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Bene-Bac vs Crave

Bene-Bac is made by PetAg, Inc. (owned by PBI-Gordon Corporation), and Crave is made by Mars Petcare (owned by Mars, Incorporated), and both make food for cats and dogs. On KibbleLab, Crave averages 8.6 out of 10 across its scored foods, compared with 8.2 for Bene-Bac.

Bene-Bac and Crave compared

Bene-Bac Crave
Manufacturer PetAg, Inc. Mars Petcare
Parent company PBI-Gordon Corporation Mars, Incorporated
Founded 1930 1935
Headquarters Hampshire, Illinois, USA Brussels, Belgium (global Petcare division); McLean, Virginia, USA (Mars, Incorporated global HQ)
Manufacturing Whether a brand makes its own food in-house or has it produced by an outside contract manufacturer or co-packer.
In-house In-house
Made in United States United States
Manufacturing region Illinois Not listed
Products listed 2 8
Serves Cats & dogs Cats & dogs
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$ $$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
No No
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science. How scoring works .
8.2 (avg of 2) 8.6 (avg of 8)
Recalls on record We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.
None None
Where to buy
Amazon
Amazon

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Bene-Bac vs Crave: how they compare

Scores

Crave scores higher on KibbleLab, averaging 8.6 out of 10 across 8 scored foods, compared with 8.2 across 2 for Bene-Bac. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science.

Who makes them

Bene-Bac is made by PetAg, Inc., owned by PBI-Gordon Corporation, based in Hampshire, Illinois, USA, founded in 1930. Crave is made by Mars Petcare, owned by Mars, Incorporated, based in Brussels, Belgium (global Petcare division); McLean, Virginia, USA (Mars, Incorporated global HQ), founded in 1935.

Standards and range

Neither meets WSAVA's published manufacturer criteria. KibbleLab lists 2 Bene-Bac foods and 8 Crave foods.

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Common Questions

Which scores higher on KibbleLab, Bene-Bac or Crave?

Crave scores higher: it averages 8.6 out of 10 across 8 scored foods, compared with 8.2 for Bene-Bac. Scores reflect published veterinary science.

Who makes Bene-Bac and Crave?

Bene-Bac is made by PetAg, Inc., which is owned by PBI-Gordon Corporation. Crave is made by Mars Petcare, which is owned by Mars, Incorporated.

Which brand has more products on KibbleLab?

Crave has 8 products in the KibbleLab database, compared with 2 for Bene-Bac.

Where is each brand based?

Bene-Bac is based in Hampshire, Illinois, USA. Crave is based in Brussels, Belgium (global Petcare division); McLean, Virginia, USA (Mars, Incorporated global HQ).

Have Bene-Bac or Crave been recalled?

Neither Bene-Bac nor Crave has a recall on record in the KibbleLab database. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

See the full profiles: Bene-Bac and Crave .

More comparisons

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA filings, and a filing may name the parent company rather than the brand. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.