Beauty Targeted Care Soft Chew Supplement
Verified Jun 8, 2026
A soft chew skin, coat, eye, and nail supplement for dogs over 12 weeks of age. It combines collagen peptides, glucosamine, egg, omega-3, -6 and -9 fatty acids, zinc, biotin, and lutein to support tissues like skin, fur, nails, and eyes from the inside out. This is designed to be given alongside a complete and balanced dog food, not as a primary diet.
This is a well-thought-out skin, coat, and eye health supplement for dogs that layers several evidence-based nutrients, including omega fatty acids, biotin, zinc, lutein, hyaluronic acid, and collagen peptides. The ingredient list is focused on functional components rather than empty fillers, which is what I like to see in a supplement. It’s a good option for owners looking to add targeted support on top of a balanced diet, as long as their dog doesn’t react to egg, fish, or shellfish ingredients.
The KibbleLab Score (1–10) is assessed from publicly available product data. Our evaluation is science-based, not marketing-based.
KibbleLab may earn an affiliate commission when you buy through a link. No one can pay for a higher score, or to change what we recommend for your pet.
At a Glance
KibbleLab Review
Strengths
- Includes multiple supportive nutrients for skin, coat, and connective tissue such as collagen peptides, glucosamine, hyaluronic acid, biotin, and zinc.
- Uses marine and plant sources of omega-3, -6, and -9 fatty acids (anchovy oil and flaxseed), which can help support skin and coat quality.
- Contains lutein and DHA/EPA from fish oil, which are commonly used in products aimed at eye and neurologic support.
- Soft chew format with flavorings and yeast tends to be palatable and easy to give for most dogs, which improves dosing consistency.
Considerations
- Contains egg, anchovy oil (fish), and shellfish-derived glucosamine, so it is not suitable for dogs with known allergies to egg, fish, or shellfish.
- This is a supplement, not a complete and balanced diet, so it should always be used together with a regular dog food that meets AAFCO standards.
- Brewers dried yeast is included, which is safe for most dogs but may not be appropriate for a pet with a known yeast hypersensitivity history.
Full Ingredient List
Ingredients and analysis reflect manufacturer data at the time of our last update and can change without notice. Always check the actual product packaging before feeding.
Ingredient filtering helps identify compatible options but is not a substitute for a veterinary elimination diet.
Top 5 Ingredients Explained
01
Collagen Peptide
Collagen peptides are hydrolyzed collagen proteins used in pet foods and supplements as a highly digestible source of structural amino acids (notably glycine, proline and hydroxyproline) and are commonly added to joint, skin and coat formulas for dogs and cats to support connective tissue and mobility. They can provide targeted support for aging or active pets but are not a complete protein source of all essential amino acids, so they should complement a balanced diet; owners should choose products from reputable sources and note that palatability and measurable benefits can vary.
02
Glucosamine Hydrochloride
Glucosamine hydrochloride is a common joint-support ingredient added to pet foods, treats, and supplements to provide a concentrated source of glucosamine that supports cartilage maintenance, joint lubrication, and mobility in dogs and cats. It is generally well tolerated and can help reduce signs of osteoarthritis when used long-term—often combined with chondroitin and MSM—though owners should consult their veterinarian for appropriate dosing and watch for gastrointestinal upset or potential concerns with shellfish allergies or metabolic conditions such as diabetes.
03
Egg
Eggs are used in pet foods as a highly digestible, complete animal protein and nutrient source—providing essential amino acids, bioavailable vitamins (A, D, E, B-complex including B12), minerals like selenium and iron, choline and healthy fats—while also improving palatability and texture. They support muscle maintenance, skin/coat and cognitive health in dogs and cats, but raw eggs can carry bacterial risk and contain avidin in whites that may reduce biotin with long-term feeding; some pets may also have egg allergies or require portion control for calorie management.
04
Cultured Milk
Cultured milk is a fermented dairy ingredient used in pet foods and treats for palatability, added protein and calcium and, when live cultures are present, as a source of beneficial bacteria that can support intestinal microflora and stool quality. Because fermentation lowers lactose, it is often better tolerated than fresh milk, but many adult dogs and especially cats can be lactose‑sensitive or dairy‑allergic, so introduce cautiously and note that processing or heat treatment may reduce or eliminate live probiotic organisms.
05
Omega-3 Fatty Acid
Omega-3 fatty acids (primarily EPA and DHA) are added to pet foods and supplements as essential long-chain fats that support skin and coat condition, cognitive function, and provide anti-inflammatory benefits that can help joint health and overall cardiovascular wellness in dogs and cats. Because cats poorly convert plant-based ALA to EPA/DHA they require preformed marine-derived omega-3s; products should use high-quality, sustainably sourced oils protected with antioxidants to prevent oxidation, and pet owners should consult their veterinarian about proper dosing and potential interactions (e.g., with blood thinners), allergies, contaminants, or conditions like pancreatitis.
Product Details & Brand
Product Specs
Brand
NaturVet is a leading brand of pet supplements offering a wide range of products for dogs, cats, and horses, focusing on natural health support including joint, digestive, allergy, and behavioral care. The brand targets pet owners seeking holistic, natural, and vet-formulated wellness solutions.
Visit NaturVetManufacturer
NaturVet manufactures products in-house at its Temecula, California facility that is compliant with current Good Manufacturing Practices (cGMP). The company maintains NASC (National Animal Supplement Council) certification, ensuring standardized manufacturing, ingredient safety, and product quality.
Manufacturing details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing.
Recall History
NaturVet Beauty Targeted Care Soft Chew Supplement has no recalls since 2014.
Source: FDA Pet Food Recall Database · Monitored daily
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Frequently Asked Questions
Has NaturVet ever been recalled?
We have no recalls on record for NaturVet. We monitor the FDA Pet Food Recall Database daily.
How does KibbleLab rate foods?
Our scores are based on ingredient composition, nutritional profile, AAFCO compliance, and health considerations. We don't penalize by-products, grains, or synthetic preservatives. Brands cannot pay for higher scores.
Is KibbleLab a substitute for veterinary advice?
No. KibbleLab provides data-driven food analysis, not medical advice. Always consult your veterinarian before making dietary changes, especially for pets with health conditions.
KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.
KibbleLab may earn affiliate commissions through product links. No one can pay for a higher score, or to change what we recommend for your pet.
Product data sourced from manufacturer websites, AAFCO statements, and FDA recall database. Last verified dates reflect our most recent data check.
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