat health, Digestive health |
| Format & suitability | ||
| Food type | Dry | Dry |
| Texture | Kibble | Kibble |
| Processing | Not listed | Not listed |
| Life stage | Puppy | Puppy |
| Breed size | Large | All Breed Sizes |
| AAFCO nutritional adequacy | ||
Complete & balancedWhether the manufacturer's label claims the food meets AAFCO nutrient profiles for a life stage. Not an independent test. |
Yes | Yes |
| Life stages | Growth (puppy/kitten) | All Life Stages, Large Breed Growth (70+ lbs) |
SubstantiationHow adequacy was established. Feeding trials are the higher bar; formulation means the recipe is calculated to meet the profile. |
Not listed | Feeding Trials |
| Maker standards | ||
WSAVA guidelinesThe World Small Animal Veterinary Association publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands. |
Yes | Yes |
PSC accreditedThe Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact through third-party verification. It reflects sustainability practices, not food quality. |
No | No |
| Recalls & where to buy | ||
Recalls on recordKibbleLab began logging recalls in July 2026, so earlier recalls may not appear. |
None | None |
| Where to buy | ||
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Shared ingredients
Both foods list these among their top ingredients, by label weight.
- Chicken
- Whole Grain Wheat
- Beef Fat
- Mixed Tocopherol
- Corn Protein
- Corn Germ
- Whole Grain Corn
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Common Questions
Which food scores higher on KibbleLab?
Purina Pro Plan Pro Plan Puppy Chicken & Rice Formula Dry Dog Food scores higher, 8.7 to 8.4 out of 10. Scores reflect published veterinary science.
Do these two foods share ingredients?
Yes. They share these top ingredients: Chicken, Whole Grain Wheat, Beef Fat, Mixed Tocopherol, Corn Protein, Corn Germ, Whole Grain Corn.
Are both foods AAFCO complete and balanced?
Yes, both foods are labeled AAFCO complete and balanced.
See the full profiles: Purina ONE True Instinct High Protein Chicken & Duck Puppy Food Dry and Purina Pro Plan Pro Plan Puppy Chicken & Rice Formula Dry Dog Food .
KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.
This is a neutral, factual comparison, not a ranking or an endorsement of either product. A food's guaranteed analysis gives legal minimums and maximums for a few nutrients, not measured values. No one can pay for placement or a higher score.
Product details are compiled from public sources and may not reflect the latest formulation. Represent one of these brands? Request a correction. Anyone else can email us.
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