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Whimzees Puppy Soft Dental Treat
Wellness

Whimzees Puppy Soft Dental Treat

Verified Jun 5, 2026

Dog · Treat Puppy Small Medium Large

A soft, vegetarian dental treat for puppies that uses potato starch and plant-based ingredients instead of meat. It’s designed for daily chewing to help support oral hygiene while staying gentle enough for young dogs with developing teeth. Best suited as an occasional dental chew, not a main source of nutrition.

Over-the-counter No recalls
Official product page
KibbleLab Score
7.2 out of 10

This is a dental chew formulated specifically for puppies, with a softer texture that’s kinder to developing teeth and jaws. It’s a plant-based treat with very low protein and fat, so it functions purely as a chew for dental support and enjoyment rather than as a nutritional supplement. It can work well as part of a broader dental care routine for healthy puppies over 3 months old and within the recommended weight range.

The KibbleLab Score (1–10) is assessed from publicly available product data. Our evaluation is science-based, not marketing-based.

Ingredient composition Quality, beneficial additions, absence of artificial colors/flavors
Nutritional profile Protein, fat, fiber evaluated for stated life stage and food type
AAFCO compliance Complete and balanced certification; feeding trials valued higher
Health considerations Sensitivity profile, DCM risk, processing method
9.0 – 10 Top Pick
8.0 – 8.9 Strong Choice
7.0 – 7.9 Solid Option
6.0 – 6.9 Worth a Conversation
Below 6 Not Recommended

KibbleLab may earn an affiliate commission when you buy through a link. No one can pay for a higher score, or to change what we recommend for your pet.


At a Glance

Health Benefits
Dental Care Breath Support
Suitable For
Puppy Small Medium Large
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Nutritional Perspective

KibbleLab Review

Strengths

  • Puppy-specific, soft texture that’s more appropriate for young dogs with developing teeth than many harder chews.
  • Simple, plant-based ingredient list with no animal proteins, which can be useful for puppies already known to have meat allergies.
  • Higher fiber content from cellulose and plant ingredients may help make the chew last a bit longer and support the cleaning action while chewing.
  • Designed as a daily dental treat to complement tooth brushing and other at-home oral care.

Considerations

  • Very low protein (1% min) and fat (2% min), so this should be viewed strictly as a treat, not a meaningful source of nutrition or a meal replacer.
  • Contains sweet lupin meal, a legume ingredient; while it’s fine in a treat used in small amounts, owners of dogs with legume sensitivities should be aware.
  • Plant-based carbohydrate-heavy formula may add non-essential calories, so portions of regular food may need to be slightly adjusted for small puppies prone to weight gain.
  • Labeled for puppies 3 months and older and between 5–20 lb, so it isn’t appropriate for very young puppies or those outside this weight range.
Scored using the rubric of an NAVC Certified Pet Nutrition Coach (PNCC). This is informational, not veterinary advice.

Full Ingredient List

Potato Starch, Glycerin, Powdered Cellulose, Lecithin, Dried Yeast, Malt Extract, Sweet Lupin Meal, Calcium Carbonate

Ingredients and analysis reflect manufacturer data at the time of our last update and can change without notice. Always check the actual product packaging before feeding.

Ingredient filtering helps identify compatible options but is not a substitute for a veterinary elimination diet.

