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Original Adult Chicken & Brown Rice Dry Dog Food
Simply Nourish

Original Adult Chicken & Brown Rice Dry Dog Food

Verified Aug 23, 2026

Dog · Dry Adult All Breed Sizes

This is a chicken-based dry kibble for adult dogs, using deboned chicken and chicken meal as the main protein sources with brown rice, oatmeal, and barley as the primary grains. It includes flaxseed and chicken fat for essential fatty acids, plus ingredients like chicory root, pumpkin, and blueberries that can support digestion and overall wellness in many dogs.

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Over-the-counter No recalls

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Official product page
KibbleLab Score
9.2 out of 10

Top Pick

This formula is a solid, conventional dry food option for healthy adult dogs of any breed size who do well on chicken and grains. The protein and fat levels are appropriate for most moderately active adults, and the use of whole grains makes it a good everyday maintenance diet for many pets. It’s a straightforward, Chicken & Brown Rice style formula with some added fiber and omega sources for general skin, coat, and digestive support.

Nutritional profile 9.6
Ingredient composition 8.0
Health considerations 10.0

Computed from 3 of 4 applicable checks. Missing data is skipped, never counted against a food.

The KibbleLab Score (1–10) is assessed from publicly available product data. Our evaluation is science-based, not marketing-based.

Nutritional profile Protein, fat, fiber on a dry-matter basis, for the stated life stage and format
Adequacy substantiation Complete and balanced substantiation; feeding trials valued higher
Ingredient composition Screened for unnamed sources, artificial additives, and label protein inflation. Not a quality ranking.
Health considerations Pulse-heavy grain-free (DCM) pattern and recall history
Verified manufacturer evidence A small bonus when we can verify evidence addressing WSAVA selection criteria
9.0 - 10 Top Pick
8.0 - 8.9 Strong Choice
7.0 - 7.9 Solid Option
6.0 - 6.9 Worth a Conversation
Below 6.0 Review Carefully

KibbleLab may earn an affiliate commission when you buy through a link. No one can pay for a higher score, or to change what we recommend for your pet.


At a Glance

Marketed Benefits
Where these benefits come from Benefits the manufacturer highlights in its own product marketing. KibbleLab lists them for reference and does not verify these claims.
Skin Coat Health Digestive Health
Suitable For
Adult All Breed Sizes
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Nutritional Perspective

KibbleLab Review

Strengths

  • Deboned chicken and chicken meal at the top of the list provide a clear, animal-based protein source.
  • Brown rice, oatmeal, and barley offer digestible whole-grain carbohydrates and fiber for steady energy.
  • Flaxseed and chicken fat supply omega fatty acids that can support skin and coat health.
  • Added chicory root and pumpkin provide prebiotic fiber, which may help maintain healthy digestion in some dogs.

Considerations

  • This food is not suitable for dogs with chicken allergies or sensitivities, since chicken is the main protein source.
  • Pea fiber is present, so it may not be ideal for owners specifically trying to avoid legumes altogether.
  • The calorie content per cup is on the higher side, so portion control is important for dogs prone to weight gain.
Scored using the rubric of an NAVC Certified Pet Nutrition Coach (PNCC). This is informational, not veterinary advice.

Full Ingredient List

Deboned Chicken, Chicken Meal, Brown Rice, Oatmeal, Barley, Chicken Fat (Preserved with Mixed Tocopherols), Natural Flavor, Whole Flaxseed, Pea Fiber, Potassium Chloride, Dried Chicory Root, Dried Carrots, Dried Kale, Dried Pumpkin, Dried Blueberries, Minerals (Zinc Sulfate, Zinc Proteinate, Iron Proteinate, Ferrous Sulfate, Copper Sulfate, Copper Proteinate, Manganese Sulfate, Sodium Selenite, Manganese Proteinate), Vitamins (Vitamin E Supplement, Vitamin A Supplement, Niacin Supplement, d-Calcium Pantothenate, Riboflavin Supplement, Thiamine Mononitrate, Biotin, Vitamin B12 Supplement, Pyridoxine Hydrochloride, Calcium Iodate, Folic Acid, Vitamin D3 Supplement), Choline Chloride, DL-Methionine, Citric Acid (A Preservative), Mixed Tocopherols (A Preservative), Rosemary Extract

Ingredients and analysis reflect manufacturer data at the time of our last update and can change without notice. Always check the actual product packaging before feeding.

Ingredient filtering helps identify compatible options but is not a substitute for a veterinary elimination diet.

