Skip to content

6,000+ pet foods rated. Your best match, free in 30 seconds.

Fancy Feast vs Reveal

Fancy Feast is made by Nestlé Purina PetCare (owned by Nestlé S.A.), and Reveal by MPM Products (owned by Partners Group), and both make food for cats. On KibbleLab, Fancy Feast averages 7.8 out of 10 across its scored foods, compared with 7.6 for Reveal. Reveal is accredited by the Pet Sustainability Coalition; Fancy Feast is not.

Fancy Feast and Reveal compared

Fancy Feast Reveal
Manufacturer Nestlé Purina PetCare MPM Products
Parent company Nestlé S.A. Partners Group
Founded 2001 2002
Headquarters St. Louis, Missouri, USA Manchester, United Kingdom
Products listed 115 32
Serves Cats Cats
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$ $$$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
No Yes
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science, and no one can pay for a higher score. How scoring works .
7.8 (avg of 115) 7.6 (avg of 32)
Recalls on record KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
None None
Where to buy Amazon Amazon

Affiliate links · may earn a commission at no extra cost to you.

Fancy Feast vs Reveal: how they compare

Scores

Fancy Feast scores higher on KibbleLab, averaging 7.8 out of 10 across 115 scored foods, compared with 7.6 across 32 for Reveal. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science, and no one can pay for a higher score.

Who makes them

Fancy Feast is made by Nestlé Purina PetCare, owned by Nestlé S.A., based in St. Louis, Missouri, USA, founded in 2001. Reveal is made by MPM Products, owned by Partners Group, based in Manchester, United Kingdom, founded in 2002.

Standards and range

Neither meets WSAVA's published manufacturer criteria. Reveal is accredited by the Pet Sustainability Coalition; Fancy Feast is not. KibbleLab lists 115 Fancy Feast foods and 32 Reveal foods.

Not sure which is right for your pet?

Sign in free to see Fancy Feast and Reveal scored for your pet's breed, age, and health focus, save favorites, and compare foods side by side.

Example foods

Common Questions

Which scores higher on KibbleLab, Fancy Feast or Reveal?

Fancy Feast scores higher: it averages 7.8 out of 10 across 115 scored foods, compared with 7.6 for Reveal. Scores reflect published veterinary science, and no one can pay for a higher score.

Who makes Fancy Feast and Reveal?

Fancy Feast is made by Nestlé Purina PetCare, which is owned by Nestlé S.A. Reveal is made by MPM Products, which is owned by Partners Group.

Which brand has more products on KibbleLab?

Fancy Feast has 115 products in the KibbleLab database, compared with 32 for Reveal.

Where is each brand based?

Fancy Feast is based in St. Louis, Missouri, USA. Reveal is based in Manchester, United Kingdom.

Are Fancy Feast or Reveal PSC Accredited?

Reveal is a PSC Accredited business. The Pet Sustainability Coalition is a nonprofit that Accredits pet companies on their environmental and social impact, through third-party verification.

Have Fancy Feast or Reveal been recalled?

Neither Fancy Feast nor Reveal has a recall on record in the KibbleLab database. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

See the full profiles: Fancy Feast and Reveal .

More comparisons

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA and manufacturer notices, and a notice may name the parent company rather than the brand. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.