Top 5 Ingredients Explained

01
Potato Starch
Potato starch is a highly digestible carbohydrate commonly used in pet foods as a binder, thickener and texture agent to help kibble formation, stabilize wet formulas and create chewy treats. It provides readily available energy but is low in protein, fat and micronutrients, so while generally safe, its high glycemic load and limited nutritional value mean it should be used sparingly—particularly for overweight pets, diabetic animals or cats on low‑carbohydrate diets, and excessive amounts can sometimes contribute to loose stools.
02
Glycerol
Glycerol (glycerin) is used in pet foods primarily as a humectant and sweetening agent to retain moisture, improve texture and palatability, and serve as a solvent or carrier in wet foods, treats, and liquid supplements. It provides a modest source of metabolizable energy for dogs and cats, but in large amounts can cause gastrointestinal upset and may affect blood glucose, so products intended for diabetic pets or sensitive animals should be used with caution.
03
Cellulose Powder
Cellulose powder is an insoluble, plant-derived fiber commonly used in pet foods as a bulking agent, binder and calorie-diluting texturizer to help control weight and improve stool formation; it is not digestible by dogs or cats and contributes negligible energy or vitamins. While it can aid stool consistency and manufacturing performance, cellulose is non‑fermentable so offers little prebiotic benefit, and high inclusions can reduce palatability or displace nutrients—formulations, especially for cats with lower fiber tolerance, should be balanced accordingly.
04
Lecithin
Lecithin is commonly used in pet foods as an emulsifier and texture stabilizer—typically derived from soy, sunflower, or egg—and supplies phospholipids (such as phosphatidylcholine) that help disperse fats and maintain product consistency. In small amounts it contributes choline and supports fat digestion and cell membrane health, but it is not a primary nutrient source; soy-derived lecithin may be a consideration for pets with soy sensitivities and very high intakes can occasionally cause mild gastrointestinal upset.
05
Yeast
Yeast (such as brewer’s, nutritional yeast, or yeast extracts) is used in pet foods as a palatability enhancer, a supplemental protein and B‑vitamin source, and for functional components like beta‑glucans and mannans that can support immune and gut health. It can help with appetite, skin/coat quality and digestion, but some pets may be allergic, product strains and processing vary in quality, and higher purine or added-salt levels in certain yeast products can be a concern for animals with specific medical or dietary restrictions.

Nutritional Breakdown

How to read As Fed versus Dry Matter As fed shows the numbers straight off the label, water included. Dry matter removes the water so you can compare a wet food and a dry food fairly.
As Fed
Crude Protein (min)
1.00%
Low High
Crude Fat (min)
2.00%
Low High
Crude Fiber (max)
7.00%
Low High
Moisture (max)
12.00%
Low High

Product Details & Brand

Product Specs

Lifestage Puppy
Breed size Small
Breed size Medium
Breed size Large
Texture Soft Chew
Food type Treat

Brand

Wellness

Wellness is WellPet’s flagship brand, offering a full range of natural pet foods including dry, canned, and toppers for dogs and cats. The brand focuses on complete, balanced nutrition using natural ingredients and is positioned within the holistic and premium segment of the market.

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Price tier $$$$

Manufacturer

Company name Wellness Pet Company
Parent company Clearlake Capital Group
Founded 2021
Headquarters Tewksbury, Massachusetts, USA
Manufacturing type In House
Manufacturing country United States
Manufacturing region Arkansas; Indiana
Manufacturing oversight

Products are manufactured in company-owned and partner facilities in the United States under strict quality and safety programs, including adherence to FDA and AAFCO standards for pet food production. Wellness Pet Company maintains internal quality assurance teams and ingredient traceability protocols.

Manufacturing details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing.

Recall History

No recalls on record

Wellness Whimzees Puppy Soft Dental Treat has no recalls since 2014.

Source: FDA Pet Food Recall Database · Monitored daily

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KibbleLab food report
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7.2 /10 Grade B
Whimzees Puppy Soft Dental Treat
Wellness · kibblelab.com

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Frequently Asked Questions

Has Wellness ever been recalled?

We have no recalls on record for Wellness. We monitor the FDA Pet Food Recall Database daily.

How does KibbleLab rate foods?

Our scores are based on ingredient composition, nutritional profile, AAFCO compliance, and health considerations. We don't penalize by-products, grains, or synthetic preservatives. Brands cannot pay for higher scores.

Is KibbleLab a substitute for veterinary advice?

No. KibbleLab provides data-driven food analysis, not medical advice. Always consult your veterinarian before making dietary changes, especially for pets with health conditions.

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KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

KibbleLab may earn affiliate commissions through product links. No one can pay for a higher score, or to change what we recommend for your pet.

Product data sourced from manufacturer websites, AAFCO statements, and FDA recall database. Last verified dates reflect our most recent data check.