CORE Brainiac Puppy Beef & Turkey Training Treats
Verified Jun 15, 2026
A soft, bite-sized training treat for puppies featuring beef and turkey as the main animal ingredients. It uses potatoes as the primary base, with added salmon oil, flaxseed, and plant extracts providing omega fatty acids and antioxidants. This is designed to be a tasty reward to use alongside a complete and balanced puppy diet, not as a main food.
Nutritionally, this is a well-formulated puppy treat that offers animal protein plus beneficial fats from salmon oil and flaxseed, along with some fruit and vegetable ingredients. The added omega-3 and omega-6 fatty acids are a nice touch for developing puppies, especially since treats often lack these extras. It’s best used in moderation as a training reward while your puppy’s primary nutrition comes from a complete and balanced puppy food.
The KibbleLab Score (1–10) is assessed from publicly available product data. Our evaluation is science-based, not marketing-based.
KibbleLab may earn an affiliate commission when you buy through a link. No one can pay for a higher score, or to change what we recommend for your pet.
At a Glance
KibbleLab Review
Strengths
- Beef and turkey provide recognizable animal protein sources rather than relying only on plant proteins or by-products from unknown species.
- Includes salmon oil and flaxseed, which supply omega-3 fatty acids (including EPA/DHA) that support normal development in growing puppies.
- Guaranteed analysis lists omega-3, omega-6, and EPA/DHA levels, which is uncommon for treats and suggests attention to fatty acid nutrition.
- Uses natural preservatives such as mixed tocopherols and sorbic acid, and avoids artificial colors and flavors.
Considerations
- This is not a complete and balanced diet and is intended only for intermittent or supplemental feeding, so it should make up a small portion of your puppy’s daily calories.
- Beef and turkey are common animal proteins; if your puppy has known sensitivities to these meats, this treat would not be appropriate.
- Cane molasses and potatoes add extra calories from carbohydrates and simple sugars, so portions should be limited, especially for small or less active puppies.
- The relatively soft, high-moisture texture can be very palatable, so it’s easy to overfeed if you’re using these frequently for training.
Full Ingredient List
Ingredients and analysis reflect manufacturer data at the time of our last update and can change without notice. Always check the actual product packaging before feeding.
Ingredient filtering helps identify compatible options but is not a substitute for a veterinary elimination diet.
Top 5 Ingredients Explained
01
Beef
Beef is commonly used in dog and cat foods as a primary animal protein and palatability enhancer, supplying high-quality essential amino acids, B vitamins, iron, and zinc that support muscle maintenance and overall health. Owners should note beef can be calorie- and fat-dense and is a relatively common allergen, and raw or improperly handled beef carries microbial risks, so formulation, fat content, and sourcing/processing are important considerations.
02
Potato
Potato is commonly used in pet foods as a digestible carbohydrate source and functional binder, supplying starch, fiber, and modest amounts of vitamins (B6, C) and potassium—often included as cooked or dehydrated flakes, starch, or protein concentrates. While it provides energy and helps formulate grain‑free recipes, potatoes are not a primary protein for dogs or cats (and are not nutritionally required for obligate‑carnivore cats), can contribute to excess calories or affect blood glucose in diabetic animals, and must be cooked and free of green skins or sprouts to avoid solanine toxicity; allergies are uncommon but possible.
03
Turkey
Turkey is commonly used as a primary animal protein in dog and cat foods, offering highly digestible, high‑quality protein and supplying essential amino acids along with B vitamins, phosphorus and zinc to support muscle maintenance and metabolism. Its fat level varies by cut so products can be lean or richer; some pets may develop allergies to poultry, cooked bones are hazardous, raw meat carries bacterial risk, and owners should rely on balanced commercial formulations (and ensure adequate taurine for cats) if turkey is a main ingredient.
04
Vegetable Glycerin
Vegetable glycerin is a plant-derived humectant and sweet-tasting solvent commonly used in pet foods and treats to retain moisture, improve texture, dissolve flavorings or vitamins, and enhance palatability. It provides usable calories, is generally regarded as safe for dogs and cats in typical amounts, but excessive intake can cause digestive upset and may be a consideration for diabetic pets or those needing calorie-restricted diets.
05
Guar Gum
Guar gum is a soluble plant-derived fiber commonly used in pet foods as a thickener, stabilizer and emulsifier to improve texture, moisture retention and prevent separation in wet foods, gravies and coatings. It provides little nutritional value beyond soluble fiber—which can help stool consistency and modestly slow digestion—but excessive amounts may cause gastrointestinal upset or affect nutrient absorption, so it is used at controlled low levels and is generally considered safe for most dogs and cats.
Nutritional Breakdown
How to read As Fed versus Dry Matter
As fed shows the numbers straight off the label, water included. Dry matter removes the water so you can compare a wet food and a dry food fairly.Product Details & Brand
Product Specs
AAFCO Nutritional Adequacy
What is AAFCO
Association of American Feed Control Officials. It sets the nutritional
adequacy standards US pet foods are measured against.
What is AAFCO
Association of American Feed Control Officials. It sets the nutritional adequacy standards US pet foods are measured against.Brand
Wellness is WellPet’s flagship brand, offering a full range of natural pet foods including dry, canned, and toppers for dogs and cats. The brand focuses on complete, balanced nutrition using natural ingredients and is positioned within the holistic and premium segment of the market.
Visit WellnessManufacturer
Products are manufactured in company-owned and partner facilities in the United States under strict quality and safety programs, including adherence to FDA and AAFCO standards for pet food production. Wellness Pet Company maintains internal quality assurance teams and ingredient traceability protocols.
Manufacturing details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing.
Recall History
Wellness CORE Brainiac Puppy Beef & Turkey Training Treats has no recalls since 2014.
Source: FDA Pet Food Recall Database · Monitored daily
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Frequently Asked Questions
Has Wellness ever been recalled?
We have no recalls on record for Wellness. We monitor the FDA Pet Food Recall Database daily.
How does KibbleLab rate foods?
Our scores are based on ingredient composition, nutritional profile, AAFCO compliance, and health considerations. We don't penalize by-products, grains, or synthetic preservatives. Brands cannot pay for higher scores.
Is KibbleLab a substitute for veterinary advice?
No. KibbleLab provides data-driven food analysis, not medical advice. Always consult your veterinarian before making dietary changes, especially for pets with health conditions.
KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.
KibbleLab may earn affiliate commissions through product links. No one can pay for a higher score, or to change what we recommend for your pet.
Product data sourced from manufacturer websites, AAFCO statements, and FDA recall database. Last verified dates reflect our most recent data check.
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