Annamaet vs Instinct
Annamaet is made by Annamaet Petfoods Inc., and Instinct by Nature's Variety (owned by Agrolimen S.A.), and both make food for cats and dogs. On KibbleLab, Annamaet averages 8.5 out of 10 across its scored foods, compared with 8.4 for Instinct.
Annamaet and Instinct compared
| Attribute |
|
|
|---|---|---|
| Manufacturer | Annamaet Petfoods Inc. | Nature's Variety |
| Parent company | Independent | Agrolimen S.A. |
| Founded | 1986 | 2002 |
| Headquarters | Hatfield, Pennsylvania, USA | St. Louis, Missouri, USA |
| Products listed | 26 | 108 |
| Serves | Cats & dogs | Cats & dogs |
Price tierA relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost. |
$$$$ | $$$$$ |
WSAVA guidelinesThe World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands. |
No | No |
PSC accreditedThe Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality. |
Yes | Yes |
ScoreThe average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science, and no one can pay for a higher score. How scoring works . |
8.5 (avg of 26) | 8.4 (avg of 108) |
Recalls on recordKibbleLab began logging recalls in July 2026, so earlier recalls may not appear. |
None | None |
| Where to buy | Amazon Check prices on Amazon | Amazon Check prices on Amazon |
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Annamaet vs Instinct: how they compare
Scores
Annamaet scores higher on KibbleLab, averaging 8.5 out of 10 across 26 scored foods, compared with 8.4 across 108 for Instinct. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science, and no one can pay for a higher score.
Who makes them
Annamaet is made by Annamaet Petfoods Inc., an independent maker, based in Hatfield, Pennsylvania, USA, founded in 1986. Instinct is made by Nature's Variety, owned by Agrolimen S.A., based in St. Louis, Missouri, USA, founded in 2002.
Standards and range
Neither meets WSAVA's published manufacturer criteria. Both are accredited by the Pet Sustainability Coalition. KibbleLab lists 26 Annamaet foods and 108 Instinct foods.
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Common Questions
Which scores higher on KibbleLab, Annamaet or Instinct?
Annamaet scores higher: it averages 8.5 out of 10 across 26 scored foods, compared with 8.4 for Instinct. Scores reflect published veterinary science, and no one can pay for a higher score.
Who makes Annamaet and Instinct?
Annamaet is made by Annamaet Petfoods Inc. Instinct is made by Nature's Variety, which is owned by Agrolimen S.A.
Which brand has more products on KibbleLab?
Instinct has 108 products in the KibbleLab database, compared with 26 for Annamaet.
Where is each brand based?
Annamaet is based in Hatfield, Pennsylvania, USA. Instinct is based in St. Louis, Missouri, USA.
Are Annamaet or Instinct PSC Accredited?
Both Annamaet and Instinct are PSC Accredited businesses. The Pet Sustainability Coalition is a nonprofit that Accredits pet companies on their environmental and social impact.
Have Annamaet or Instinct been recalled?
Neither Annamaet nor Instinct has a recall on record in the KibbleLab database. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
More comparisons
More Annamaet comparisons
KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.
This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.
Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA and manufacturer notices, and a notice may name the parent company rather than the brand. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.