Top 5 Ingredients Explained

01
Chicken
Chicken is a common animal-based protein in dog and cat foods, supplying essential amino acids, B vitamins, and energy-dense fats that support muscle maintenance, growth, and overall health; for cats it also contributes toward dietary taurine but must be present in sufficient amounts or provided via supplementation. It is prized for its digestibility and palatability, though some pets develop sensitivities or allergies to chicken, and nutritional value and safety depend on ingredient quality and processing—raw chicken carries pathogen risks and whole bones can pose choking or GI hazards.
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02
Chicken
Chicken is a common animal-based protein in dog and cat foods, supplying essential amino acids, B vitamins, and energy-dense fats that support muscle maintenance, growth, and overall health; for cats it also contributes toward dietary taurine but must be present in sufficient amounts or provided via supplementation. It is prized for its digestibility and palatability, though some pets develop sensitivities or allergies to chicken, and nutritional value and safety depend on ingredient quality and processing—raw chicken carries pathogen risks and whole bones can pose choking or GI hazards.
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03
Brown Rice
Brown rice is a whole-grain carbohydrate and fiber ingredient commonly used in dog and cat foods to provide digestible energy, dietary fiber, and modest amounts of B‑vitamins and minerals; it typically offers more nutrients and fiber than white rice. It’s generally well tolerated and can help with sensitive stomachs, but because it is high in carbohydrates (not a primary protein source) and can contain trace inorganic arsenic depending on sourcing, it should be included in balanced formulations and monitored in overweight or diabetic pets.
04
Oatmeal
Oatmeal is used in pet foods as a digestible carbohydrate and source of soluble fiber (notably beta‑glucans), serving as a gentle filler or binder that can support healthy digestion and steady energy release. It provides B vitamins and minerals, is generally well tolerated by dogs and many cats when cooked and plain, but should be free of added sugars or flavorings and used cautiously for overweight or diabetic pets or animals with individual grain sensitivities.
05
Barley
Barley is a cereal grain used in pet foods primarily as a digestible carbohydrate and source of dietary fiber (including soluble beta‑glucans), along with modest amounts of B vitamins and minerals. It can support healthy digestion, help moderate post‑meal blood sugar and aid weight management in dogs, but provides limited protein for obligate carnivores like cats, must be cooked/processed for good digestibility, and may be unsuitable for pets with grain sensitivities or calorie‑restricted diets.
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Nutritional Breakdown

How to read As Fed versus Dry Matter As fed shows the numbers straight off the label, water included. Dry matter removes the water so you can compare a wet food and a dry food fairly.
As Fed
Crude Protein (min)
25.00%
Low High
Crude Fat (min)
13.00%
Low High
Crude Fiber (max)
5.50%
Low High
Moisture (max)
10.00%
Low High
3475
kcal / Kg
365
kcal / Cup
Moderate
Calorie density category
What is calorie density How many calories the food packs per unit. Denser foods mean smaller portions for the same calories.

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Product Details & Brand

Product Specs

Lifestage Adult
Breed size All Breed Sizes
Texture Kibble
Food type Dry

Brand

Simply Nourish is a PetSmart-exclusive, proprietary pet food brand introduced in 2011. It offers dry and wet foods, meal toppers, and treats for dogs and cats. Current ranges include Original, Source, and Limited Ingredient Diet, plus a dog-only Fresh Market frozen line.

Price tier $$$

Manufacturer

Company name PetSmart LLC
Founded 1986
Headquarters Phoenix, Arizona, USA
Manufacturing type Co Packer
Manufacturing oversight

PetSmart does not manufacture Simply Nourish itself; production is handled by third-party suppliers, and the manufacturer and country of production vary by product.

Manufacturing details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing.

Recall History

No recalls on record

No recall is listed for Simply Nourish Original Adult Chicken & Brown Rice Dry Dog Food.

Source: FDA animal food recall listings back to January 2019 · Checked daily, last on Aug 31, 2026

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KibbleLab food report
TOP TIER.
9.2 /10 Grade A+
Original Adult Chicken & Brown Rice Dry Dog Food
Simply Nourish · kibblelab.com

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Frequently Asked Questions

Has Simply Nourish ever been recalled?

We have no recalls on record for Simply Nourish. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

How does KibbleLab rate foods?

Our scores are based on ingredient composition, nutritional profile, AAFCO compliance, and health considerations. We don't penalize by-products, grains, or synthetic preservatives. Brands cannot pay for higher scores.

Is KibbleLab a substitute for veterinary advice?

No. KibbleLab provides data-driven food analysis, not medical advice. Always consult your veterinarian before making dietary changes, especially for pets with health conditions.

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KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

KibbleLab may earn affiliate commissions through product links. No one can pay for a higher score, or to change what we recommend for your pet.

Product data sourced from manufacturer websites, AAFCO statements, and FDA recall listings. Last verified dates reflect our most recent data check. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.